Peke ki te ihirangi
Energy Ko te Waiaro me te Tuakiri Waitohu nā Edgar Jara

Ko te hoahoa Energy Ko te Waiaro me te Tuakiri Waitohu nā Edgar Jara he kaitoa whakahirahira o te 2021 A' Design Award Rino i te Wāhanga Whakataetae Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata.


RinoWhakairoiro· 2021

Energy Ko te Waiaro me te Tuakiri Waitohu

nā Edgar Jara

Kiritaki: Edgar Jara

Kaitoa o te A' Design Award Rino i te Wāhanga Whakairoiro

14,670

Ngā Tae

Te Hoahoa

Mō Energy Ko te Waiaro me te Tuakiri Waitohu

He waiaro me he tuakiri waitohu a Energy i hangaia mō tētahi kamupene e hoko ana, e tuari ana hoki i ngā wahie mō ngā waka me ngā umanga ahumahi i Paraguay. Ko te tohu i hangaia mai i tētahi wāhanga o te reta e o te ingoa Energy, whakatakotoria kia hanga i ngā rau o te rererangi miihini. Ko te rererangi e tohu ana i te nekehanga, e hono ana hoki i te waitohu ki ngā mahi waka me ngā ahumahi. Ko ngā tae o ngā rau e whakaatu ana i ngā momo wahie rerekē e tukuna ana. E whai ana te tuakiri i tētahi ariā hoahoa āhua tapa iti, whakaraerae hoki, me te rerekētanga teitei. Kua whakatakotoria ngā putanga whakawhāiti me te whakatū ki roto i tētahi pukapuka waitohu e whakatakoto ana i ngā ture whakamahi.

Te Whakamihi

Mō te A' Design Award Rino

Ko Energy Ko te Waiaro me te Tuakiri Waitohu te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Energy Ko te Waiaro me te Tuakiri Waitohu he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Energy Ko te Waiaro me te Tuakiri Waitohu mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
Energy's identity is presented through an imagotipo, whose objective is to represent the company's activity and its values.
Research and development achieved a concept of geometric design, dynamic and showy minimalist style. With an original look ingeniously constructed by a fraction of the typography (e) of the name energy forming the blades of the motor propeller that transcend movement and consequently energy.
In addition to the colors absolutely related to the field, they highlight the design with high contrast.
Inenga & Pēketanga
Horizontal Versión: in pixels width: 1000px X height: 288px, in Centimeters width: 35,27 cm X height: 10,15 cm

Vertical Versión: in pixels width: 710px X height: 492px, in Centimeters width: 25 cm X height: 17,38 cm
Tūtohu
Logo, Branding, Visual Identity, Graphic Design
Hangarau Whakanao
The design methodology used, for the energy project was based on the analysis of automotive and industrial technology, once identified the common element a series of images of the different types of gears, wheels and propellers were collected, these served as a guide to generate the different options until achieving a graphic piece that communicates the essence of the name energy.
The sketches were sketched manually and then scanned and assembled in Corel Draw, once the approved final sketch was selected it was normalized and ran the color gamut in adobe Illustrator.
Wero Hoahoa
The project was a fairly big challenge, being the creation of a trademark for a new fuel distributor emblem whose national competitors and renowned internationalizations have been operating successfully for years in the country, so it had to be something really original and excellent in all its aspects.
The company sought to make brand identity unique and with a great stand out, so the idea of using a fraction of a name letter for the creation of the key element, would be the absolute guarantee of having a truly unique and original product.
Rangahau
The Energy project required a strong brand identity to be visualized and recognized.
It was a large commercial project a commitment as well as a challenge to achieve a really good identity in a very competitive market.
After an arduous research task on various elements, inspiration finally arises and an original idea is achieved that represents the values of the company and the full communication of the name through a highly pregnant and solid imagotype.
Whakaaweawe
The source of inspiration for the brand design of this vehicle fuel marketer in Paraguay was its own name Energy. The quality that this name possesses is a well-known characteristic of movement, and as we all know energy can be used for the impulse of everything we know today. For this reason the main symbol is represented by the blades or propeller of an engine, thus giving it the character and meaning in a very visible way. Transmitting its link with the world of automotive and industry The colors of blades or propeller represent the different types of fuels offered by the company.
Roanga o te Kaupapa
The project started in august 2020 and ended in november 2020 in Paraguay
Rerenga Mahi
The Project includes an energy user manual and brand identity standards, which has a wide range of applications and registered possibilities, permitted and unauthorized uses, as well as the rules and guides that will give the brand a solid identification, the symbol has a high pregnancy that can be identified without the need to read the company name once positioned with an excellent marketing campaign.
Whakamana Whakaahua
main image Mockups For Free - vectorforfree.com
image 1 Mockup Anthony Boyd Graphics
image 2 mockups-design.com/free envelope mockup
image 3 mockups-design.com/free envelope mockup
image 3 mockups-design.com/free envelope mockup

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