Bergtor Visual Identity Visuell Identitéit vum Erika Baczo

D'Wierk Bergtor Visual Identity Visuell Identitéit vum Designer Erika Baczo ass en héich geschätzten Gewënner vum prestigiéisen 2021 A' Design Award an Bronze an der Wettbewerbskategorie Grafik, Illustratioun a Visuell Kommunikatiounsdesign.

BronzeGrafik· 2021

Bergtor Visual Identity Visuell Identitéit

vum Erika Baczo

Client: Bergtor

A' Design Award an Bronze Gewënner an der Kategorie Grafik

12,966

Verifizéierte Präisgewënner

Präisstatus fir #120088 verifizéieren

Säit besichen Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer Bergtor Visual Identity Visuell Identitéit

Bergtor ass eng visuell Identitéit, déi fir eng Garagentiermark entwéckelt gouf. D'Identitéit baséiert op engem robusten Rastersystem an engem minimalistesche typografeschen Usaz. Geometresch Elementer gi bäigefüügt fir d'Bedeitung vum Numm ze visualiséieren. De Buschtaf E gëtt duerch dräi Formen ersat, déi vun den Haaptlinnen vun enger Garagentier inspiréiert sinn a sou e schlichte Piktogramm bilden. D'Faarfpalette ass e Duoton aus Schwaarz a fresche Gréng, an Gotham ass déi haaptsächlech Schrëft. D'Logo an d'visuellt System sinn am Vektorformat gezeechent, sou datt se u verschidde Gréissten fir digital an gedréckt Medien ugepasst kënne ginn.

D'Unerkennung

Iwwer den A' Design Award an Bronze

Bergtor Visual Identity Visuell Identitéit ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Bergtor Visual Identity Visuell Identitéit e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Bergtor Visual Identity Visuell Identitéit erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: The Bergtor brand identity main message concentrates on their quality featuring. The visual identity is based on a solid grid system and a minimalistic typographic approach.
The project visualizes the meanings of the chosen word by using symbolism by adding geometric elements to the letters. The three shapes in place of letter "E" is inspired by the main lines of a garage door. The letter “E” in the word Bergtor is a simple graphic symbol, a pictogram of garage doors.
Dimensiounen & Verpackung: The logo and the visual system were designed in vectoral format in order to make them adaptable to different sizes for both digital and printed media. Gotham is the main typeface as it is a geometric, simple, modern and solid font.
Tags: visual identity, modern, simple, timeless, feasibility, reliability
Produktiounstechnologie: The unique visual corporate identity elements are produced by high-level digital printing on white, recycling paper.
Design Erausfuerderung: The visual form of the garage door is not a captivating sight, which is why creating the logo and the visual system was a great challenge. This visual distinction already appears in the visual graphics identification, but here it gets a new imposing structure and a fresh look. For a designer 'catching' simple ideas is the most challenging task. This project confirms the fact that creating something unique and simple is the only 'successful' way to execute this task.
Fuerschung: The main idea of the rebranding is simple purposeful, thusly if you cannot explain it simply, you do not understand it well enough. Our research process is based on this theory.
Inspiratioun: Brand identity is inspired by the minimal and clean aesthetic of Swiss design and uses simple typography and duotone (black and fresh green) colour palette. This making appear mature and solid.
The main motive was to reflect these core values in the visual identity of the rebranding, maintaining a modern and an easily memorable look. Summing up, the goal was to create a concept to the form with its own identity and originality that goes beyond the contemporary appearance.
Projetdauer: The project started in November 2019 in Miercurea Ciuc, a town in Eastern Transylvania, Romania and was finished in January 2021 in the same location.
Operatiounsablaf: One of the part of the brand identity was to create thank you cards for loyal customers. The primary purpose of the strategic planning of the thank you cards for loyal customers is based on interaction. The main goal is to reinforce and ensure long-term collaboration. The card's graphics concentrates on its quality featuring a somewhat playful vibe. The joyful graphics accomplish the production of a rich, complete and unique brand system.
Patenten: Copyrights belong to the CEO of the Bergtor company.
Teammemberen: Erika Baczó
Alpár Dávid
Bildnoweis: Credits to: Adobe stock - main image.