Opus Love Hanshui Involucrum Aquae Potabilis a designatore Yanhui Zhang est victor maxime honoratus praemii praestigiosissimi 2024 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.
ArgentumInvolucrum· 2024
Love Hanshui Involucrum Aquae Potabilis
Cliens: Wuhan Pufine Creative Technology Co., Ltd.
Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum
Victor Praemii Verificatus
Verifica Statum Praemii pro #152699Designum
De Love Hanshui Involucrum Aquae Potabilis
Love Hanshui est series involucrorum commemorativorum aquae potabilis purificatae, creata ad celebrandam electionem urbis Wuhan in Urbem Paludum Internationalem. Quattuor animalia indigena, phocaena sine pinna dorsali, anas capite caeruleo, ciconia nigra et alces, quattuor anni tempora repraesentant. Pictura Sinensis traditionalis atramento facta animalia cum scaenis paludum localium coniungit. Pittacium album lagoenae processu contractionis calore et impressione coloris singularis efficitur. Quaeque lagoena sexaginta millimetra lata et ducenta viginti millimetra alta est. Codex in pittacio aspectum tribus dimensionibus aperit.
Agnitio
De Praemium A' Design Award Argenteum
Love Hanshui Involucrum Aquae Potabilis victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Love Hanshui Involucrum Aquae Potabilis opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Love Hanshui Involucrum Aquae Potabilis creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Post Designum
Fasciculus Nuntii
Merita, sodales gregis et singula technica a designatore praebita.
- Proprietates Singulares
- This is a commemorative series of purified drinking water commemorating Wuhan's selection as the "Wetland City". Its unusual creativity lies in combining the images of four native animals with the local wetlands and landscapes by traditional Chinese ink painting in a abstract and concrete way, reflecting the themes of cultural inheritance and ecological protection.
- Dimensiones et Involucrum
- Bottle diameter 60mm, height 220mm
- Notulae
- bottle label
- Technologia Productionis
- The white bottle label adopts a heat shrink label process of spot color printing. While the Chinese traditional painting helps to show the four local animals, the finless porpoise, the blue headed duck, the black stork and the elk, which are selected to represent the four seasons of the year, in the abstract and concrete expression and depicts a vivid scene of the wetland scenery, highlighting the theme of harmonious coexistence, environmental protection, and inheritance of Chinese culture and art.
- Provocatio Designandi
- It is a veryarduouschallenge for designers that the ingenious integration of animal figures and landscape image withoutvisibleefforts, then expressed by the traditional Chinese ink painting, which needs to study a large number of ancient works and take repeated modifications to present the picture that conform to the creative design.
- Investigatio
- As a packaging for purified water that reflects Wuhan, a city of wetland and the theme of environmental protection, the elements that are consistent with the theme must be found out from the ecology items which are well recognized by the locals, and the more profound cultural connotations of Chinese culture and art should be explored too.
- Inspiratio
- Wuhan was selected as an "International Wetland City" in the Contracting Parties to the Ramsar Convention on Wetlands which held in this city in 2022. Inspired by it, four rare native animals, including the finless porpoise, the blue headed duck, the black stork and the elk are selected to represent the four seasons of the year in this city. The traditional Chinese painting is applied to ingeniously integrate the images of them with the pictures of local wetland scenery and tourist attractions.
- Duratio Operis
- The project started in Wuhan in February 2023 and was completed in Wuhan in April 2023.
- Cursus Operationis
- The wetland scenery and animals familiar to locals is combined in Chinese ink painting, which makes it easy to resonate with people and get topicdiffusion as the novel combination is highly attractive. It is also unique and eye-catching when displayed as a series of products. The AI technology would help people to view the three-dimensional and dynamic perspective picture when they scan the QR code on the label, their deep attention would rise in the innovative and interesting interactions.
- Membra Turmae
- Creative Director: Zhang Yanhui
Creative Director: Xia Ling
Process Director: Zhou Xiaoli, Zhang YuXuan
Designer: Xu Yanliang
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