Nuscents Kaleidoskopa lūpukrāsa — En Ke and Yuancao Pan

Darbs Nuscents Kaleidoskopa lūpukrāsa, kura autors ir En Ke and Yuancao Pan, ir augsti novērtēts un ļoti prestižās 2021 Dzelzs balva A' Design Award ieguvējs kategorijā Iepakojuma dizains.

DzelzsIepakojums· 2021

Nuscents Kaleidoskopa lūpukrāsa

Autors: En Ke and Yuancao Pan

Klients: Shanghai Youfei Cosmetics Co., Ltd

Dzelzs balva A' Design Award ieguvējs kategorijā Iepakojums

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Dizains

Par Nuscents Kaleidoskopa lūpukrāsa

Šis produkts ir drosmīgs mēģinājums inovēt un attīstīt make-up produktu iepakojuma struktūru! Tas piedāvā jaunas idejas un virzienus make-up produktu dizainā un attīstībā. Šis produkts atbilst "Crossover dizaina" koncepcijai, kas ļauj jauniešiem paust savas intereses un emocijas. Tas var veicināt visas kosmētikas nozares attīstību zīmola kultūras, produkta funkcionalitātes, vides aizsardzības un tehnoloģiskās inovācijas jomās. Produkts ir ieguvis patentus Ķīnā un ASV, kā arī dizaina balvas Ķīnā un ASV!

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Par Dzelzs balva A' Design Award

Nuscents Kaleidoskopa lūpukrāsa ir Dzelzs balvas A' Design Award ieguvējs, prestiža atzinība, ko piešķir labiem dizainiem, kas atbilst profesionālajām un rūpnieciskajām prasībām, kādas sagaidāmas no labi izstrādātiem darbiem. Dzelzs ieguvēji parāda to radītāju lielo prasmi, augsto specializāciju, ekspertu izpratni un radošo spēju. Sagaidāms, ka Nuscents Kaleidoskopa lūpukrāsa būs augsti vērtēts, apbrīnots un cienīts darbs, praktisks un inovatīvs. Šis ar Dzelzs balvu apbalvotais dizains integrē nozares labāko praksi un tam ir kompetentas tehniskās īpašības, kas saistītas ar zinātību un talantu. Nuscents Kaleidoskopa lūpukrāsa tiek cienīts par rūpību un ir izstrādāts, lai uzlabotu dzīves kvalitāti un palīdzētu padarīt pasauli labāku.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: Innovative application of cross-border packaging design, Design features: 1. Cultural innovation; 2.Functional innovation; 3.Environmental protection; 4. Technological innovation.

The moment the Kaleidoscope lipstick is opened, it is separated into two products, "The lipstick belongs to the mum, and the Kaleidoscope belongs to the kid!" This product is a gift between mum and kid, as well as a gift between friends, lovers and relatives! This is a product warm your heart!
Izmēri un iepakojums: Outer packaging size (kaleidoscope): length 18cm, diameter 3.6cm;
Internal product size (lipstick): length 14cm, diameter 1.4cm.
Birkas: Kaleidoscope, lipstick, dream, beauty, crossover design
Ražošanas tehnoloģija: The two products of lipstick and kaleidoscope are combined through innovative design and technology. The product structure stability problem, the collision problem between the glass material and the lipstick tube, and the heat preservation problem were solved.
Dizaina izaicinājums: Difficulty 1: How to create and find an intermediate that can express the brand concept of "dream and beauty".
Difficulty 2: What kind of packaging can contain the common emotions of people under multiculturalism and resonate with most people?
Pētījums: This product is a bold attempt to innovate and develop the packaging structure of makeup products! Bringing new ideas and directions for the design and development of makeup products. This product fits the "cross-border" product that young people love to communicate with interest and emotion. It can promote the development of the entire cosmetics industry in terms of brand culture, product function, environmental protection, and technological innovation. This product Environmental protection: not easily discarded packaging, greatly ease the waste generation, and has been put into the commodity market!
Iedvesma: The inspiration comes from people is yearning for dreams and beauty.
The kaleidoscope represents everyone is longing for beauty and dreams in childhood, while lipstick is people is pursuit of beauty after they grow up. Organically blending beauty and dreams, a single product has more functions!
Projekta ilgums: The project started in Shanghai in January 2019 and was completed in Shanghai in October 2019. It was listed on the Chinese market in December 2019.
Darbības plūsma: 1. Using a kaleidoscope as the outer packaging of the long lipstick, the two products are combined.
2. Open the top cover of the kaleidoscope to take out the built-in long lipstick. (See Figure 2)
3. Take out the long lipstick, put back the top cap of the kaleidoscope, and the kaleidoscope can be used again.
Patenti: innovative packaging method! Chinese patent number: ZL201930669113.4; USA patent number: US10,606,088 B1.
Copyright: KE, EN.
Design features: 1. Cultural innovation: multicultural resonance; 2. Functional innovation: giving a single beauty lipstick more possible functions. 3. Environmental protection: The packaging method that is not easy to discard greatly reduces the generation of garbage. 4. Technological innovation: technological innovation and development to realize the above-mentioned functions.
Komandas dalībnieki: Creative Design: EN KE
Executive Design: EN KE
Executive Design: YUANCAO PAN