D'Wierk Jamtland Kampagnevisualiséierungen vum Designer Tom Linden and Vita Li ass en héich geschätzten Gewënner vum prestigiéisen 2023 A' Design Award an Gold an der Wettbewerbskategorie Computergrafik, 3D Modelléierung, Texturéierung a Rendering Design.
GoldComputergrafik· 2023
Jamtland Kampagnevisualiséierungen
Client: Visuals By Nor
A' Design Award an Gold Gewënner an der Kategorie Computergrafik
Verifizéierte Präisgewënner
Präisstatus fir #147285 verifizéierenDen Design
Iwwer Jamtland Kampagnevisualiséierungen
De Client wollt d'Verbindung vun hirer Mark mat den natierlechen Ëmfeld vu Jamtland, Schweden weisen. D'Agence huet 3D Modeller a Visualiséierung benotzt fir Planzenaarten a Biome aus der Regioun ze kreéieren. Si hunn extensiv Fuerschung a Referenzsammlung gemaach fir eng korrekt Ofdreiwung vun de Planzen ze garantéieren an d'Markfaarwen vum Client als Kuliss agebaut. Déi resultéierend Bildmaterial huet effektiv de Fokus vum Client op natierlech, nohalteg Praktiken an hir enk Verbindung mat der Natur vermëttelt, wat de Betrachter erlaabt d'Produktlinn mat dëse positiven Attributer ze associéieren.
D'Unerkennung
Iwwer den A' Design Award an Gold
Jamtland Kampagnevisualiséierungen ass e Gewënner vum A' Design Award an Gold, enger héich prestigiéiser Unerkennung, déi un éischtklassesch, wonnerbar an erausragend Designe vergi gëtt. Gold-Gewënner si ganz innovativ, visionär a blendend glänzend Kreatiounen, déi d'Talent, d'Wäisheet an d'Fäegkeete vun hire Designer reflektéieren. Et gëtt erwaart, datt Jamtland Kampagnevisualiséierungen eng héich gelueften, trendsetzend a monumental Erfindung ass, déi beispillosen Wäert liwwert. Dëst mam Gold ausgezeechent Design ass e spektakuläert, respektéiert Projet, dat d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie erweidert. Jamtland Kampagnevisualiséierungen erzeegt intensiv Wënsch, erweckt Leidenschaft, encouragéiert Kreativitéit a faszinéiert eis.
Hannert dem Design
Press Kit
Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.
- Eenzegaarteg Eegeschaften
- This project involved recreating various plant species and natural biomes from Jamtland, Sweden using 3D modeling and visualization. Six pictures showcase different local microbiomes, including the moss heather and other flora of the mountains and the ferns of the lowland forests. Extensive research and reference collection was conducted for the accurate depiction of the plant species, and the incorporation of the client's brand colors as a backdrop added an additional challenge to the project.
- Dimensiounen & Verpackung
- All the final images were rendered in 6000 pixels using Octane Renderer and no post production were made.
- Tags
- 3d, 3d visualization, cosmetics, nature, beauty, product, houdini, octane
- Produktiounstechnologie
- For this project we used Houdini as the 3D package with which we modelled the various plants using procedural techniques allowing us to make various variations of each plant as well as composing the scenes. Additionally, we used Moi3D for modelling the products and utilized Octane Renderer to render the final images in high resolution.
- Design Erausfuerderung
- This project presented several challenges, including the requirement to concisely summarize a local flora biome and it's distinct look in small compositions. Additionally, incorporating these compositions into the floating arrangements presented difficulties, particularly when incorporating water elements that needed to be anchored to the ground while still appearing to float. Furthermore, the inclusion of the brand's six colors as backgrounds added another layer of complexity to the project.
- Fuerschung
- The research for this project primarily focused on gathering extensive information and images of the local flora and biomes in the specified region. Utilizing various online resources, including websites run by biologists in Sweden, we were able to compile a thorough collection of data and documentation. This information was organized and incorporated into a moodboard, serving as the foundation for the project.
- Inspiratioun
- The client approached us with the desire to communicate their brand's close connection to the region of Jamtland and its natural surroundings. We proposed using a design language that incorporates floating compositions featuring the diverse biomes and flora of the region, with each product as the focal point. The client was pleased with this suggestion. During the project, we conducted extensive research and collected extensive reference material to allow us to capture the feeling of the region.
- Projetdauer
- The project started in the beginning of June 2022 in Gavle, Sweden and finished in July 2022.
- Operatiounsablaf
- It was crucial that the imagery used for the client's brand accurately reflected their focus on natural, sustainable practices and a close connection to nature. In order to effectively convey these values and create a sense of caring and calm nature within the viewer, it was important that the resulting imagery conveyed these themes. This allows the viewer to begin associating the product line with these positive attributes.
- Teammemberen
- Tom Linden
Vita Li - Bildnoweis
- Copyright © 2023 Visuals By Nor. All Rights Reserved.
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