Yoyic Huojunpaopao Involucrum Lagenae Potus ab Tingting Wang

Opus Yoyic Huojunpaopao Involucrum Lagenae Potus a designatore Tingting Wang est victor maxime honoratus praemii praestigiosissimi 2021 Praemium A' Design Award Aeneum in Categoria Certaminis Designatio Involucri.

AesInvolucrum· 2021

Yoyic Huojunpaopao Involucrum Lagenae Potus

a Tingting Wang

Cliens: High-tech MengNiu Dairy (Beijing)CO.,LTD

Victor praemii Praemium A' Design Award Aeneum in Categoria Involucrum

12,293

Victor Praemii Verificatus

Verifica Statum Praemii pro #121519

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Yoyic Huojunpaopao Involucrum Lagenae Potus

Yoyic Huojunpaopao est involucrum lagenae ad potum gasificatum probioticis vivis praeditum destinatum. Potus bacteria acidi lactici gasificata cum probioticis vivis coniungit, pauco saccharo et sine adipe. Lagena ex PET valde perspicuo facta est ut texturam vitri praebeat, forma levi et gracili, capacitate trecentorum octoginta octo millilitrorum. Titulus litteram Sinicam calligraphicam audacem et imagines bullarum adhibet ad vim vitalem significandam. Consilium et saporem et salubritatem exprimere intendit. Lagena in tabernis mercium cotidianarum sub condicionibus catenae frigidae venditur ut probiotica activa maneant.

Agnitio

De Praemium A' Design Award Aeneum

Yoyic Huojunpaopao Involucrum Lagenae Potus victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Yoyic Huojunpaopao Involucrum Lagenae Potus rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Yoyic Huojunpaopao Involucrum Lagenae Potus necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Sparkling drinks are trending in China, while there are very limited types of probiotic sparkling drinks. To take probiotic sparkling drinks to the next level, we have designed a brand-new product - huojunpaopao. As its name highlights, this drink contains live probiotics. The combination of sparkling lactic acid bacteria and live probiotics with low sugar and zero fat, making it uplifting and refreshing. Huojunpaopao also represents the brand yoyic, forming an iconic brand image.
Dimensiones et Involucrum: 388ml, PET bottle, Clear Color, Diam (max.) 64mm x Height 216 mm. We used high transparent PET materials to achieve the texture of glass.
Notulae: yoyic, sparkling lactic acid bacteria, live probiotics, PET, Packaging Design, Bottle Design, Graphic Design
Technologia Productionis: Yoyic huojunpaopao is the world's first live probiotic sparkling drink. Besides, in order to maintain the activity of the preferred Danish high-live probiotics in the product, we selected cold chain transportation and storage.
Provocatio Designandi: This is a new unique product, that combines the properties of the traditional probiotic drinks with the exciting bubbling feeling of sparkling drinks. Our main challenge was to transmit the healthiness and the digestive benefits of the live probiotics using a bold and refreshing language that could gave a frizzy twist to the design.
Investigatio: Our goal was to satisfy the new need of the consumer for an unconventional product that was healthy and exciting at the same time. Our target are all those people who seek for new exciting experiences, who love to try new things and want to live life at its fullest but never forgetting to pay attention to healthiness and quality. Our product was born to satisfy these needs, not only from a functional point of view, but also emotionally with our packaging design.
Inspiratio: We wanted to convey "the coexistence of tasty and healthy". The shape is light and elegant, aesthetically in line with our young target's pursuit of healthiness. The label is designed with light and vitality as drivers. The bold character in Chinese calligraphic design and is reminiscent of exciting moments. The bubbles let's you experience the brisk vitality of "live probiotic bubble drinks" which together with the feature "full of sparklingness" are made into a visual representation.
Duratio Operis: The project started in February 2020 and ended in March 2021. Bottle sample production in Sidel Shanghai.
Cursus Operationis: HUOJUNPAOPAO are sold mainly in convenience stores in cold chain. The advanced technology and production equipment can ensure.
Patentes: Copyrights belong to China Mengniu Dairy Co.,Ltd, 2020
Membra Turmae: Lei Jiang, Jian Sun, Jun Yang, Jing Liang, Yong Zhang, Tingting Wang, Hua Xie, Xiaoyan Wang, Chengjie Ding, Chang Liu, Yincheng Liu
Agnitiones Imaginum: .