Zhangyan Country Living Festival Izstāžu telpa — Tongji Tiandi Neili Lab

Darbs Zhangyan Country Living Festival Izstāžu telpa, kura autors ir Tongji Tiandi Neili Lab, ir augsti novērtēts un ļoti prestižās 2021 Sudraba balva A' Design Award ieguvējs kategorijā Pasākumu un notikumu dizains.

SudrabaPasākums· 2021

Zhangyan Country Living Festival Izstāžu telpa

Autors: Tongji Tiandi Neili Lab

Klients: Tongji Tiandi-Neili Lab

Sudraba balva A' Design Award ieguvējs kategorijā Pasākums

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Dizains

Par Zhangyan Country Living Festival Izstāžu telpa

Zhangyan Country Living Festival ir izstāžu telpa, kas radīta lauku pasākumam Šanhajā. Izkārtojums veidots no veciem kravas konteineriem, kas ir izvietoti pakāpeniski, sakrauti, savīti un pagriezti, lai izveidotu dažādas tematiskās zonas. Viena konteineru grupa norobežo forumu zonu, savukārt cita grupa nosaka tirgus zonu. Tiek izmantoti arī vietējie izmestie resursi, piemēram, koks, salmi un niedres. Vizuālā identitāte seko Memfisas stilam un abstrahē vietējos kalnu, ūdens, zivju un tilta motīvus. Aktivitāšu telpa aizņem 5000 kvadrātmetru.

Atzinība

Par Sudraba balva A' Design Award

Zhangyan Country Living Festival Izstāžu telpa ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Zhangyan Country Living Festival Izstāžu telpa būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Zhangyan Country Living Festival Izstāžu telpa ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

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Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: Urban-rural co-creation innovation experiment initiated by Lou Yongqi, Dean of the D&I, Tongji University, John Sakara, Academician of the RAC, and Aldo Cibic, one of Memphis school founders, to advance practices of sustainable living.
We find the meeting point in various design fields through the exploration of cross-boundary thinking, thereby integrating design concepts to help brands systematically output.
Taking brand culture "innovation" and "sustainable" as the core spirit for the design.
Izmēri un iepakojums: The visual system design includes 5000 square meters of activity space.
Birkas: Innovation，sustainable，Memphis，integrating design
Ražošanas tehnoloģija: The construction is built by using local abandoned containers and discarded native resources, e.g. wood, straw, and reeds.
Dizaina izaicinājums: In order to fit the project proposition of "sustainable development", the space design is creatively combined with the original resources of the site. With the vitality given by design, its sustainability can be re stimulated; with the reuse of materials, a recyclable overall system can be established to reduce waste. The project market constructed with vitality system publicizes the concepts of "everything has an afterlife", "everything makes the best use of" and "each has its own place".
Pētījums: Based on the project design background, the design approach decided to follow the following principles: starting from the top design, integrating the independent and compatible relationships among the main visual design, space design and guidance system, and strengthening the systematic output of the brand to the audience. The project hopes to create a blueprint for rural life in the future. The main visual design integrates the design style of Memphis School, and abstracts the "mountain, water, fish, bridge" and other abstract graphics with the regional characteristics of Zhangyan to form the main visual symbol of this event in the form of abstract combination. The Memphis school's design attribute of daring to imagine and break the Convention coincides with the attribute of this event.
The overall visual identity design of the project is based on the Memphis style, starting from the exhibition, speech, workshop and market to carry out spatial narrative, conveying the concepts of "rural", "sustainable", "future" and "innovation".
Iedvesma: The Memphis school featuring creativity is used to integrate the elements of rural history and culture to form a brand image.
The brand graphics are three-dimensionally extended to form a systematic space design language.
To convey the sustainability sprint, the construction is built by using local abandoned containers and discarded native resources, e.g. wood, straw, and reeds.
We hope to lead the China rural revitalization with the idea of innovation and sustainability and design concept.
Projekta ilgums: The project started in August 2019 in Shanghai and finished in November 2019.
Darbības plūsma: The original base is in an open suburban meadow, and in order to follow the purpose of environmental protection and sustainable exhibition, a number of old containers are used to form the activity area. By staggering, stacking, interlacing and stretching the containers, the simple rectangular bodies are combined into a variety of dynamic thematic exhibition space.
The left side of the site is distributed by two groups of containers on both sides, forming a more open enclosed form and providing an area for holding forums. On the right side, two groups of containers are rotated and disassembled into the site to create an activity space for holding a marketplace.
Komandas dalībnieki: Jiaqing Wu
Jia Lin
Yin Shi
Lei Yu
Ling Ma
Suying Zheng
Lu Xiao
Xinyan Wang
Ronglan Wang