Nowy Styl Izstādes stends — Konarski and Bzowski Piotr Duraj

Darbs Nowy Styl Izstādes stends, kura autors ir Konarski and Bzowski Piotr Duraj, ir augsti novērtēts un ļoti prestižās 2026 Zelta balva A' Design Award ieguvējs kategorijā Tirdzniecības izstāžu arhitektūras, interjeru un eksponātu dizains.

ZeltaTirdzniecības izstāde· 2026

Nowy Styl Izstādes stends

Autors: Konarski and Bzowski Piotr Duraj

Klients: Konarski & Bzowski

Zelta balva A' Design Award ieguvējs kategorijā Tirdzniecības izstāde

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Dizains

Par Nowy Styl Izstādes stends

Nowy Styl ir izstādes stends, kas izveidots biroja mēbeļu prezentācijai tirdzniecības izstādē. Stends aizņem 607,5 kvadrātmetrus un balstās uz biofīlā dizaina principiem. Tā plānojums pamatojas uz koka metaforu, kas izteikta caur uzbūvētiem objektiem. Ventilatori rada maigu vēsmu, kas atdzīvina telpu, savukārt siltais apgaismojums atgādina saules gaismu, kas iespīd cauri lapām. Dizains izvirza cilvēka pieredzi augstāk par tiešo pārdošanu. Nolūks ir parādīt, kā darba vieta var veicināt labsajūtu, mazināt stresu un uzlabot koncentrēšanos.

Atzinība

Par Zelta balva A' Design Award

Nowy Styl Izstādes stends ir Zelta balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir pirmšķirīgiem, brīnišķīgiem un izciliem dizainiem. Zelta ieguvēji ir ļoti inovatīvi, tālredzīgi un žilbinoši spoži darbi, kas atspoguļo to dizaineru talantu, gudrību un meistarību. Sagaidāms, ka Nowy Styl Izstādes stends būs ļoti slavēts, tendenci veidojošs un monumentāls izgudrojums, kas sniedz nebijušu vērtību. Šis ar Zelta balvu apbalvotais dizains ir lielisks, cienīts projekts, kas paplašina mākslas, zinātnes, dizaina un tehnoloģiju robežas. Nowy Styl Izstādes stends izraisa intensīvu vēlmi, modina kaislību, veicina radošumu un valdzina.

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Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: For Orgatec 2024, Nowy Styl presented an anthropological experiment in workplace wellbeing. As a brand specializing in office furniture, the company aimed to showcase its products from an entirely new perspective. The radical concept addressed a fundamental human paradox — the simultaneous yearning for nature and the need for controlled environments. Despite technological progress, Nowy Styl recognized that people still crave a primal connection with the natural world.
Izmēri un iepakojums: The stand is 607,5 square metres.
Birkas: fair, wellbeing, nature, personification, control, instinct
Ražošanas tehnoloģija: In our design process, we drew inspiration from the metaphor of a tree, manifesting this concept through the physical objects we created. To enhance immersion and create an otherworldly experience, we incorporated motion using fans, simulating a gentle breeze that animated the environment. This movement not only brought dynamism to our designs but also fostered a sense of tranquility.
The implementation of warm lighting was crucial in evoking the sensation of sunlight filtering through leaves. This strategic lighting choice added depth and warmth to the surroundings, enhancing the overall atmosphere.
Dizaina izaicinājums: Mind seeks comfort and patterns that can lean on, because it feels safe. Moment when we go beyond our comfort zone isn't pleasant, but only by doing so, we can grow. This project rejected trade fair norms twice over: first by involving non-design teams in creation, then by prioritizing human experience over hard selling. The stand didn't just showcase furniture; it demonstrated how workspaces could (and should) make us feel.
Pētījums: Our design research for the Nowy Styl project was rooted in understanding the profound impact of urbanization on mental health and well-being. We utilized various design tools and technologies, including 3D modeling software, mood boards helped us curate materials and colors that resonate with nature. We also created a lot of mockup projects to ensure good quality and translation from idea to reality.
Iedvesma: Inspiration for our project arose from the increasing disconnection from nature due to urbanization, impacting mental health and creativity. Focusing on biophilic design, we aimed to integrate natural elements to promote well-being, reducing stress and enhancing focus. We collaborate with AI paradoxically - became a creative process in which we needed to balance technology with our human intuition. Our task was to transform preliminary abstract visions into concrete, tangible solutions.
Projekta ilgums: The project was designed in July and August 2024, and it's exhibited on Orgatec 2024 in Cologne, Germany.
Darbības plūsma: Focusing on the human experience through design not only improves employee retention and satisfaction but can also lead to better organizational outcomes due to motivated and engaged employees. Here, we created that perfect balance between the comfort of wilderness and unpredictability.
Komandas dalībnieki: Designer: Artur Suchan
Designer: Piotr Duraj
Project Managers: Sebastian Duda, Daniel Konarski, Jaroslaw Bzowski
Attēlu autori: Image #1: Photographer Michal Jaworski, Orgatec, 2024.
Image #2: Photographer Michal Jaworski, Orgatec, 2024.
Image #3: Photographer Michal Jaworski, Orgatec, 2024.
Image #4: Photographer Michal Jaworski, Orgatec, 2024.
Image #5: Photographer Michal Jaworski, Orgatec, 2024.