Namito Sarin'ny Mpilalao Kanto Art Toy nataon'i Ge Zhang

Ny endrika Namito Sarin'ny Mpilalao Kanto Art Toy nataon'i Ge Zhang dia mpandresy sarobidy amin'ny 2023 A' Design Award Volamena amin'ny Sokajin'ny Fifanintsanana Famolavolana Dokambarotra, Varotra ary Fifandraisana.

VolamenaDokambarotra· 2023

Namito Sarin'ny Mpilalao Kanto Art Toy

nataon'i Ge Zhang

Mpanjifa: Ge Zhang

Mpandresy A' Design Award Volamena amin'ny Sokajy Dokambarotra

720,204

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #149033

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Namito Sarin'ny Mpilalao Kanto Art Toy

Namito dia sarin'ny kilalao kanto virtoaly noforonina ho an'ny fampiasana ara-barotra. Namito dia zazavavy manana molotra miendrika paiso, volo mena miendrika holatra ary satroka miendrika sofin-bitro. Manao akanjo mena izy ary mijoro miaraka amin'ny tanany ao anaty paosiny sy ny masony mikimpy. Ny molony mibontsina dia mamorona fo roa sy ny litera X, mariky ny fitiavana an'izao tontolo izao sady mandà izay ratsy. Miseho amin'ny sary, horonan-tsary, fampirantiana ary entana vita pirinty io endri-tsoratra io. Namito dia natao hampihena ny adin-tsaina ary hamporisika ny olona ho izy tenany.

Ny Fankasitrahana

Momba ny A' Design Award Volamena

Nandresy ny A' Design Award Volamena ny famolavolana Namito Sarin'ny Mpilalao Kanto Art Toy, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Namito Sarin'ny Mpilalao Kanto Art Toy izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Namito Sarin'ny Mpilalao Kanto Art Toy dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Namito is a girl with peach-shaped lips in a red mushroom hairstyle with rabbit ear-like headgear. She stands cool in a striking red dress with her hands in her pockets. She looks relaxed with her eyes closed, seeming to be kissing "goodliness" with pouted lips. Her unique pouted lips are in the shape of two hearts/ the letter "X" (love & say no), implying loving the world while refusing the bad. "Yes, or No, That is Not a Question" is her motto. She shapes an image of a city's dream pursuer.
Refy & Fonosana: In commercialization, Namito has adopted such carrier forms as pictures, videos, exhibitions, and printed goods.
Marika: Art toy image, virtual image, modern art, mental stress reduction, psychological healing, business model, business co-branding, spiritual needs, meaning of life
Teknolojia Famokarana: Namito's prototype Portrait series belongs to the creation of IP image illustration, and the subsequent Secret Garden & Alien Painting & NFT series and other series cover painting, sculpture, installation, and encryption art, extending from plane designs to three-dimensional ones. Besides, to meet the needs of commercial applications, Namito has adopted three business models: commodity authorization, commercial exhibition, and photo gallery authorization.
Fanamby Endrika: Main challenge: how to better combine other brands with Namito in cross-border co-branding cooperation.
Solution: Integrating brand features into Namito via second creation. The cultural collision between brands makes Namito more fresh & vivid to convey "reducing mental stress" & Namito's inner healing power more widely via brand effect, e.g. cultural & creative dolls co-branded with the Terracotta Warriors, novel and creative, well combining traditional Chinese culture & trendy modern art.
Fikarohana: Research type: virtual art toy image
Research objective: how to meet consumer spiritual needs & commercialize Namito
Market research: Art toys rose and get more popular in China. The creator conveys exclusive ideas via multi-artistic creations to meet pursuer spiritual needs.
Social impact: With many fans on the internet, Namito has held a dozen art exhibitions, won 10+ trendy art awards, and co-branded with many international brands. Many stars also often come to its art shows & take photos.
Aingam-panahy: People often pay too much attention to public opinion and others' evaluations, putting value shackles on themselves. Thus, the curious, optimistic, and brave Namito was born, aiming to convey the idea of reducing mental stress via a lovely and cool virtual art image. It calls people to be brave to be themselves without caring about others' opinions and change their mindsets through their actions to achieve spiritual freedom.
Faharetan'ny Tetikasa: Since 2021, China
Fizotr'asa: Consumers can interact with the author through the pictures and videos of Namito released on the streaming media platform. They can experience the happy atmosphere created by the offline exhibitions of Namito. In addition, they can get material satisfaction through Namito's co-branded products.
Mpikambana ao amin'ny Ekipa: Ge Zhang
Loharanon-tsary: Beijing JiuPin Technology Co., Ltd.