Ko te hoahoa K-Chic Waiaro Waitohu nā Zi Huai Shen he kaitoa whakahirahira o te 2022 A' Design Award Rino i te Wāhanga Whakataetae Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata.

RinoWhakairoiro· 2022

K-Chic Waiaro Waitohu

nā Zi Huai Shen

Kiritaki: Central Kitchen

Kaitoa o te A' Design Award Rino i te Wāhanga Whakairoiro

13,298

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #130694

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō K-Chic Waiaro Waitohu

Ko K-Chic he waiaro waitohu mō tētahi pakihi heihei parai momo Koreana e mahi ana i te mākete tuku kai. Ko te tohu e whakakotahi ana i te reta K me te tapuwae heihei hei whakaatu i te whakaaro o te haerenga whakatewhawhe. Ko te tuhi reta i ahu mai i te momo pānui tāware Koreana, e whakamahara ana ki tētahi kupu whakahau i hamamatia. Ko ngā whakaahua tautoko e whakamahi ana i ngā haki whawhai, ngā mapi tawhito me ngā toa heihei hei whakaatu i te kaupapa o te haerenga toa Koreana. Ko ngā tae whai rawa e tohu ana i ngā reka rerekē i runga i ngā tapa me ngā takai. Ko te ata matua e whakatakoto ana i te heihei parai ki roto i tētahi mapi hei tono i te hiakai.

Te Whakamihi

Mō te A' Design Award Rino

Ko K-Chic Waiaro Waitohu te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko K-Chic Waiaro Waitohu he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a K-Chic Waiaro Waitohu mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: K-CHIC, the Korean Fried Chicken in Belgium, specializes in authentic Korean style Fried Chicken and focuses on the meal delivery market. Just move your fingers to get a delicious Korean Fried Chicken from K-CHIC. Moreover, the client regards the Korean style Fried Chicken as a young and vivid Korean boy in neat figure. During European racing season, K-CHIC will be a new choice for the male consumers to eat while watching ball games.
Inenga & Pēketanga: Main image 3600px x 3600px. Optional images 1800px x 1800px
Tūtohu: Packaging Design, Brand Identity, Brand Design
Hangarau Whakanao: Tag, Wrap
Wero Hoahoa: The main visual uses a map expression technique to integrate the fried chicken into the picture to enhance the appetite and arouse the desire for consumption. The stickers are designed with the concept of military emblems combined with the tastes, with the rich colors, so that food and packaging materials can enhance the appetite.
Rangahau: The identification mark uses K combined with the footprint of the chicken to symbolize the meaning of expedition. The font part uses the font style of Korean retro advertisements, which is designed to imitate the Korean text, and has the visual image of the shouting slogan, which expresses the image of the warrior's righteous ardor. The auxiliary graphics use Korean warrior expedition ideas, and are designed with the elements such as the battle flags, ancient maps, and chicken warriors, bringing in the different flavors, making the brand's main axis more complete, reflecting the richness of flavors, and conveying the spirit of authentic Korean flavors.
Whakaaweawe: Zi Huai Shen proposed the concept of the Korean warrior expedition after an internal discussion. The designer utilizes the element of warrior to symbolize the delicious fried chicken to be healthy and tender chicken. The zesty Korean Fried Chicken conquers the taste buds of consumers from the imagination of a Korean expedition to Europe.
Roanga o te Kaupapa: The project started in Nov 2019 in Taiwan and finished in Mar 2020 in Taiwan.
Ngā Mema o te Rōpū: Zi Huai Shen
Whakamana Whakaahua: Designer Zi Huai Shen, Photographer Zi Huai Shen, 2020