Hankany amin'ny votoaty
Hot Wheels Monster Truck RC Fitaovana fibaikoana lavitra ho an'ny kilalao nataon'i Adam Miller - Hot Wheels RC Design Team

Ny endrika Hot Wheels Monster Truck RC Fitaovana fibaikoana lavitra ho an'ny kilalao nataon'i Adam Miller - Hot Wheels RC Design Team dia mpandresy sarobidy amin'ny 2025 A' Design Award Volafotsy amin'ny Sokajin'ny Fifanintsanana Famolavolana Kilalao, Lalao ary Vokatra Fialam-boly.


VolafotsyKilalao· 2025

Hot Wheels Monster Truck RC Fitaovana fibaikoana lavitra ho an'ny kilalao

nataon'i Adam Miller - Hot Wheels RC Design Team

Mpanjifa: Mattel Inc.

Mpandresy A' Design Award Volafotsy amin'ny Sokajy Kilalao

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Loko

Ny Endrika

Momba ny Hot Wheels Monster Truck RC Fitaovana fibaikoana lavitra ho an'ny kilalao

Ny Hot Wheels Monster Truck RC dia fitaovana fibaikoana lavitra ho an'ny fiara kilalao. Natao ho an'ireo efa mpankafy ny kilalao baikoina amin'ny onjam-peo sy ho an'ireo mpampiasa manana filàna isan-karazany momba ny fihetsehana sy ny fahaiza-mampiasa tanana io fibaikoana io. Bokotra lehibe tokana no mandefa ny asa fampisehoana hafetsena. Lehibe ny bokotra fibaikoana ny fitodihana ary voamariky ny zana-tsipìka mazava. Azo tazonina amin'ny tanana ny fibaikoana, na ahantona amin'ny kofehy fihantonana, na apetraka amin'ny velarana marin-tampona. Ny famolavolana azy dia nanaraka fomba famolavolana mifototra amin'ny olombelona, resadresaka tamin'ny manam-pahaizana ary fitsapana miverimberina niaraka tamin'ny ankizy.

Ny Fankasitrahana

Momba ny A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Hot Wheels Monster Truck RC Fitaovana fibaikoana lavitra ho an'ny kilalao, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Hot Wheels Monster Truck RC Fitaovana fibaikoana lavitra ho an'ny kilalao. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Hot Wheels Monster Truck RC Fitaovana fibaikoana lavitra ho an'ny kilalao dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana
The new Hot Wheels Monster Truck RC Controller delivers the excitement of RC play to core fans, yet is inclusive of new users who may have a variety of unique mobility and dexterity needs.
Refy & Fonosana
95mm x 42mm x 68mm (measured from the controller battery door to the thumbsticks).

The vehicle dimensions that will work with this controller vary, but will be included with models ~ 350mm long x 200mm wide x 200mm tall.
Marika
accessibility, inclusivity, play, design, inclusive design, user centered design, human centered design, special needs, empower, fun
Teknolojia Famokarana
Human Centered Design methodologies were employed to put Hot Wheels RC’s target users at the center of the design work. Extensive user-testing, idea iteration and additional validation practices were followed to ensure exciting RC play can be delivered to both existing audiences and users with special needs.
Fanamby Endrika
The challenge was to deliver exciting RC play that is easy and fun for all abilities. This meant maintaining fun and intuitive RC controls for existing Hot Wheels RC audiences while expanding usability to fans with a variety of mobility and dexterity needs. Understanding that not everyone plays the same way presents the challenge of identifying core barriers to play that exist for a wide range of users, and addressing them all inclusively. Challenge Accepted.
Fikarohana
The Accessible Play Challenge was launched across Mattel Design teams and was judged by Design leadership. Winning concepts, like the HW Monster Truck RC Controller, then entered into a Design Sprint phase, which required divergent brainstorming, interviews with subject matter experts, (in this case, special needs educators), and iterative testing with children with a variety of mobility and dexterity needs to refine and validate the design.
Aingam-panahy
Mattel is celebrating its 80th Anniversary as the world’s most trusted toy and entertainment company, home to the world's biggest brands, like Hot Wheels, Barbie, Uno, and more. Mattel is driven to create innovative products and experiences that inspire fans, entertain audiences, and develop children through play. Understanding that not everyone plays the same way, Hot Wheels design and development teams have embarked on a mission to reimagine existing toys with inclusivity at the core, so the company can deliver on its purpose: empowering generations to explore the wonder of childhood and reach their full potential, for all.
Faharetan'ny Tetikasa
The project started in 2023 as an accessible toy design challenge. As a finalist in that challenge, the Accessible RC Controller concept then entered a robust design sprint and user testing phase to challenge assumptions, unlock innovation, and deliver play for ALL. The finished product will launch Fall 2025.
Fizotr'asa
The inclusive Hot Wheels Monster Truck RC controller was designed to increase access to the joy of RC play to users with special needs. The stunt feature can be activated by pushing a single large button, the directional controls are large and with clearly indicated directional arrows. The controller can be attached by a lanyard and operated in hand, or placed against a flat surface, allowing for greater play accessibility.
Mpikambana ao amin'ny Ekipa
Hot Wheels RC Design Team
Gerry Cody
Adam Miller
Sam Tsui
Melissa Scanlan
Amanda Verzini
Loharanon-tsary
Image #1: Photographer Adam Miller, Hero Shot, 2025. Image #2: Photographer Adam Miller, Activation Shot, 2025. Image #3: Photographer Adam Miller, Supplemental Shot, 2025.
Video credits: Videographer Adam Miller, Accessible Controller, 2025.

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