Peke ki te ihirangi
Live and Let Live Hoahoa Whakaaturanga nā Inception Cultural and Creative Co., Ltd

Ko te hoahoa Live and Let Live Hoahoa Whakaaturanga nā Inception Cultural and Creative Co., Ltd he kaitoa whakahirahira o te 2022 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Roto Whare me te Whakaaturanga.


ParahiRoto Whare· 2022

Live and Let Live Hoahoa Whakaaturanga

nā Inception Cultural and Creative Co., Ltd

Kiritaki: Inception Cultural & Creative Co., Ltd

Kaitoa o te A' Design Award Parahi i te Wāhanga Roto Whare

15,880

Ngā Tae

Te Hoahoa

Mō Live and Let Live Hoahoa Whakaaturanga

Ko Live and Let Live he whakaaturanga mō ngā kararehe kua tata ngaro, e whakaaturia ana i roto i te wāhi 127 mita tapawhā i Guangzhou. E whakaatu ana te whakaaturanga i ngā āhuatanga ora o ngā pea pōra, ngā makimaki ihu-pokepoke, ngā panda whero, ngā koala me ngā manu-korare. Ka hangaia ngā whakapakoko kararehe mai i te papa karara hangai anō. Ka whakawhānui ake ngā whakaturanga taunekeneke i te kaupapa taiao. He tāhūhū nui e whakanoho ana i te tangata ki tētahi taha, me ngā kararehe ki tērā atu taha, ā, ka piko te tāhūhū ina tū tētahi manuhiri ki runga i te pauna kei waenganui. Ko te whāinga kia whakaarahia ake te mōhiotanga mō te ngaromanga o ngā momo kararehe.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Live and Let Live Hoahoa Whakaaturanga te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Live and Let Live Hoahoa Whakaaturanga he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Live and Let Live Hoahoa Whakaaturanga i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
The Live and Let Live Exhibition invites the environmentalist artist Laurence Vallières to re-created lively scenes of endangered animals such as the polar bears, snub-nosed monkeys, red pandas, koalas, and shoebills. While the audiences see them as if they were thriving in their natural habitat, in real life they are already being placed behind museum glasses; as a memory, as a record, and as how the future generation would see them.
Inenga & Pēketanga
Location: Guangzhou Taikoo Hui Site Dimension: 127 square meters
Tūtohu
LIVE AND LET LIVE, Born From Nature Bond with Nature, Laurence Vallières, Taikoo Hui Guangzhou, the gone zoo
Hangarau Whakanao
Every aspect of the Live and Let Live exhibition is designed promote environmental friendly ideas. From the concept, the chosen artist, the artworks, the interactive installations, to even the materials are all consistent with the theme. For example, Laurence Vallières, the artist invited to create for this exhibition is most known for creating large scale animal sculptures with recycled cardboards.
Wero Hoahoa
The most challenging part of this project is the balance between the amount of information and entertainment; too much entertainment, the installation loses the message it tries to convey, and too much information bores the audiences. When brainstorming, Inception came up with a lot of ways in which these important information of endangered animals can be easily feed to the audiences, and was actually successful in doing so; the installation was included in multiple school trips, and there were elementary school children submitting environmental protection proposals to us after seeing the installation.
Rangahau
LIVE AND LET LIVE is a commissioned installation created by Inception. Dedicated to creating both original IP and client cases, we have been working on transboundary issues related to art, entertainment, music, ad media industries. Thus, when we were commissioned by Taikoo Hui (Guangzhou) Development Company Limited under the Swire Group to create an installation in the mall, we thought of the ongoing and increasingly severe crisis of endangered animals, and decided to raise awareness on this issue. Through immersive and interactive experience, the audiences is not only fed the information, but can involve themselves completely into this topic.
Whakaaweawe
At this very moment, we are experiencing the sixth extinction, and this time, human has become the meteor that is causing it. As more and more animals are being listed as endangered animals, we wish to convey a pro-environmental message to the audiences through this exhibition.
Roanga o te Kaupapa
The exhibition started at 2020.06.26 and ended at 2020.08.02, it was held at Taikoo Hui Guangzhou
Rerenga Mahi
There are a few interactive installations in this exhibition. The huge interactive see-saw representing the balance of nature has human and animals sitting on the opposite ends. It tilts when an audience stands on a scale in the middle.
There are also interactive technologies that allows the audience to understand each endangered animals better.
Whakamana Whakaahua
All Images: Inception Cultural & Creative Co., Ltd

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