Grafa Munus Primarium: Applicatio Notitiae Nummariae ab Heidi Cuthbert

Opus Grafa Munus Primarium: Applicatio Notitiae Nummariae a designatore Heidi Cuthbert est victor maxime honoratus praemii praestigiosissimi 2021 Praemium A' Design Award Aeneum in Categoria Certaminis Mobilis.

AesMobilis· 2021

Grafa Munus Primarium: Applicatio Notitiae Nummariae

a Heidi Cuthbert

Cliens: Grafa

Victor praemii Praemium A' Design Award Aeneum in Categoria Mobilis

15,851

Victor Praemii Verificatus

Verifica Statum Praemii pro #124853

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Grafa Munus Primarium: Applicatio Notitiae Nummariae

Textus Libri: Grafa applicatio mobilis est pro notitiis nummariis, nuntiis et analysibus. Applicatio usoribus accessum ad magnas informationis copias celeriter praebet. Nuntii video ab arte intelligenti curati cum articulis a peritis notitiarum et scriptoribus rerum negotiarum compositis coniunguntur. Usores possunt notitias pluralium bonorum, quae inter has sunt actiones Australianae, monetae globales et cryptomonetae, in tabulis graphicis ordinare. Fundus caeruleus obscurus cum lumine caeruleo claro experientiam legendi mundam et tranquillam creat. Interfacies in HTML aedificata est et ad multas magnitudines monitorum in machinis Android et Apple sese accommodat.

Agnitio

De Praemium A' Design Award Aeneum

Grafa Munus Primarium: Applicatio Notitiae Nummariae victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Grafa Munus Primarium: Applicatio Notitiae Nummariae rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Grafa Munus Primarium: Applicatio Notitiae Nummariae necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Grafa is a financial data, news and analysis platform that gives users access to large volumes of information quickly and in a way that is entertaining and engaging.

The platform integrates AI-curated video news from Bloomberg, Reuters, Cheddar TV, in addition to news generated by Grafa’s team of data analysts and business journalists.

Grafa allows users to track the trends and be ahead of the curve with multi-asset data sets including Australian stocks, global currencies and cryptocurrencies
Dimensiones et Involucrum: The design is an HTML file that is wrapped into an app so that it scales for any Android or Apple device.

It’s adaptable to many different resolutions and kinds of screens. Its ability to adapt to the endless number of different terminals on the market is excellent.
It supports HTML, HTML5, amongst others.
It’s capable of genuinely multitasking between applications.
Notulae: fintech, finance, charting, finance content
Technologia Productionis: The UX design of Grafa was developed using Adobe’s XD product and the front-end of the app was originally built in React Native, but later re-built in HTML.

The app has been built on the AWS cloud infrastructure, which allows for rapid and global scale.

The app is now available on the App Store and Google Play.
Provocatio Designandi: The biggest challenge has been the balance between design and speed. We found an almost direct trade off between the detail of the design and the load times of the app.

We needed to rebuild the front end in a simpler format to be able to achieve the level and sophistication of design that we wanted, without sacrificing speed.

While we had a beautiful product at our soft launch, the beauty gives way to frustration if the app takes too long to load.

It took time and patience, but we have now managed to achieve both and are ready for rapid, global scale.
Investigatio: Grafa researched its direct competitors, such as Bloomberg, Yahoo Finance, Reuters and TradingView as well as other software-as-a-service companies including Canva, Redditt and Netflix.

It also drew inspiration from Apple, which was able to distinguish itself for good design across its entire product suite.

The design considered psychology, published interviews by the CEOs of competitors and extensive user testing.

Given the main premise was to be entertaining, the darker background colours of the app were to give the appearance the user was watching television.
Inspiratio: The inspiration for Grafa’s design was from the single premise that finance needed to entertain to achieve mass adoption.

We used dark navy as the main app background, with light blue highlights which helps boost alertness, heighten reaction times and elevate moods.

The app design needed to be clean, seamless and give the impression that no expense had been spared.

In a genre in which good design is an afterthought, we wanted Grafa to be known for making finance beautiful.
Duratio Operis: Grafa started in Australia in 2019, and the first release of the app was in November 2020. The app gained a small user base, the feedback was that the app needed to improve its load speed.

This feedback prompted a redesign and rebuild of the front-end of the app and this was launched in April 2021.

User feedback is that the current product exceeds expectations and has the potential for global scale.
Cursus Operationis: Grafa allows users to chart multi-asset data sets, and uses advanced search functionality and AI-curation to search/curate/organise enormous volumes of data, news, video and analysis within milliseconds.

The infinite scrolling functionality of social media platforms like Facebook have been incorporated into the Grafa app. This technology has proven to be habit forming.

This keeps users looking at their phones for far longer than necessary - it was originally based on the mechanics of slot machines.
Patentes: Grafa has an Innovation Patent pending.
Membra Turmae: Heidi Cuthbert - Co-founder
Jon Cuthbert - Co-founder
Dan Petrie - Co-founder
Mikey Couch - UX designer
Tim Huegdon - Chief Technology Officer
Agnitiones Imaginum: All content owned by Grafa.