C'Est La Vie Boutique Markenidentitéit vum Fan Wang

D'Wierk C'Est La Vie Boutique Markenidentitéit vum Designer Fan Wang ass en héich geschätzten Gewënner vum prestigiéisen 2024 A' Design Award an Eisen an der Wettbewerbskategorie Grafik, Illustratioun a Visuell Kommunikatiounsdesign.

EisenGrafik· 2024

C'Est La Vie Boutique Markenidentitéit

vum Fan Wang

Client: C'est la vie Boutique

A' Design Award an Eisen Gewënner an der Kategorie Grafik

10,603

Verifizéierte Präisgewënner

Präisstatus fir #160104 verifizéieren

Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer C'Est La Vie Boutique Markenidentitéit

C'est La Vie Boutique ass eng Markenidentitéit déi fir e Modegeschäft zu Nanjing, China entworf gouf. De Geschäft vereent chinesesch a westlech Modemarken vu villen Kategorien a Stiler, dofir benotzt d'Logo e gemëschte Schrëftstil fir dës Villfalt auszedrécken. Den Nanjing Sycamore-Bam, en ikonescht Element vum Stadbild, déngt als d'Haaptgrafik. Dëst selwecht Element gouf och zu enger dréinender Skulptur geformt, deenen ëmgedréinte Spigelbild déi sech wandelend Stad reflektéiert. D'visuellt System entwéckelt sech vu flaach op raimlech a vu statesch op dynamesch Formen.

D'Unerkennung

Iwwer den A' Design Award an Eisen

C'Est La Vie Boutique Markenidentitéit ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt C'Est La Vie Boutique Markenidentitéit eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. C'Est La Vie Boutique Markenidentitéit gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: This project is to design a visual system and art installations for a local fashion buyer's store in Nanjing, China. The main logo design is a "mix-up" design style with the store's name "C'est La vie" because the store is a collection of Chinese and Western fashion brands with various product categories and styles. The visual system consists of local elements as supporting graphics, such as the Nanjing Sycamore Tree and the Three-Ball Suzuki Tree. The visual presentation comprises 2D or 3D forms suitable for branding series mediums applications.
Dimensiounen & Verpackung: The size may vary because there are different types of products.
Tags: Branding
Produktiounstechnologie: The realization of the design consists of a variety of materials and techniques.
Design Erausfuerderung: The core of the design challenge is how to combine Nanjing's traditional culture with modern fashion elements to create a brand image that is both regionally distinctive and fashionable. This requires designers to delve into Nanjing's history, culture, art, and contemporary lifestyle, draw inspiration from them, and incorporate these elements into the brand design innovatively. Firstly, designers need to consider how to convey Nanjing's unique charm through visual elements. Secondly, brand storytelling is also an essential part of the design. Finally, sustainable development is an aspect of modern brand design that cannot be ignored. In summary, the Nanjing Sycamore Tree has become an iconic city landscape due to its historical origins. Continuing the concept of local design, this typical element is transformed into different forms of presentation, such as dynamic sculpture installations and visual elements of the brand to respond to these design challenges.
Fuerschung: C'est la vie Boutique, originating from Nanjing, the ancient capital of the Six Dynasties, is a local boutique that blends tradition and modernity, oriental aesthetics, and international fashion. The designers dig deep into Nanjing's rich history and culture, combining its unique regional characteristics with modern fashion elements, and are committed to creating a unique fashion brand that provides a distinctive shopping experience for consumers who pursue individuality and taste.
Inspiratioun: Based on the concept of local design, the typical element of the Nanjing Sycamore Tree（Firmiana Simplex）was adopted as the key point, and firstly designed the dynamic sculpture art installation "Sycamore Forest," which rotates in a counterclockwise direction, and the inverted mirror of the tree maps the change of Nanjing city. On this basis, a three-dimensional image was used as the graphic element of the brand design, and the logo was designed in a mix-up style to emphasize the brand's characteristics. The design is from planar to spatial, static to dynamic, reflecting the localized multi-dimensional design thinking.
Projetdauer: The duration of the project is from June to September 2022, and the project location is in Nanjing.
Operatiounsablaf: The store opened in September 2022. Located in Nanjing, China.