Yedao Lugui Baijiu Involucrum Potionis ab Wen Liu and Xianwen Wu

Opus Yedao Lugui Baijiu Involucrum Potionis a designatore Wen Liu and Xianwen Wu est victor maxime honoratus praemii praestigiosissimi 2020 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.

ArgentumInvolucrum· 2020

Yedao Lugui Baijiu Involucrum Potionis

a Wen Liu and Xianwen Wu

Cliens: Hainan Yedao Liquor Developemt Co., Ltd

Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum

30,069

Victor Praemii Verificatus

Verifica Statum Praemii pro #88698

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Yedao Lugui Baijiu Involucrum Potionis

Yedao Lugui Baijiu est forma involucri potionis spirituosae ex provincia Hainan in meridionali Sinarum regione. Octo loca amoena Hainan celeberrima velut imagines in fronte lagoenae vitreae exhibentur. Titulus colli colore diverso distinguitur. Capsa exterior ex acrylico et charta confecta est, ut lagoena picta intus clare cerni possit. Impressio aurea et impressio serica capsae adhibentur, et lagoena arte floris tosti perficitur. Simplex color caeruleus culturam localem et peregrinationem Hainan reddit.

Agnitio

De Praemium A' Design Award Argenteum

Yedao Lugui Baijiu Involucrum Potionis victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Yedao Lugui Baijiu Involucrum Potionis opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Yedao Lugui Baijiu Involucrum Potionis creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Hainan Province is a famous tourist attraction in the south of China. It has a tropical monsoon climate. Yedao Lugui Baijiu is a well-known brand in Hainan. The idea of producing Yedao Lugui Baijiu is to promote the local characteristics of Hainan. Yedao Lugui Baijiu also conveys Hainan's local tourist culture.
Dimensiones et Involucrum: The packaging box size is 325mm in length, 326mm in width and100mm in height.
Notulae: Yedao Lugui Baijiu, Hainan Tourism Products, Tourism, Hainan Characteristics, Tourist Attraction Illustration
Technologia Productionis: The material of the outside box is acrylic and paper. The technology of the outside box uses a gold stamp and silk printing. The material of the bottle is a glass bottle. The technology of the bottle uses a craft of roasted flower. The cover of the bottle uses plastic cover as material and uses baking gold as technology.
Provocatio Designandi: The outcome of box shape design was not ideal in the early stage, as the product details were not well displayed. The design made continuously improved in the later stage. The result of the packaging design seems more prominent in the display effect and shelf placement.
Investigatio: The research background is about Hainan's tourism culture. After researching on the product market, visiting the field of Hainan, and reading online sources, thus we find the representative scenic spots of Hainan's tourism culture. The design is mainly based on the form of illustration. The design highlights the product features. It also highlights the theme of the tourist product.
Inspiratio: The idea of design is to promote local cultural characteristic and tourist culture of Hainan, so the design applies the eight scenic spots of Hainan as a creative idea. The design in order to create an interaction between product, tourist and scenic spot, so those eight famous tourist attractions are presented in illustration form on the face side of the bottle. The design tries to produce an impressive effect to the tourists for spreading the idea of the product. The neck label is distinguished by a different colour. The surface of the outside box is made of transparent acrylic, so the illustration of the product bottle in the inside can be clearly seen. The overall colour of the design is blue with a simple style. It creates a good display effect. The design has the characteristics of Hainan.
Duratio Operis: The project started in October 2018 and finished in May 2019 in Shenzhen.
Cursus Operationis: Hainan is a famous tourist attraction with Chinese characteristics. In order to promote Hainan's tourism culture to the public, so the design uses the iconic eight tourist attractions of Hainan on the illustration. The illustration on the front of the bottle seems to directly communicate with the audience. The design tries to impress the audience for spreading the idea of the product.
Membra Turmae: Designer: Wen Liu
Designer: Xianwen Wu
Designer: Weijie Kang
Agnitiones Imaginum: Image #1: Creator Wen Liu, Yedao Lugui Baijiu 2019.
Image #1: Creator Xianwen Wu, Yedao Lugui Baijiu, 2019.
Image #1: Creator Weijie Kang, Yedao Lugui Baijiu, 2019.
Image #1: Illustrator Shuanglong Wang, Yedao Lugui Baijiu, 2019.