Flower to Flora Involucrum Theae ab Wen Liu and Fang Li

Opus Flower to Flora Involucrum Theae a designatore Wen Liu and Fang Li est victor maxime honoratus praemii praestigiosissimi 2020 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.

ArgentumInvolucrum· 2020

Flower to Flora Involucrum Theae

a Wen Liu and Fang Li

Cliens: Shenzhen Oracle Creative Design Co., Ltd

Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum

29,906

Victor Praemii Verificatus

Verifica Statum Praemii pro #89703

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Flower to Flora Involucrum Theae

Flos ad Floram est involucri forma theae florum ex Xishuangbanna, provincia Yunnan, in Sinis. Pictura pavonem, arborem theae frondosam, flores indigenas et puellam quae in silva pluviali habitat coniungit. Scaena concordem relationem inter homines et naturam ostendit. Colores picturae ex vestibus gentiliciis Xishuangbanna sumpti sunt. Capsa exterior ex charta speciali nigra cum textura arboris facta est atque impressione et inauratione perficitur. Capsa longitudinem 340 millimetrorum, latitudinem 120 millimetrorum et altitudinem 240 millimetrorum metitur.

Agnitio

De Praemium A' Design Award Argenteum

Flower to Flora Involucrum Theae victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Flower to Flora Involucrum Theae opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Flower to Flora Involucrum Theae creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Flower to Flora is a flower tea from Xishuangbanna, Yunnan Province. The design combines the unique elements of the peacock, leafy tea tree, flower from Xishuangbanna, and the image of a girl lives in the local rainforest. The design creates a harmonious picture between human and nature. The illustration colour on the design is inspired by the colour of the ethnic costumes of Xishuangbanna. The illustration transfers the unique customs of Xishuangbanna.
Dimensiones et Involucrum: The outside packaging box dimension is 340mm in length, 120mm in width and 240mm in height.
Notulae: Flower，Xishuangbanna，Peacock，Flower Tea, Girl
Technologia Productionis: The design takes into considering the properties of the flower tea. Also, Xishuangbanna is a tropical rain forest area with ancient trees. Therefore the material of the outside box is made of black special paper with tree texture. The outside box uses the technique of printing and bronzing for avoiding mass-producing to go wrong.
Provocatio Designandi: Xishuangbanna of Yunnan in China is an ethnic minority habitation area. The local culture of Xishuangbanna is very abundant. Especially the colour of the local people's clothing is various and gorgeous. Therefore I applied the colour element of the local people's clothing on my illustration. The illustration has also applied the aesthetics of modern young consumer group. It provides not only a local feature element but also a modern aesthetics effect.
Investigatio: Tasting tea has become a life attitude in this fast-paced era. The market seems to show up endless varieties of tea. After researching and analyzing the current market, I found that most of the flower tea products on the market are applying the flower as a design element on the packaging. The application of the culture element of Xishuangbanna on my packaging design of the tea product is for producing a greatly difference from existing packaging design of tea product on the market. The application of creative ideas on my design such as using peacock and the national costume is to represent local characteristics of Xishuangbanna. I believe it will provide a strong impression for the consumer. Moreover it presents a unique local culture of Xishuangbanna in the design.
Inspiratio: The peacock is a unique animal in Xishuangbanna, Yunnan, China. The residents in Yunnan regard the peacock as a mascot. I use the peacock as the main element in my design. The peacock in the design combines with the leafy tea trees, local flowers, and the image of a girl who lives in the local rainforest. The design presents a harmonious picture of human and nature.
Duratio Operis: The project began in September 2018 in Shenzhen, China, and was completed in November 2018 in Shenzhen, China.
Cursus Operationis: The homogenization of the flower tea on the current market is more serious. The design takes into consideration of making a difference with the existing products on the market. It creates a connotative and storytelling effect on our product. This design uses the Xishuangbanna’s elements which are peacock, tea tree, flower and girl. The idea of applying illustration on the design is to produce an easy-to-understand and impressive result. It provides a more direct and in-depth understanding of products for the consumer. I believe my design of the product will stand out among the current products on the market.
Membra Turmae: Designer：Wen Liu
Designer：Fang Li
Designer：Weijie Kang
Agnitiones Imaginum: Creater Wen Liu, Flower to Flora, 2018
Creater Fang Li, Flower to Flora, 2018
Creater Weijie Kang, Flower to Flora, 2018