Opus Alienergy Electrolyte Water Munus Aquae Potabilis Involucrum a designatore Genki Forest est victor maxime honoratus praemii praestigiosissimi 2021 Praemium A' Design Award Aeneum in Categoria Certaminis Designatio Involucri.
AesInvolucrum· 2021
Alienergy Electrolyte Water Munus Aquae Potabilis Involucrum
Cliens: Genki Forest (Beijing) Food Technology Group Co., Ltd.
Victor praemii Praemium A' Design Award Aeneum in Categoria Involucrum
Victor Praemii Verificatus
Verifica Statum Praemii pro #119775Designum
De Alienergy Electrolyte Water Munus Aquae Potabilis Involucrum
Alienergy Aqua Electrolytica est involucri designatio pro potione functionali sine saccharo et sine caloriis. Lagena formam rectam habet cum marginibus munde sectis, speciem modernam et athleticam praebens. Titulus ex materia semitransparenti factus est, quae liquorem clarum intus latentem revelat et naturam hydratantem potionis exprimit. Latae areae spatii negativi et numerus colorum restrictus conceptum minimalisticum ac purum significant. Materia tituli est OPS, substitutum recyclabile pro PVC. Potio ipsa nullum colorem cibarium continet.
Agnitio
De Praemium A' Design Award Aeneum
Alienergy Electrolyte Water Munus Aquae Potabilis Involucrum victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Alienergy Electrolyte Water Munus Aquae Potabilis Involucrum rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Alienergy Electrolyte Water Munus Aquae Potabilis Involucrum necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.
Post Designum
Fasciculus Nuntii
Merita, sodales gregis et singula technica a designatore praebita.
- Proprietates Singulares
- Alienergy is a brand that focuses on functional beverages, aiming to serve the need of the ever growing health-conscious population. Unlike the current designs on the market, the Electrolyte Water is designed upon the minimalist philosophy to demonstrate its product concept of healthy, pure, and reviving. Combined with the sugar free, calorie free formula, and clear water body, the customers can be hydrated and refreshed with zero pressure or health concerns.
- Dimensiones et Involucrum
- Width 65mm x Depth 65mm x Height 185mm
- Notulae
- Branding, Packaging, bottle, 3D, water
- Technologia Productionis
- The label is designed with semi transparent material showcasing the ultra hydrating and near water features of the electrolyte water. And the material we chose is OPS, a sustainable substitute for PVC. It can not only be recycled for further use, but can also be burned for fuel even after printing. The burning process won't emit any toxic gas, therefore no pollution created.
- Provocatio Designandi
- The label design is minimalistic with an abundance of negative space, thus the packaging material is crucial to the final product to convey our design philosophy. How to achieve the semi-transparent effect that showcasing the ultra-hydrating and water features of the electrolyte water is our main challenge during the printing process. Our designer worked together with the factory on location to fine tune the oil percentage of the colors, after numerous tries the final product can show the body and movement of our electrolyte water under the packaging in a subtle way.
- Investigatio
- In the current market especially after the pandemic, the trend of health consciousness is rising. We wanted to create a revolutionary product that meets this demand. We conducted surveys both online and offline for the importance of sugar free and the preference of aesthetics in designs after the preliminary stage. Each question were designed to test out our design or unique product features against real competitors in the market side by side, thus be more grounded in our analysis and results. We have more confidence to have science back up our product and packaging design.
- Inspiratio
- Since the primary function of the Alienergy Electrolyte Water is to refresh and hydrate, the inspiration of the visual design is water. The straight clean-cut bottle shape, the semi-transparent body print material, and the negative space proportion all serve to compose a modern, sporty, and fresh design.
- Duratio Operis
- The project started in June,2020 and completed on November 2020. The design was completed in Beijing, China. The production location is Shanghai, China.
- Cursus Operationis
- Most functional beverages on shelves today are colorful because they use food colorings for eye catching effects. Our product however, is proudly clear in color with zero food coloring, building more trust in the health conscious customers, more importantly, gives all consumers a refreshing and fruitful hydration experience with no sugar or calorie pressure.
- Patentes
- Label Patent:202030514752.6 , 2020, China.
- Membra Turmae
- Creative Direction: Renkun Zhang
Logo type design： Gang Wang
Jiaqi Liu
Logo mark design: Xiaolan Xiao
Packaging design: Xiaolan Xiao
Rui Yang
Prepress: Rui Yang - Agnitiones Imaginum
- Creator: Gang Wang
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