Vegetable Box Involucrum ab Kikumi Yoshida

Opus Vegetable Box Involucrum a designatore Kikumi Yoshida est victor maxime honoratus praemii praestigiosissimi 2025 Praemium A' Design Award Aeneum in Categoria Certaminis Designatio Involucri.

AesInvolucrum· 2025

Vegetable Box Involucrum

a Kikumi Yoshida

Cliens: Hagata Farm

Victor praemii Praemium A' Design Award Aeneum in Categoria Involucrum

15,633

Victor Praemii Verificatus

Verifica Statum Praemii pro #164661

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Vegetable Box Involucrum

Conformatio olera ut artem e solo natam fingit denuo, sensus per speciem et odorem excitans. Motivum, a sole inspiratum, sectionem transversam carotae refert, nexum inter datorem et accipientem symbolizans. Haec conformatio olera nota modo novo et creativo praesentat. Tituli e materiis confecti sunt quae integritatem involucri servant, usum iteratum post donationem permittentes. Haec considerata ratio valorem perceptum olerum auget, ea magis significantia ut dona efficiens et experientiam tam datoris quam accipientis profundans.

Agnitio

De Praemium A' Design Award Aeneum

Vegetable Box Involucrum victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Vegetable Box Involucrum rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Vegetable Box Involucrum necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Vegetables are envisioned as "art born from the soil," engaging our senses through their appearance and aroma. The design motif, reminiscent of the sun, symbolizes a cross-section of a carrot, fostering connections between giver and receiver. This initiative reintroduces familiar vegetables in a novel light. The labels are made from materials that do not harm the packaging, allowing use after gifting. This approach enhances the value of the vegetables, making them a more meaningful gift.
Dimensiones et Involucrum: 300 mm (w) x 235 mm (d) x 70 mm (h)
Notulae: gift, package design, farmer, vegetable, foil stamping
Technologia Productionis: This gift box is designed primarily to hold carrots and other root vegetables. Before creating the design, we carefully examined the carrots from various angles and chose a paper that highlights their vibrant colors. To enhance the visual appeal, we applied transparent foil stamping on the top surface, creating a symbol that resembles a sun, inspired by the cross-section of a carrot. The interior of the box features a deep gray color, accompanied by brand description text that articulates the brand concept. This thoughtful design not only showcases the beauty of the vegetables but also communicates the essence of the brand effectively.
Provocatio Designandi: The value of carrots in the market is very low. The concept and difficult part of the project was to break that common sense and appeal to consumers by adding new value to the taste, beauty, and bounty of carrots and vegetables.
Investigatio: The motif printed on the top of the box is a cross section of a carrot, which is a schematic representation of the sun. The cross section of the carrot shows multiple tissues beautifully aligned. It is the parts of the carrot that are usually overlooked that have universal beauty.
Inspiratio: Through extensive meetings in the fields, we gained insight into the farm owner's passion for vegetable farming and the intricacies of his production. This experience revealed that vegetables are not merely visually appealing; they possess a charm that engages the senses. This realization has greatly enhanced the brand's identity and improved the product's appeal, positively influencing consumer perception and reinforcing its market presence.
Duratio Operis: The project began in 2022 in Niihama, Ehime, Japan, and won the Grand Prix at that year's Creators Club Ehime Awards, as well as the Packaging Category Award and the Prefectural Citizens' Judging Award.
Cursus Operationis: Carrot leaves will be used as part of the cushioning material in this package. This way, the unique texture of the vegetable can be felt. In addition, a special label that does not damage the material of the box allows it to be used as a durable and beautiful box that can be used even after gifting.
Agnitiones Imaginum: #1:Designer Kikumi Yoshida, Kuuche design,Photographer Keijiro Ando,vegetable box,2023.