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Whirlpool NeoFresh No Frost Refrigerator Frigo vum Chandradhar S Rathore and Pritam Sarkar

D'Wierk Whirlpool NeoFresh No Frost Refrigerator Frigo vum Designer Chandradhar S Rathore and Pritam Sarkar ass en héich geschätzten Gewënner vum prestigiéisen 2021 A' Design Award an Sëlwer an der Wettbewerbskategorie Heemapparater Design.


SëlwerHeemapparat· 2021

Whirlpool NeoFresh No Frost Refrigerator Frigo

vum Chandradhar S Rathore and Pritam Sarkar

Client: Whirlpool Of India Ltd.

A' Design Award an Sëlwer Gewënner an der Kategorie Heemapparat

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Den Design

Iwwer Whirlpool NeoFresh No Frost Refrigerator Frigo

NeoFresh ass en Frigo mat zwou Diren an ouni Räif, deen fir Stéit entwéckelt gouf, déi all Woch akafe ginn a vill a flexibel Lagerplaz brauchen. De Congélateur benotzt e circuläre Loftstroumsystem, deen de Verloscht vu kaler Loft begrenzt, wann d'Congélateurdier opgemaach gëtt. En Loftstuerm mat suergfälteg placéierte Loftlächer schéckt kal Loft an déi verschidde Sektiounen fir eng gläichméisseg Ofkillung. Dicht Geméisfächer hëllefen d'Frëschheet ze erhalen, an d'Adapterrégaler erlaben et, de banneschte Raum unzepassen. E gléitende Träy gëtt einfachen Zougrëff op Saachen hannen, an eng Anti-Geroch-Eenheet hält de bannenzege Raum frësch.

D'Unerkennung

Iwwer den A' Design Award an Sëlwer

Whirlpool NeoFresh No Frost Refrigerator Frigo ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Whirlpool NeoFresh No Frost Refrigerator Frigo e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Whirlpool NeoFresh No Frost Refrigerator Frigo ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften
Whirlpool NeoFresh refrigerator range is a perfect blend of contemporary design with highly relevant regional innovations keeping the consumer at the core.

The 6th Sense Deepfreeze Technology features full circular air flow in the Freezer compartment. This prevents cold air from escaping when the freezer door is opened.
Scientifically designed air tower and strategically placed vents that let out cool and fresh air into different sections of the refrigerator providing uniform cooling for long lasting freshness.
Now you don't have to navigate between different food items and re-arrange them to pick up something. With the easy glide movement of the "everyday fresh" tray, accessing things even at the back and the corner becomes quick and easy.
Integrated at the bottom of the freshflow air tower, the effective anti-odor action of Active deo keeps the refrigerator environment fresh and odour-free.
Dimensiounen & Verpackung
Width: 697mm
Height: 1856mm
Length: 747mm
Weight: 85Kg

Applicable Energy Standard Code Issuing Authority: Bureau of Energy Efficiency, Govt. of India, Ministry of Power
Tags
Refrigerator, Frost Free, No Frost, Double Door, Whirlpool, Home Appliances, Electrical,
Produktiounstechnologie
Date of Entry in Indian Market: 01/10/2019
Max Retail Price: $360
Production Location: Pune, India
Sales Locations: All India, Australia, South-East Asia, Middle-East
Annual Production / Sales in units: 20000

Materials Used:
Wrapper (Cabinet)- Electrolytic Zinc-Coated Steel
Door - Pre-coated , vinyl-coated stainless steel (sheet metal operations : punching, press) ,
External plastic parts - door end caps, handle, pedestal - Acrylonitrile Butadiene Styrene ( Injection molded ),
Internal parts : Door + cabinet liner - white High Impact Polystyrene Sheet (thermoforming ) ,
Internal Door Bins & vegetable basket : Transparent General Purpose Polystyrene (injection molded),
Shelves : Acrylonitrile Butadiene Styrene frame (injection molding) + glass shelf
Design Erausfuerderung
Most of the innovations in the product have been achieved overcoming technical constraints owing to the structural requirements. All these features have undergone numerous cooling simulations and evaluations to provide the best in class performance and freshness preservation. For the development of seal fresh crispers, we overcame the structural and design challenges of maximising space without compromising on usage and refrigeration needs.
Fuerschung
All the innovative features introduced in Whirlpool Neofresh have been developed based on the continuous research activities and the subsequent evaluations and inferences. The organisation has conducted Market visits and Consumer home visits across various social and economic segments throughout the country to get an in-depth understanding of the customer behaviour pattern and usage scenarios. We have also conducted Focus Group Discussions and Online Surveys to reach a wider audience to obtain feedback and insights.
Inspiratioun
Here, the target consumer exhibits sunday-to-sunday shopping of groceries and expects large storage capacity and flexibility. In addition to this, the freshness preservation of food over a long period is absolutely necessary.

Whirlpool NeoFresh is the one stop solution for this consumer segment and connects well with their behavior patterns. From an aesthetics point of view, this consumer segment appreciates clean, minimal and progressive aesthetics which is very evident in this product.
Projetdauer
Project Duration: 12 Months
Production Location: Pune, India
Date of Entry in Indian Market: 01/10/2019
Operatiounsablaf
Whirlpool Neofresh refrigerators have the following 1st in industry features:

Seal Fresh Crispers : These crispers ensure prolonged freshness and vitamin retention, wherein Sealing gaskets have been used for precision Air Flow Control.

Adapter Shelves : The primary issue addressed here was the consumer pain point of adjusting space based on their day-to-day needs and currently no refrigerator in the market fulfils this. This solution offers high level of flexibility and is easy and intuitive to use.

Water Cassette Docket : This feature solves the Universal Consumer problem of water spillage during ice tray filling in an innovative way
Teammemberen
Chandradhar Singh Rathore
Pritam Sarkar
Bildnoweis
Renders : Pritam Sarkar

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Gutt Design verdéngt grouss Unerkennug

Den A' Design Award ass eng international, vu Jury bewäert Auszeechnung fir gutt Design. Maacht mat beim A' Design Award fir eng Chance ze kréien, meritokratesch Unerkennug ze verdéngen, Bekanntheet, Prestige an Publizitéit fir Är Aarbecht ze gewannen. Nominéiert Äert Wierk fir den A' Design Award a konkurréiert ëm de begéierten A' Design Präis.

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