Jiangshiguo State Liquor Verpackung fir Likörfläschen vum Hai Zhu

D'Wierk Jiangshiguo State Liquor Verpackung fir Likörfläschen vum Designer Hai Zhu ass en héich geschätzten Gewënner vum prestigiéisen 2023 A' Design Award an Sëlwer an der Wettbewerbskategorie Verpackungsdesign.

SëlwerVerpackung· 2023

Jiangshiguo State Liquor Verpackung fir Likörfläschen

vum Hai Zhu

A' Design Award an Sëlwer Gewënner an der Kategorie Verpackung

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Präisstatus fir #142537 verifizéieren

Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer Jiangshiguo State Liquor Verpackung fir Likörfläschen

Jiangshiguo State Liquor ass e Verpackungsdesign fir eng limitéiert Kollektioun vu chinesescher Likör mat Jiang-Aroma. D'Fläsch dréit e Relief vu Biergkonturlinnen a gëllene Punkten, déi d'Länner an d'Flëss vu China symboliséieren. D'Uewerflächefaarf ännert sech vun hellblo op tinteblo, wat e bloen Himmel a gréng Bierger evozéiert. Op deenen zwou Säite sinn glécksbréngend Wolleken an eng Loong-Figur illustréiert. De Verschloss ass aus massivem Holz a Metall gemaach, mat sichtbarer Holzmaserung a Vergoldung. De Relief follegt der Ergonomie, sou datt d'Fläsch einfach ze halen ass. D'Verpackung gëtt duerch Zéien opgemaach.

D'Unerkennung

Iwwer den A' Design Award an Sëlwer

Jiangshiguo State Liquor Verpackung fir Likörfläschen ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Jiangshiguo State Liquor Verpackung fir Likörfläschen e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Jiangshiguo State Liquor Verpackung fir Likörfläschen ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: Jiangshiguo State Liquor is a limited collection jiang-flavor liquor. Sticking to the concept of simplicity, the product package symbolizes China's prosperous lands and rivers through the vivid relievo. The spirit of ingenuity of Chinese liquor-makers has also been integrated into the design, presenting a unique and classic flavor of Chinese liquor.
Dimensiounen & Verpackung: product dimensions, 120mm x 120 mm x 280 mm
Tags: Jiang-flavor package, state liquor, the spirit of ingenuity, the inheritance of liquor-making techniques, Chinese liquor culture
Produktiounstechnologie: The bottle cap is made of solid wood and metal with the richer texture of wood grain and gilding. The surface is outlined with golden lines and core elements, including the trend lines of mountains and golden dots, which echoes the bottle design. The two sides are illustrated with auspicious clouds and Loong, which are the most representative Chinese patterns. The Loong stands for the noble Chinese emperors and a prosperous country to convey the classic flavor of State Liquor directly.
Design Erausfuerderung: Unlike other liquor packages in the market, this product is a pioneer to utilize convex trend lines of mountains and golden dots as the major elements. This not only symbolizes the prosperous lands and rivers vividly but also expresses a lingering flavor of the liquor. And the gradual color on the product package changes from light blue to ink blue presents a view of the blue sky and lush mountains, and intuitively conveys the increasingly stronger flavor over time.
Fuerschung: As China state liquor, the liquor culture represented by Baijiu one of Chinese liquor has been spread for thousands of years thanks the inheritance and persistence of Chinese liquor-maker. Tasting the liquor can lead users to associate it with the state liquor and the liquor culture embodied can raise social awareness of traditional Chinese culture, leading to the inheritance and spread of Chinese liquor culture.
Inspiratioun: Inspired by the Chinese ingenuity, Jiangshiguo State Liquor introduces its embodied ongoing exploration, persistence, refinement, sharing and inheritance of Chinese ingenuity to consumers through its simple and exquisite package. This leads to an understanding of Chinese liquor culture to boost Chinese culture confidence.
Projetdauer: Jiangshiguo State Liquor was developed in May 2021 in Chengdu, China, and was launched in Guizhou in May 2022.
Operatiounsablaf: The relievo of mountain trend lines on the bottle follows ergonomics, which not only makes it a high-end gift but also fit hands for easier grip that is not prone to slip. Its package can be pulled and opened, which can give consumers a stronger sense of ritual when opening compared with common cap-opening liquor bottles.