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Royal Enclosure 1619 Verpackungsdesign vum Zhou Jingkuan

D'Wierk Royal Enclosure 1619 Verpackungsdesign vum Designer Zhou Jingkuan ass en héich geschätzten Gewënner vum prestigiéisen 2026 A' Design Award an Bronze an der Wettbewerbskategorie Verpackungsdesign.


BronzeVerpackung· 2026

Royal Enclosure 1619 Verpackungsdesign

vum Zhou Jingkuan

Client: Royal Enclosure 1619

A' Design Award an Bronze Gewënner an der Kategorie Verpackung

6,395

Verifizéierte Präisgewënner

Präisstatus fir #181895 verifizéieren

Faarwen

Den Design

Iwwer Royal Enclosure 1619 Verpackungsdesign

Royal Enclosure 1619 ass eng hëlze Cadeausbox, déi fir Hirschgewei-Scheiwen entworf gouf, e traditionellt chinesescht Stäerkungsmëttel. E metallenen Draachesigel läit um Deckel a servéiert als Schlëssel. De magnéiteschen Draachekapp muss opgehuewe ginn, ier d'hëlze Box no lénks a riets opgemaach ka ginn. De Sockel vum Draachekapp ass mam Marken-Logo gravéiert a kann als Stempel benotzt ginn. Kinneklech Motiver ginn duerch modernt Grafikdesign presentéiert an erënneren un dat keeserlecht Juegdgebitt vun der Qing-Dynastie. D'Ouverturessequenz gëtt der Verpackung e Gefill vu Ritual.

D'Unerkennung

Iwwer den A' Design Award an Bronze

Royal Enclosure 1619 Verpackungsdesign ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Royal Enclosure 1619 Verpackungsdesign e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Royal Enclosure 1619 Verpackungsdesign erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften
“Royal Enclosure 1619” originates from the story of the royal hunting ground established by emperors of the Qing Dynasty. Deer antler slices are precious traditional Chinese medicinal materials and were also favored tonics for emperors. In ancient China, the dragon seal stood for the supreme power of the emperor. Therefore, the packaging design draws on royal elements to convey the brand’s unique imperial history and the high value of this limited-edition product.
Dimensiounen & Verpackung
238*215*150mm
Tags
Royal Enclosure 1619
Produktiounstechnologie
The metal dragon seal represents royal culture and acts as the key to open the wooden box, creating a sense of ritual. The magnetic dragon head must be lifted first before the wooden box can be opened left and right. The bottom of the metal dragon head is engraved with the brand logo and can be used as a seal. Traditional royal elements are expressed through modern graphic design, making the product unique and collectible.
Design Erausfuerderung
The product is very expensive and is mainly used as a gift for distinguished guests. The wooden box can easily demonstrate the high-end value of the product. In ancient China, the jade seal was a symbol of the supreme power of emperors, and the dragon is a belief of the Chinese people. Traditional royal elements are presented through modern graphic design, giving the packaging a fresh visual look and making it stand out. Moreover, when the wooden box is opened, it gives a very ritualistic feeling.
Fuerschung
The brand story of "Royal Enclosure 1619" originated from Nurhaci, the founder of the Qing Dynasty. He designated a mountain forest in Jilin as the royal hunting ground, which is now the origin of the brand's deer antler products. This packaging needs to convey the brand's unique story, which is a brand cultural advantage that competing products do not possess. Moreover, deer antler slices are extremely rare tonics with high prices. The material and structural design of the wooden box, as well as the royal elements in the design, are sufficient to convey the sense of value of the product.
Inspiratioun
Royal Enclosure 1619 is a high-end brand dedicated to men’s health and vitality, with a core focus on deer-sourced nourishment.
Rooted in history, in 1619, Emperor Nurhaci of the Qing Dynasty established the “Shengjing Imperial Hunting Ground” in the areas of Xifeng and Dongfeng, at the foot of the Changbai Mountains.
The pilose antler produced here has long been the authentic and exclusive medicinal material reserved for the imperial court of the Qing Dynasty.
The number “1619” in the brand name is a tribute to this 400-year legacy of royal nourishment.
The brand culture of "Royal Enclosure 1619" originated from the story of the emperors of the Qing Dynasty establishing the royal hunting ground. Deer antler slices were also once the tonic for the emperor's health preservation. Therefore, many elements related to the royal were extracted in the packaging design to convey the profound history of the brand, a story that other brands do not have.
Projetdauer
This project will be re-launched in Shenzhen in May 2025, concluded in December 2025, and launched in China in January 2026.
Operatiounsablaf
This high-end product is priced at €2500. The structure of the wooden box is designed with a unique opening ceremony. First, you need to pick up the metal dragon head jade seal with magnetic attraction function. It is the key to open the wooden box. Only after picking it up can the wooden box be opened to the left and right sides; otherwise, it cannot be opened. Moreover, the metal faucet can be used as a seal.
Patenten
For copyrights: "Copyrights belong to Zhou Jingkuan, 2025.
Teammemberen
Designer: Zhou Jingkuan
Bildnoweis
Zhou Jingkuan(Creator)

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