Ko te hoahoa Toothpaste Momo Takai nā Kazuo Fukushima he kaitoa whakahirahira o te 2021 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Takai.
HiriwaTakai· 2021
Toothpaste Momo Takai
Kiritaki: Nippon Zettoc co.,ltd.
Kaitoa o te A' Design Award Hiriwa i te Wāhanga Takai
Kaitoa Tohu Manatokohia
Manatokohia te Tūnga Tohu mō #117108Te Hoahoa
Mō Toothpaste Momo Takai
Ko te whakaaro hoahoa tarapi Niho he ngongo tae wai. Ka maumahara ki te ngahau o te kowhiri i nga tae i te wa e peita ana. Ko te Toothpaste he huinga ahurei o nga mea taiao me nga waikawa amino i kitea. Na reira, ko te haurua o runga o te kete Toothpaste he whakaaturanga maori, ko te haurua o raro he whakaaturanga putaiao me te hangarau. He hoahoa e whakakotahi ana i nga waahanga rereke e rua ki te kotahi. Ka mutu, ka whakakotahihia e te tohu tohu nga paraihe niho e rua i te ahua o te ripeka hei hoahoa noa i nga hua waha inihua.
Te Whakamihi
Mō te A' Design Award Hiriwa
Ko Toothpaste Momo Takai te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Toothpaste Momo Takai he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Toothpaste Momo Takai he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.
I Muri i te Hoahoa
Kete Pāpāho
Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.
- Āhuatanga Motuhake
- Zettoc is No.1 brand in the Japanese oral care original equipment manufacturer market, provides high-qualified products with technology in Japan over 60 years.
To enter the Chinese market, Zettoc developed a periodontal disease care product series for the Chinese, attract them to accept oral products with high technology made in Japan. - Inenga & Pēketanga
- Paper box: Width 43mm x Depth 35mm x Height 167mm, Paste Tube: Width 30mm x Depth 30mm x Height 155mm
- Tūtohu
- Toothpaste, Oral care, China, Japan, nature, technology, Medicinal
- Hangarau Whakanao
- Paper box: matte paper Surface, Paste Tube: matte plastic Surface
- Wero Hoahoa
- The design that the target audience is happy to put the product on their washbasin.
Express with abstract illustrations according to the three tastes.
Devise tubes and boxes so that the illustrations can be seen connected. - Rangahau
- Analysis of luxury supermarkets where products are sold.
Competitive analysis for internet sales.
Analysis for targets in the market.
Package analysis for the Japanese market. - Whakaaweawe
- In recent years, an increasing number of consumers are interested in periodontal disease in China. However, it is not well known that care from a young age can prevent periodontal disease. This time has created an oral care brand series for young consumers, which can be the first step in periodontal disease prevention. The brand mark combines two toothbrushes in the shape of a cross to simply design the insurance oral products. The Toothpaste is a unique combination of natural ingredients and amino acids found. This formulation is technically patented.
- Roanga o te Kaupapa
- The project started in August 2020 and finished in January 2021 in Shanghai.
- Rerenga Mahi
- First, analyze the market and understand the current situation.
Next, target analysis to verify what kind of design consumers will like.
Third, the brand analysis compares with competitors.
Fourth, develop creative ideas.
Fifth, original design.
Sixth, sample check, color check, etc.
Finally, check the finished product. - Pātene
- Nippon Zettoc co.,ltd.
- Ngā Mema o te Rōpū
- Creative Director: Kazuo Fukushima
Designer: Haruka Takeuchi
Project Management: Xu Xuehua - Whakamana Whakaahua
- Photographer: Zhu Jie
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