Brickwell Builders Korporatīvā identitāte — Anna Zhuk

Darbs Brickwell Builders Korporatīvā identitāte, kura autors ir Anna Zhuk, ir augsti novērtēts un ļoti prestižās 2025 Bronzas balva A' Design Award ieguvējs kategorijā Grafikas, ilustrāciju un vizuālās komunikācijas dizains.

BronzasGrafika· 2025

Brickwell Builders Korporatīvā identitāte

Autors: Anna Zhuk

Klients: Anna Zhuk

Bronzas balva A' Design Award ieguvējs kategorijā Grafika

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Krāsas

Dizains

Par Brickwell Builders Korporatīvā identitāte

Brickwell Builders zīmola identitāte, ko izstrādājusi Anna Zhuk, apvieno tradīcijas ar inovāciju, pārdefinējot mūsdienu būvniecības vizuālo valodu. Tās pamatā ir logotips ar savstarpēji savienotām ķieģeļiem, kas veido burtu B — spēka, precizitātes un stabilitātes simbolu. Līdzsvarota krāsu palete un tipogrāfija pastiprina mūsdienīgu, tomēr mūžīgu estētiku. Saskaņotie brendinga materiāli atspoguļo uzņēmuma apņemšanos saglabāt tradicionālo amatniecību, vienlaikus pieņemot jaunākos sasniegumus būvniecības tehnoloģijā, radot nevainojamu mantojuma un progresa saplūšanu.

Atzinība

Par Bronzas balva A' Design Award

Brickwell Builders Korporatīvā identitāte ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka Brickwell Builders Korporatīvā identitāte būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. Brickwell Builders Korporatīvā identitāte lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: Brickwell Builders is a forward-thinking construction company specializing in sustainable and innovative building solutions. This brand identity project redefines its image, blending tradition with modernity. The logo, crafted as interlocking bricks forming the letter B, symbolizes strength, precision and trust. Paired with a cohesive color palette, typography and branding materials, the identity reflects the company's dedication to preserving traditional craftsmanship while embracing the latest advancements in construction technology.
Izmēri un iepakojums: The project was created as a portfolio piece and does not include predefined technical specifications for advertising materials. The logo and visual identity elements are designed in a vector format, ensuring scalability and adaptability across various applications. All branding assets are optimized for both digital and print use, maintaining high quality and clarity in different formats.
Birkas: logo, brand identity, corporate identity, graphic design, design research
Ražošanas tehnoloģija: Before starting the work, I conducted market research and used the associative circle method. Then, I moved on to the design process, beginning with hand-drawn sketches in a notebook before transitioning to Illustrator. At each of the stages the logo was changed, modified and improved and in the end I got the logo that I presented.
Dizaina izaicinājums: The main challenge was balancing tradition and modernity in the brand identity. It was essential to honor traditional craftsmanship while ensuring the design felt contemporary and relevant in a competitive market. Finding the right visual language required extensive research into construction aesthetics and industry trends. Additionally, creating a scalable identity that works across both digital and print formats demanded careful typographic and color choises.
Pētījums: This project focuses on the intersection of tradition and modernity in construction branding. The research was based on an exploratory approach, analyzing industry trends and best practices in visual identity design. Methods included market analysis, competitor benchmarking and design experimentation. The outcome is a scalable and adaptable identity system that reflects craftsmanship while embracing innovation, with potential applications in branding, marketing and corporate commucations.
Iedvesma: My goal was to create a project that integrates tradition with cutting-edge technology. I choose to bring this vision to life throught a construction company that combines the key principles of traditional building techniques with modern methodologies to deliver high-quality construction projects. The logo and corporate identity reflect the company's commitment to preserving traditional craftsmanship while embracing the latest advancements in the industry.
Projekta ilgums: I started working on the project in February 2024 in Modena, completed it in April 2024 and published it on Behance.
Darbības plūsma: For the best result I adapted the logo. It is possible to use its full version in cases where you need to ensure maximum readability and brand recognition. The shortened version of the logo is ideal for minimalistic or limited spaces. Each version emphasizes the brand while maintaining a visual connection, but adapts to the task and scale of the medium.
Attēlu autori: Image #1: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #2: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #3: Mockups by Mr. Mockup, used under free license, 2024.
Image #4: Mockups by Mr. Mockup, used under free license, 2024.

Typography
Muller Next by Fontfabric, used under free or personal use license.
Montserrat by Google Fonts, used under Google Fonts license.