ຜົນງານ Sky Blue ບັນຈຸພັນສຳລັບເຄື່ອງດື່ມທີ່ມີແອນກໍຮໍ ໂດຍ Jingzhang Xiao and Dongyan Ruan ເປັນຜູ້ຊະນະທີ່ໄດ້ຮັບຄວາມນັບຖືສູງຂອງລາງວັນ 2023 A' Design Award ລະດັບເຫຼັກ ອັນຊົງກຽດໃນໝວດການແຂ່ງຂັນ ການອອກແບບບັນຈຸພັນ.
ເຫຼັກບັນຈຸພັນ· 2023
Sky Blue ບັນຈຸພັນສຳລັບເຄື່ອງດື່ມທີ່ມີແອນກໍຮໍ
ໂດຍ Jingzhang Xiao and Dongyan Ruan
ລູກຄ້າ: Jiangsu Yanghe Distillery Co., Ltd
ຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ໃນໝວດ ບັນຈຸພັນ
ຜູ້ຊະນະລາງວັນທີ່ຢັ້ງຢືນແລ້ວ
ຢັ້ງຢືນສະຖານະລາງວັນສຳລັບ #142367ການອອກແບບ
ກ່ຽວກັບ Sky Blue ບັນຈຸພັນສຳລັບເຄື່ອງດື່ມທີ່ມີແອນກໍຮໍ
Sky Blue ແມ່ນການອອກແບບບັນຈຸພັນສຳລັບເຫຼົ້າຈີນ. ຂວດມີຮູບຊົງທີ່ຮາບລື່ນ ໄຫຼລື່ນ ອີງໃສ່ຮູບແບບກົ້ນຫອຍຟີໂບນາຊີ (Fibonacci spiral) ເຊິ່ງໃຫ້ສັດສ່ວນທີ່ສົມດຸນ ແລະ ເຮັດໃຫ້ຂວດຈັບຖືແລະເປີດໄດ້ງ່າຍ. ຝາຂວດຖືກອອກແບບໃຫ້ເປັນຮູບຕາ, ໃຊ້ເປັນສັນຍາລັກຂອງຜະລິດຕະພັນ. ຂະບວນການເຄືອບແກ້ວທີ່ເປັນມິດກັບສິ່ງແວດລ້ອມເຮັດໃຫ້ຜິວແກ້ວມີຄວາມລະອຽດອ່ອນ ແລະ ຮາບລື່ນ ພ້ອມທັງຫຼຸດຜ່ອນຜົນກະທົບຕໍ່ສິ່ງແວດລ້ອມ. ສີຟ້າເຮັດໃຫ້ນຶກເຖິງແສງແອວໂຣຣາ. ກ່ອງບັນຈຸໃຊ້ໂຄງສ້າງແບບຫ້າໃນໜຶ່ງ ເຊິ່ງເພີ່ມຄວາມສາມາດໃນການປ້ອງກັນສິນຄ້າປອມແປງ.
ການຮັບຮູ້
ກ່ຽວກັບ A' Design Award ລະດັບເຫຼັກ
Sky Blue ບັນຈຸພັນສຳລັບເຄື່ອງດື່ມທີ່ມີແອນກໍຮໍ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. Sky Blue ບັນຈຸພັນສຳລັບເຄື່ອງດື່ມທີ່ມີແອນກໍຮໍ ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. Sky Blue ບັນຈຸພັນສຳລັບເຄື່ອງດື່ມທີ່ມີແອນກໍຮໍ ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.
ເບື້ອງຫຼັງການອອກແບບ
ຊຸດຂ່າວ
ຂໍ້ມູນ, ສະມາຊິກທີມ ແລະ ລາຍລະອຽດທາງເຕັກນິກທີ່ສະໜອງໂດຍນັກອອກແບບ.
- ຄຸນສົມບັດພິເສດ
- The product design creates a "young, energetic, positive and upward" image, demonstrating the consistency of quality and brand appeal. The shape of the bottle is flexible and smooth, following the principles of rational aesthetics. The golden rule of "Fibonacci spiral" is used to modify the ratio of the wine bottle to create a more balanced, elegant and dynamic super golden ratio of "point, line and surface", which is convenient for users to hold and open, and meets the ergonomics design.
