Yingjiagong Baijiu Involucrum Potionis ab Wen Liu and Xianwen Wu

Opus Yingjiagong Baijiu Involucrum Potionis a designatore Wen Liu and Xianwen Wu est victor maxime honoratus praemii praestigiosissimi 2020 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.

ArgentumInvolucrum· 2020

Yingjiagong Baijiu Involucrum Potionis

a Wen Liu and Xianwen Wu

Cliens: Anhui Yingjiagong Jiu Co., Ltd

Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum

32,677

Victor Praemii Verificatus

Verifica Statum Praemii pro #89960

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Yingjiagong Baijiu Involucrum Potionis

Yingjiagong Baijiu est involucri consilium pro spiritu distillato Sinensi. Figura montis Dabie tamquam elementum principale consilii adhibetur. Pictura atramenti Sinensis traditionalis et delineatio lineis coniunguntur ut imago montis efficiatur. Ampla area spatii albi adhibetur, et viridis color principalis est. Capsa exterior ex plastico facta est ad sumptum minuendum et recyclationem permittendam. Lagena et operculum ex fictili cum superficie aspersa facta sunt. Capsa longitudinem 136 millimetrorum, latitudinem 116 millimetrorum et altitudinem 290 millimetrorum metitur. Consilium ambitum fermentationis naturalis officinae distillatoriae repraesentat.

Agnitio

De Praemium A' Design Award Argenteum

Yingjiagong Baijiu Involucrum Potionis victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Yingjiagong Baijiu Involucrum Potionis opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Yingjiagong Baijiu Involucrum Potionis creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: The distillery of Yingjiagong locates in the Huoshan County of Anhui Province, an international ecological county belt at 30 degrees north latitude. The pollution-free mountain spring water in the Dabie Mountains in the nature reserve can produce a fine Baijiu. The Dabie Mountain has several natural advantages such as the ecological production area, the ecological water, the ecological raw material, the ecological fermentation, and the ecological recycling. The idea of the design is to promote the ecological and natural fermentation environment of Baijiu of Huoshan County. The design develops the product concept.
Dimensiones et Involucrum: The outside packaging box size is 136mm in length, 116mm in width and 290mm in height.
Notulae: Technology, Style, Bottle shape design, Liangsanjiang, Sanxingdui, Cultural relic
Technologia Productionis: The outside box is made of plastic for cost reduction and recycling. The bottle is made of ceramic with a spray pint. The bottle cap is also made of ceramic.
Provocatio Designandi: In the early stage of the design process, the designers had not produced the combination of tradition and modernity elements of the project design style very well. So the designers have continuously improved the design expression and cost control, and then the final effect went well.
Investigatio: The distillery of Yingjiagong Baijiu has an ecological and natural geographical fermentation environment with a profound cultural background. After I had researched and visited the site of the distillery of Yingjiagong then I started to design the project.
Inspiratio: The design element uses Dabie Mountain as a creative point in this project. The distillery of Yingjiagong Baijiu is in the mountainous area. The topographical trend image of Huoshan county has inspired the design. The designers combined the mountain shape with the traditional Chinese ink painting and line expression on the design. The image of the design seems strong and full of charm. The overall colour of the design is white. The main colour tone is green with a strong Chinese calligraphy and painting feature. The design highlights the concept of Yingjiagong Baijiu the way Chinese people's sincere hospitality and the traditional Baijiu culture.
Duratio Operis: The project started in November 2018 in Shenzhen and finished in March 2019 in Shenzhen.
Cursus Operationis: he project aims to promote the natural Baijiu fermentation environment of the distillery of Yingjiagong. The distillery of Yingjiagong Baijiu places in the mountainous area of Dabie Mountain. Dabie Mountain has been used as a creative point in the design. The topographical trend map of Huoshan County also has inspired this design project. This design combines with a traditional Chinese ink painting and line expressions in the design to play a role in communication and promotion. In the later stage of design, the application of material and technology has continuously improved. The final result of the project went well.
Membra Turmae: Designer Wen Liu
Designer Xianwen Wu
Designer Mao Li
Designer Weijie Kang
Agnitiones Imaginum: Image #1: Creator Wen Liu, Yingjiagong Baijiu, 2019
Image #1: Creator Xianwen Wu, Yingjiagong Baijiu, 2019
Image #1: Creator Mao Li, Yingjiagong Baijiu, 2019
Image #1: Creator Weijie Kang, Yingjiagong Baijiu, 2019
Image #1: Photographer Sailin Zhang, Yingjiagong Baijiu, 2019