Hankany amin'ny votoaty
Environment Day Fampisehoana Varavarankely nataon'i Gravity Design and Arcelik

Ny endrika Environment Day Fampisehoana Varavarankely nataon'i Gravity Design and Arcelik dia mpandresy sarobidy amin'ny 2022 A' Design Award Vy amin'ny Sokajin'ny Fifanintsanana Vokatra Maharitra, Tetikasa ary Famolavolana Maitso.


VyVokatra Maharitra· 2022

Environment Day Fampisehoana Varavarankely

nataon'i Gravity Design and Arcelik

Mpanjifa: Arçelik

Mpandresy A' Design Award Vy amin'ny Sokajy Vokatra Maharitra

17,845

Loko

Ny Endrika

Momba ny Environment Day Fampisehoana Varavarankely

Ny Andro Tontolo Iainana dia fampisehoana varavarankely ho an'ny fivarotana natao ho an'ny fivarotana iray any Istanbul. Ity fampisehoana ity dia misy rindrina tany karankaina natao tanana izay mahasarika ny sain'ny olona mandalo. Ny hevitra dia niforona avy amin'ny fihenan-drano sy ny fahaverezan'ny loharanon-karena voajanahary eto an-tany. Nisy saha maitso natao mba hameno ny tany karankaina, mampiseho fa mbola azo atao ny fanavaozana. Ny tany karankaina dia natao tamin'ny tanimanga napetraka teo amin'ny takelaka MDF ary nataon-dry andro maimbo mafana nandritra ny herinandro iray mba hamoronana endrika mitresaka. Ny faritra maitso dia vita amin'ny lumut ary ny litera dia notapahina tamin'ny hazo. Manodidina ny 98 isan-jaton'ny fampisehoana dia vita amin'ny fitaovana maharitra sy organika.

Ny Fankasitrahana

Momba ny A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Environment Day Fampisehoana Varavarankely, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Environment Day Fampisehoana Varavarankely. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Environment Day Fampisehoana Varavarankely dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana
The window display is designed to create awareness and attract everyone passing through the store via striking hand-made drought wall. The design idea arose from the drought and the loss of Earth’s natural resources. In order to stress the importance of the action, a “greenfield” was designed that penetrates the “dryland”. To demonstrate Arcelik’s attitude about the environment, 98.2% of the display design was created from sustainable & organic materials.
Refy & Fonosana
Window display's general dimensions: 4650 mm x 30 mm x 3140 mm
The surface of the showcase was created by coating MDF plates with clay.
The green plants on the showcase were created from moss.
The texts and the slogan were created by cutting wooden letters.
The red big company logo in the middle of the showcase is lacquered.
Marika
Sustainability, Window Display, Showcase, Green, Clay, Drought
Teknolojia Famokarana
The dryland was made from clay and it “sundried” for a week to give the fissured appearance. For the design, a local clay artist has worked on the process for over 2 weeks. To demonstrate Arcelik’s attitude about the environment, 98.2% of the display design was created from sustainable and organic materials.
Fanamby Endrika
The most challenging part was the soil background. The dry land was made from clay and it "sundried" for a week to give the fissured appearance. For the design, a local clay artist has worked on the process for over 2 weeks. To demonstrate Arcelik's attitude about Eart, 98% of the display design was created from sustainable & organic materials.
Aingam-panahy
The hope of a small green plant emerging from dry soil is a great source of inspiration. A sustainable life is still possible if the importance given to the environment increases. It was thought that a design that give a clear message was necessary to say still have luck and invite this action.
Faharetan'ny Tetikasa
The project design started in April 2021 in Istanbul and finished in June 2021 in Istanbul, and was exhibited in Arcelik Store Kadikoy Istanbul in June 2021. The project was designed for environment day, which is June 5th and it is still on display for awareness.
Fizotr'asa
Together with Arcelik, we aim to heal this world together with responsible production and consumption perspective. We'd like to inspire consumers to consume responsibly and join our activities to save Earth's recourses. If it will not happen in this way, we can't greener the land as we did in our retail showcase. This is the message that we aimed foır consumers.
Mpikambana ao amin'ny Ekipa
Arcelik-Visual Merchandiser Specialist: Miray Hazan
Arcelik: Emir Aktar
Gravity Design-Team Leader: Talat Semih Onal
Gravity Design-Sr. Designer: Mert Karaman
Gravity Design-Sr. Architect: Sabrican Sahin
Gravity Design-Project and Business Development Manager: Ekin Ekinci
Gravity Design-Jr. Designer: Zeynep Cemre Ordu
Gravity Design-Jr. Designer: Evrim Koruyan
Gravity Design-Jr. Designer: Selin Elaldi
Gravity Design-Procurement Specialist: Alper Aksoylu
Gravity Design: Bora Hatunoglu
Loharanon-tsary
Image #1: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #2: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #3: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #4: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #5: Photographer Sabrican Sahin, Environment Day, 2021.

Noharena

Tsidiho Ankoatr'i Designers.org

Mahità vokatra, serivisy ary tombontsoa avy amin'ireo mpiara-miasa amin'ny dokam-barotra.

Ny Endrika Tsara dia Mendrika Fankasitrahana Lehibe

Ny A' Design Award dia loka iraisam-pirenena ho an'ny endrika tsara, tsaraina amin'ny mpitsara. Mandraisa anjara amin'ny A' Design Award mba hahazoana tombontsoa hankasitrahana ara-kalitao, hahazoana laza, voninahitra ary fampahafantarana ny asanao. Asongadino ny asanao ho an'ny A' Design Award ary ifaninano mba hahazoana ny A' Design Prize sarobidy.

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