- ຂະໜາດ ແລະ ບັນຈຸພັນ
- 145mm x 108mm x 320mm
- ແທັກ
- crafts, Baijiu, spirit, packaging, art
- ເຕັກໂນໂລຊີການຜະລິດ
- Bottle Material: crystal white, weight 580g
Cover Material: PC; LDPE; EPE; HDPE; ABS
Box: Positioning lithographed paper, special paper (built-in double-hole shaped steel sheet); laminated blister + velcro
Process: spraying, baking, injection moulding, electroplating, Bronzing, printing, matt film + glossy embossed oil - ສິ່ງທ້າທາຍດ້ານການອອກແບບ
- The design is created to upgrade the product. Under the comprehensive cost, while the best intention is pursued in the inheritance and breakthrough, to solve the four problems of old products with single colour and lack of vitality, inconsistent design language, box-shaped structure grade and anti-counterfeiting.
- ການຄົ້ນຄວ້າ
- Go deep into the market to conduct questionnaires, visits and discussions, to listen to the customers, gain insight into new demand of the consumers, identify new directions for breakthrough product innovation and constantly reconstruct the perspective of product innovation. The design theme revolves around the ‘Eye of the Sky’, using the fashionable and romantic ‘Blue Auroras’ , and the industry pioneered the ‘baby glazing’ process. In addition, it has also achieved five-in-one, four-code correlation, anti-counterfeiting and re-upgrading. With the project system to promote, weekly and daily meetings follow-up, achieving a front-to-back connection and integrated promotion effectively .
- ແຮງບັນດານໃຈ
- Inspired by the smart streamline bottle, easy to hold and open; The shape of the bottle cap as "eye of the sky" reflects the "futuristic aesthetics", and also implies the spiritual connotation of "the eye of wisdom" and "intelligent life and be positive". The environmental protection glaze process is the leading initiate within the industry, which will reduce the damage to the environment, in line with the "bluer sky" brand vision, at the same time endowing the bottle body smooth touch, exquisite and delicate; Aurora blue is as bright and colorful as progressive life, which is the embodiment of pursuit and love, luck, fashion and nature. The liquor box has the five-in-one structure to strengthen anti-counterfeiting, in order to maintain the market order; Four-code correlation assists in digital marketing.
- ໄລຍະເວລາໂຄງການ
- 2021-January.2022,Nanjing,Jiangsu
The project started in August 2021 in Nanjing,Jiangsu and finished in May 2019, Nanjing, Jiangsu. - ຂັ້ນຕອນການດຳເນີນງານ
- 1. More comfortable to use: the entire packaging structure is designed by the principle of ergonomics, with the bottle and box designed in a proportion that makes it easy for the user to hold; the box adopts a tear-open method and leaves space at the neck of the bottle to take the liquor more convenient.
2. More enjoyment of aesthetic interest: the bottle is followed the principles of rational aesthetics, strengthening the visual golden ratio; the exclusive symbol of the eye of the sky, giving Sky Blue a personalized product connotation and the language of the times. It fits the aesthetic needs of the times and the liquor tasting interests of the Chinese people.
3. Secondary use is more environmentally friendly: the bottle is designed by the table tennis challenge to add life fun. - ສະມາຊິກທີມ
- Creative Director：Liandong Zhang；
Creative Director：Huashuang Liu；
Creative Director：Zhaoxin Zhu；
Designer：Jingzhang Xiao；
Designer：Ru Li；
Designer：Aizong Lin
ໂຄສະນາ
ສຳຫຼວດນອກເໜືອຈາກ Designers.org
ຄົ້ນພົບຜະລິດຕະພັນ, ບໍລິການ ແລະ ໂອກາດຈາກຄູ່ຮ່ວມໂຄສະນາຂອງພວກເຮົາ.
ສຳຫຼວດເພີ່ມເຕີມ
ການອອກແບບທີ່ກ່ຽວຂ້ອງ
ສຳຫຼວດການອອກແບບທີ່ໄດ້ຮັບລາງວັນເພີ່ມເຕີມຈາກໝວດໝູ່ດຽວກັນ, ຄັດເລືອກຕາມຄຸນນະພາບ.
