KK-Park Beschëlderungssystem vum Yi Zhang

D'Wierk KK-Park Beschëlderungssystem vum Designer Yi Zhang ass en héich geschätzten Gewënner vum prestigiéisen 2023 A' Design Award an Sëlwer an der Wettbewerbskategorie Grafik, Illustratioun a Visuell Kommunikatiounsdesign.

SëlwerGrafik· 2023

KK-Park Beschëlderungssystem

vum Yi Zhang

Client: Value Design and Consulting (Shenzhen) Co., Ltd.

A' Design Award an Sëlwer Gewënner an der Kategorie Grafik

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Verifizéierte Präisgewënner

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Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer KK-Park Beschëlderungssystem

KK-Park ass e Beschëlderungssystem fir e kulturellen a Fräizäitquartier zu Yancheng, China. De Site, e fréiere Spillplaz, gouf als Plaz fir de kulturellen Austausch tëscht China a Südkorea renovéiert. Den Design interpretéiert koreanesch Elementer nei, dorënner d'Bänner vun der traditioneller koreanescher Kleedung, dat traditionellt Faarfschema bekannt als Obangsaek an d'Stréch vun de koreanesche Schrëftzeechen. D'Schëlder verfollegen déi gürtelfërmeg Schleef vum Site. Héich Orientéierungsschëlder stinn nieft all Entrée fir d'Visiteuren ze guidéieren. D'Tafele si aus gebéitem Inox gemaach, virgefäerdegt an op der Plaz installéiert.

D'Unerkennung

Iwwer den A' Design Award an Sëlwer

KK-Park Beschëlderungssystem ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt KK-Park Beschëlderungssystem e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. KK-Park Beschëlderungssystem ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: The site's mission is to publicize the city brand and promote South Korean culture. China is correlated with South Korea in terms of history and culture. The design deconstructs and rebuilds the Korean elements such as iconic ribbons of traditional Korean costume, the traditional Korean color "Obangsaek" and strokes characteristics of Korean characters.
Dimensiounen & Verpackung: 2200mm x 500mm x 665mm/5mm thick stainless steel bending
Tags: Signage, Commercial Street, public space, redevelopment, Culture
Produktiounstechnologie: The varying shape meets diversified functions. All boards of different categories can be unified visually through the same approach. Twisted steel plates are prefabricated and highly finished in factory, and on-site installation with accurate and precise structures is implemented, ensuring the final quality.
Design Erausfuerderung: The project was different from the common shopping centers as well as the regular playground, and had the complex, diversified and thematic characteristics. It fully studied the pedestrian flow, brand distribution and event spaces in the future. The density of signage was controlled intentionally in the condition of a clear key goal. Here now the visitors are encouraged to explore spaces.
Fuerschung: The site, located along the central lake, was designed a belt-like loop used as the main circulation. The unique ribbons, extracted from the traditional Korean costume, were featured as the main visual elements. The signage system is designed in a light and graceful shape, i.e. it inherits the core characteristics of the site, a belt-like route. And in the meantime, it results in highly recognizable visual effects as well, with a joyful ambience and a pulsing rhythm of the site.
Inspiratioun: Over the past 30 years since the establishment of diplomatic relations between China and South Korea, the two countries have continuously deepened economic and cultural exchanges. Located in China-South Korea (Yancheng) Industrial Park, the siteof a formerplayground, after renovation, was restored to a Sino-Korean cultural exchange leisure block.
We hope that the signage system, with a sense of place, links the geographic information, and functions as a tie for Sino-Korean cultural exchanges.
Projetdauer: Oct 01, 2022
Tinghu District, Yancheng City, Jiangsu Province, China
Operatiounsablaf: Along the loop were several entrances and exits. The hierarchy of primary and secondary entrances was not obvious. And orientations were hard to tell. Thus it is essential to install iconic signage nearby each open entrance. The 3-meter-high wayfinding, light and graceful, is obvious in size and shape, fast guiding for the pedestrian flow.
Teammemberen: Zhang Yi (creative director)
Luo Xin (project manager)
Yan Meiying (designer)
Shi Yumo (designer)
Bildnoweis: Updesign