Opus Plaza del Sol Munus Cibi Minoris Involucrum a designatore Estudio Maba est victor maxime honoratus praemii praestigiosissimi 2020 Praemium A' Design Award Aeneum in Categoria Certaminis Designatio Involucri.
AesInvolucrum· 2020
Plaza del Sol Munus Cibi Minoris Involucrum
Cliens: Plaza del Sol
Victor praemii Praemium A' Design Award Aeneum in Categoria Involucrum
Victor Praemii Verificatus
Verifica Statum Praemii pro #104257Designum
De Plaza del Sol Munus Cibi Minoris Involucrum
Plaza del Sol est involucri designatio pro sacculis crustulorum crustaceorum. Imagines graphicae ex motivis popularibus et rebus memorialibus in urbibus Hispanicis peregrinatoribus frequentatis inventis ducuntur, atque hae significationes modo hodierno cum lepore quodam exhibentur. Quilibet sacculus fluens brevem fabulam narrat ex rebus memorialibus compositam, eo consilio ut ementem ad ridendum invitet. Imagines per photographiam rerum quietarum in apparatu quodam dispositarum efficiuntur, et sacculi arte flexographica imprimuntur. Quisque sacculus centum nonaginta quinque milimetra in latitudine et trecenta viginti milimetra in longitudine metitur.
Agnitio
De Praemium A' Design Award Aeneum
Plaza del Sol Munus Cibi Minoris Involucrum victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Plaza del Sol Munus Cibi Minoris Involucrum rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Plaza del Sol Munus Cibi Minoris Involucrum necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.
Post Designum
Fasciculus Nuntii
Merita, sodales gregis et singula technica a designatore praebita.
- Proprietates Singulares
- A design that extols the folk graphic universe, but in a contemporary way and plenty of irony. With this proposal the consumer wants to produce a smile, taking the marked Spanish character to new ways of expressing it.
- Dimensiones et Involucrum
- 195mm x 320mm
- Notulae
- Packaging, design, folk, snacks, crisp, set, photography, humor
- Technologia Productionis
- Still life photography in set for composition of the images. Flexographic printing.
- Provocatio Designandi
- Composing each element with pieces and natural elements to achieve the desired effect has been the most complicated part of the job.
- Investigatio
- The use of classical and folk motifs is common in souvenirs and other products. The most important thing in this project was to find a renewed way of exposing it, as well as giving humor to the packaging without turning it into a comedian.
- Inspiratio
- The graphic elements are collected from the souvenir objects present in any tourist city in Spain, to build with them their own language for the brand. The result has a personality of its own that the public can identify.
- Duratio Operis
- Murcia, Spain, May 2019 to February 2020
- Cursus Operationis
- These flow pack represent an story each one that talks about folk souvenirs with humor, looking for the user smile.
- Patentes
- Plaza del Sol
- Membra Turmae
- Strategy: Beatriz Suarez
Art Direction. Miguel Angel del Baño
Design: Jose Lorente
Photographer: La Industrial - Agnitiones Imaginum
- Estudio Maba
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