Maskeeper Maskskatoulle vum Maurice Kwok and Steve Yeung

D'Wierk Maskeeper Maskskatoulle vum Designer Maurice Kwok and Steve Yeung ass en héich geschätzten Gewënner vum prestigiéisen 2021 A' Design Award an Eisen an der Wettbewerbskategorie Moud a Reesaccessoiren Design.

EisenAccessoire· 2021

Maskeeper Maskskatoulle

vum Maurice Kwok and Steve Yeung

Client: Innosphere Ltd

A' Design Award an Eisen Gewënner an der Kategorie Accessoire

13,938

Verifizéierte Präisgewënner

Präisstatus fir #112413 verifizéieren

Säit besichen Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer Maskeeper Maskskatoulle

Buchtext: Maskeeper ass eng temporär Opbewahrungsbox fir Gesiichtsmasken, gefaalt an eng Verpackung an der Gréisst vun enger Visitekaart. Maskeeper gëtt aus liewensmëttelechtem Polypropylenblat hiergestallt, ausgestanzt a gefaalt fir eng schnell a kascheneffizient Produktioun. D'Mask gëtt op dat oppent Blat geluecht an dobannen gefaalt, sou datt d'Oberflächen vun der Mask bedeckt bleiwen an eng Kräizkontaminatioun reduzéiert gëtt. Mat de Dimensiounen 91 op 61 op 8 Millimeter an engem Gewiicht vu 10 Gramm passt de Maskeeper einfach an eng Täsch. D'Design bitt eng propper an hygienesch Alternativ zum Aschléissen vun ofgeholenen Masken a Pabéiertëschendicher oder Kuverten beim Iesse.

D'Unerkennung

Iwwer den A' Design Award an Eisen

Maskeeper Maskskatoulle ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt Maskeeper Maskskatoulle eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. Maskeeper Maskskatoulle gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: ** First in the World to Satisfy the Unmet Need**
In this unexpected situation, there is NO product really caters to this need for temporary mask storage and solves the pain point. People just use envelopes or tissue paper to store “take-off” masks during mealtime which are NOT eco-friendly and with POOR user experience. To satisfy this, we designed the Maskeeper to tackle this scenario and created a new and easy table manner for everyone. This allows every user to “fold and store” the mask in a simple, neat, and hygienic way.
Dimensiounen & Verpackung: Size: 91 x 61 x 8mm Weight: 10g
Material: PP Sheet (Food Grade)
Lab Approval with Certification:
EU EN71-3 Safety Directives
REACH & RoHS Compliance
Tags: pandemic, maskeeper, mask keeper, mask case, pandemic, corona virus
Produktiounstechnologie: **Fast to Market, Over One Million Pieces Distributed.**
Because of the unexpected pandemic and of urgent need, we just use 20 days to develop, produce and launch Maskeeper to market. Made of Food Grade PP sheet with die-cut and folds, which ensures the fastest manufacturing rate, lowest production cost, so every citizen could afford and access Maskeeper ASAP.
Design Erausfuerderung: **Minimal Design but Highly Efficient**
In Feb-2020, production plants in Mainland were all closed and there was no way to carry out mass production. So we optimized the design of Maskeeper that can be efficiently produced locally by Laser Cuttimh machine in batches with available workshops in Hong Kong to support the urgent need of citizens. Until mass product facilities were available, these were produced in million and distributed widely.
Fuerschung: **Mission on Creating Shared Value (CSV)**
The pandemic caused a serious impact to local retail business. No one visited local stores to spend. Thousands of small shops were at the critical stage of closing down.
By making good use of huge demand of Maskeeper, we allied with many small shops, from restaurants to cafés, and introduced the “Maskeeper Redemption Scheme”. This encouraged consumers to “Purchase First and then Redeem Maskeeper”. So people will spend for a certain amount in shops (say buying a cup or food) and redeem Maskeepers at a discounted offer. This incentive acted as business leverage and induced sales opportunities for small shops at that frozen economy.
Inspiratioun: **The New Lifestyle Essential for the New Normal **
The unexpected pandemic makes mask-wearing a daily habit. At mealtime, people use tissue papers or envelopes to wrap "take-off" masks which is a POOR experience and NOT eco-friendly.
Creating a new hygiene manner, with Maskeeper, people can temporarily store the medical mask in a business card-sized package, which is hygienic, handy, and neat. This smartly solves all pain points and minimizes cross-contamination to/from the mask.
Projetdauer: The project was started on 31-Jan-2020 and the product was launched to market on 21-Feb-2020 in Hong Kong.
Operatiounsablaf: **Smart and Intuitive**
Just place the medical mask onto Maskeeper, user could intuitively fold and keep the mask into a card-sized package, which is simple and handy. (Please see provided video link for demonstration).
Teammemberen: Maurice Kwok
Steve Yeung
Kurt Fan
Winky Mak
Elle Yeung
Jack Fok
Artisana
Bildnoweis: Steve Yeung
Maurice Kwok
Winky Mak
Kurt Fan
Elle Yeung