Recall Of The Universe Immersiv Ausstellung vum Tammy Ho - Shanghai KNN

D'Wierk Recall Of The Universe Immersiv Ausstellung vum Designer Tammy Ho - Shanghai KNN ass en héich geschätzten Gewënner vum prestigiéisen 2024 A' Design Award an Gold an der Wettbewerbskategorie Evenement an Happening Design.

GoldEvenement· 2024

Recall Of The Universe Immersiv Ausstellung

vum Tammy Ho - Shanghai KNN

Client: Shanghai KNN Cultural Media Co., Ltd

A' Design Award an Gold Gewënner an der Kategorie Evenement

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Faarwen

Den Design

Iwwer Recall Of The Universe Immersiv Ausstellung

Déi immersiv Ausstellung vum Weltraum, ugefrot vum Client Bilibili, gouf am bekannte grousse Shopping-Center Xi'an Gpark geschaaft. Eng ëmgedréint héich-hänkend Kristallstad-Spiegelung gouf duerch onregelméisseg LED-Ecrane duergestallt, wat en opfällegen Raumbeschleuneger geschaaft huet. Den urspréngleche Waasservorhang-Plaz gouf an e risege Raumlifter ëmgewandelt. Et goufen och beandréckend Planéitepaart a Zivilisatiounspaart. E mobilt Navigationssystem, interaktiv Projektioun, kënschtlech Intelligenz, AR, Neonliicht, asw., goufen benotzt fir eng immersiv Erfarung fir d'Besucher ze kreéieren.

D'Unerkennung

Iwwer den A' Design Award an Gold

Recall Of The Universe Immersiv Ausstellung ass e Gewënner vum A' Design Award an Gold, enger héich prestigiéiser Unerkennung, déi un éischtklassesch, wonnerbar an erausragend Designe vergi gëtt. Gold-Gewënner si ganz innovativ, visionär a blendend glänzend Kreatiounen, déi d'Talent, d'Wäisheet an d'Fäegkeete vun hire Designer reflektéieren. Et gëtt erwaart, datt Recall Of The Universe Immersiv Ausstellung eng héich gelueften, trendsetzend a monumental Erfindung ass, déi beispillosen Wäert liwwert. Dëst mam Gold ausgezeechent Design ass e spektakuläert, respektéiert Projet, dat d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie erweidert. Recall Of The Universe Immersiv Ausstellung erzeegt intensiv Wënsch, erweckt Leidenschaft, encouragéiert Kreativitéit a faszinéiert eis.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: Within the limited space of the shopping center, the immersive exhibition of the universe space was created based on the existing facilities. An eye-catching space accelerator was created by using irregular LED screens to form a high-hanging crystal meteorite pile. The original Water Curtain Square has been transformed into a giant space elevator. There were also amazing Planetary Gate and Civilization Gate.
A mobile navigation system, interactive projection, artificial intelligence, AR, and neon light, etc., were used to create immersive experience to visitors.
This exhibition’s main color was starry sky purple, lava red, aurora green, metallic silver.
Tags: Sense of technology and trend, Connect with storylines, Interactive games, Virtual space world, Scientific and technological means
Design Erausfuerderung: 1. Design cool and stunning scenes within the limited established shopping mall space
2. Provide exhibitors with a strong sense of participation and experience
3. Design of multiple storylines and multiple endings
4. Try to use high-tech means as much as possible to increase the sense of technology and future
5. With limited budget and very little time
Fuerschung: The exhibition caused a sensation not only in the industry, not only in one city, but also throughout the country.
The physical space and the science fiction space are intertwined, presenting the mysteries of the depths of the universe in front of our eyes.
In the past two years, China's immersive industry has experienced development from scratch. Trendy technology is used to show sci-fi masterpieces, immersive exhibition is used to empower shopping malls, so that China's immersive future has an unpredictable imagination.
Inspiratioun: The three-body animation is a very famous and very influential sci-fi animation in China. We received an invitation from our client to design an experiential exhibition in a large commercial plaza using the three-body animation as a prototype. The design requirement is that the entire exhibition takes space as the story background, has a storyline, has interactive games, and is full of science and technology and futuristic.
Projetdauer: The project started in January 2023 in China and finished in March 2023, and will be exhibited at other times.
Operatiounsablaf: Players enter the exhibition and select a character in their mobile app. Different characters have different stories and tasks. Different areas in the exhibition have different storylines and interactive games, corresponding to different modules in the mobile app. Players complete the game and tasks of their character and earn corresponding points, which can be used for lucky draws. Everyone experiences different game processes and sees different story endings. The ending of the story is presented to the player through AR technology.
Teammemberen: Tammy Ho
Lumos Miao
Bildnoweis: Shanghai KNN Cultural Media Co., Ltd