Beimu Ny Atin'ny Trano Fivarotana Lehibe nataon'i Huson

Ny endrika Beimu Ny Atin'ny Trano Fivarotana Lehibe nataon'i Huson dia mpandresy sarobidy amin'ny 2021 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Habaka Anatiny ary Fampisehoana.

VarahinaAnatiny· 2021

Beimu Ny Atin'ny Trano Fivarotana Lehibe

nataon'i Huson

Mpanjifa: Beimu Home

Mpandresy A' Design Award Varahina amin'ny Sokajy Anatiny

11,250

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #116018

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Beimu Ny Atin'ny Trano Fivarotana Lehibe

Ny Beimu dia atin'ny trano fivarotana lehibe any Dongguan, Shina, misy velaran-tany 800 metatra toradroa. Ny famolavolana dia mampihena ny fampiharihariana ny vokatra ary manamafy ny toerana mihitsy, ka ny mpitsidika dia voasarik'ny toetran'ny atin-trano. Ny lafiny ivelany dia voazara ho sakana mainty sy fotsy misy tsipika tsotra. Eo akaikin'ny mari-pahalalana (logo) ny marika, dia nisokafana varavarankely tokana misy velarany 3.3 metatra toradroa, mamorona fifandinihana miaraka eo anelanelan'ny atiny sy ny ivelany. Ny loko mena sy mainty dia mamorona lalana lava izay manatsotra ny fivezivezena. Ny latabatra sy ny seza samihafa habe dia manolotra tranga maromaro ho an'ny fivoriana, fitsaharana ary resa-drindrina.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Beimu Ny Atin'ny Trano Fivarotana Lehibe, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Beimu Ny Atin'ny Trano Fivarotana Lehibe. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Beimu Ny Atin'ny Trano Fivarotana Lehibe dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: The client of Beimu flagship store hopes to further improve its brand paradigm through space design strategy.

The creative logic of a designer consists of three parts: the change of business model and the manipulation of consumer psychology under the background of the era; the uniqueness and displeasure of cultural aesthetics in the context of globalization; and the gradual design refinement technology starting from concept to form
Refy & Fonosana: The store is about 40M（L）*20M（W） and covers an area of 800 square meters.
Marika: Flagship store, BEIMU Home, Commercial Exhibition, OD·O office
Teknolojia Famokarana: designers strive to create the symbol and spirit of the brand. Through the building facade, black and white color blocks are cut out with simple lines. Beside the highlighted brand logo, only a window of 3.3 square meters is opened to form a mutual peeping relationship inside and outside. The window plays the role of "soul and eye" and sends heartbeat signals to passers-by. Red and black construct a maze of time stagnation, guiding visitors to observe and pay attention to the strangeness after alienation. On the one hand, the deliberately elongated channel serves as the adjustment and transition of emotions, and on the other hand, it further strengthens the curiosity of the first-time visitors. Mirrors, stairs, and clever use of light all connect the feelings between people and space.
Fanamby Endrika: Symbol and spirit communication of brand building
Fikarohana: the creative logic of designers consists of three parts: the change of business model and the pinch of consumer psychology under the background of the great times, the uniqueness and unpleasure of cultural aesthetics in the context of globalization, and the gradual design refinement technology which begins with the concept of form.
Aingam-panahy: Designers advocate weakening products, emphasizing space, retaining visitors with the charm of space itself, and achieving stronger business interaction. The development of the Internet has transformed space into a new space of the dual world of reality and virtual. Therefore, the design of modern commercial space not only depends on pure aesthetic judgment, but also bears the responsibility of brand identity media.
Faharetan'ny Tetikasa: The project started in Dongguan in April 2020 and completed in September 2020, opening to the outside world.
Fizotr'asa: How to ease the antagonistic relationship between buyers and sellers is the focus of designers' thinking.
Provide multiple negotiation scenarios for visitors to choose from, the designer's purpose is to weaken the commercial characteristics of space. The combination of tables and chairs with different scales and styles shows that the space is not only a place for commercial negotiation, but also a clubhouse for old friends gathering, but also a place for leisure and rest for the surrounding residents.
Mpikambana ao amin'ny Ekipa: HUSON
Zhou Yanjie
Yi Yongxian
Lin Wuyuan
Ye Bohui
Tang Xiaobo
Loharanon-tsary: Picture#0000：photographer Ouyang yun,2020
Picture#0001：photographer Ouyang yun,2020
Picture#0002：photographer Ouyang yun,2020
Picture#0003：photographer Ouyang yun,2020
Picture#0004：photographer Ouyang yun,2020