Charlene 10 Years Qutiya Diyarî لەلایەن Hanyun Gu and Yibing Hu

دیزاینی Charlene 10 Years Qutiya Diyarî لەلایەن Hanyun Gu and Yibing Hu خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2025 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Diyariyan.

TuncDiyarî· 2025

Charlene 10 Years Qutiya Diyarî

لەلایەن Hanyun Gu and Yibing Hu

کڕیار: Charlene Classic

خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Diyarî

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خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #162166

سەردانی ماڵپەڕ بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی Charlene 10 Years Qutiya Diyarî

Charlene 10 Sal qutiyek diyariya bîranînê ye ku ji bo pêşangeha dehemîn salvegera markeyek zêrînگeriyê hatiye çêkirin. Qutî forma qutiya bablîskê digire û pîvana wê 260 bi 95 bi 40 mîlîmetre ye. Avahiyek vekirî şibandina pencereyekê tîne bîra mirov, ku bi vî awayî bandora temayeke pêşangeha berê dide xuyakirin. Tema pêşangehê bi rengê kesk li ser rûyê qutiyê hatiye nexşandin, û şiara markeyê bi rengê zîv li ser serpoşê hatiye nexşandin. Di hundir de cildê sereke, pêvekek, bablîskek ji darê bambû di qutiyeke spî de, vexwendinameyek kaxezî û kartek wêneyê bambû hene. Pêvek teknîka kevneşopî ya cildkirina akordeonê bikar tîne û heta deh metreyan vedibe.

پێناسەکردن

دەربارەی Xelata A' Design Award a Tuncîn

Charlene 10 Years Qutiya Diyarî xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Charlene 10 Years Qutiya Diyarî tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Charlene 10 Years Qutiya Diyarî pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: The elegant name for a fan, "Ren Feng," implies the virtues of benevolence, righteousness, propriety, wisdom, and trustworthiness, as well as the elegance of poetry, music, and odes. This concept serves as the creative theme for Charlene Classic and represents a unique emotional symbol used to interpret the values shared by the brand and its users. They are using jewelry as a medium to promote Chinese culture and supreme philosophical wisdom.
قەبارە و پاکێج: Size: 260*95*40mm.
We designed a book box in the shape of a fan case with the theme of "Benevolent Breeze Presented in a Box". It adopts an opening structure like a window (qǐ yǒu), echoing the brand's first exhibition theme of "Opening the Window to Admire the Splendor". Inside the white fan box is a green all-bamboo fan. The supplement is in the traditional Chinese accordion binding and unfolds to be as long as 10 meters.
تاگەکان: Oriental aesthetics, reading experience, book design, cultural dissemination, bamboo, painting scroll
تەکنەلۆژیای بەرهەمهێنان: While retaining the traditional form of paper invitations, the designer uses a fan as the main invitation for the event. The fan can not only represent the sentiment and taste of the fan holder, but also be used as a token to convey emotions. It will also be an exhibition souvenir. The designer takes the "Wonders of Xiao and Xiang" by Mi Youren, a painter of the Southern Song Dynasty, as the design concept of the entire set of books - summarizing the ancients' evaluations of this painting into four sections and carefully arranging the reading experience after opening the book box according to this structure. In the book case are the main volume, the supplement, the bamboo fan and box, the paper invitation and the bamboo painting card. Readers create an atmosphere of the poetic home of Eastern literati step by step through the rich changes in craftsmanship, materials and different papers during reading.
هەڵەنگاندنی دیزاین: The core of design is to convey "The Benevolent Breeze Spreads" and show the "elegant charm" of the Orient. We conceived from two aspects.

Outside: "Benevolent Breeze Presented in a Box". In research, we found ancient people used fine fan cases. We set the album theme as this and designed a book box like a fan case. For the structure, inspired by the brand name "Xuan" (meaning window), we added an opening structure for a window-opening feel, responding to the 2017 exhibition theme. Hoping Charlene keeps spreading Eastern culture.

Inside: "Spreading the Elegant Way". We suggest using a fan as the main invitation while keeping paper invitations. A bamboo fan, implying "there is bamboo at the origin", corresponds to two series. We want materials inside to draw on traditional Chinese binding forms. Albums, cards, and invitations should convey oriental charm through printing and paper texture. Overall, we aim to show the elegance of the Orient through design.
توێژینەوە: How to convey the brand concept with the "Benevolent Breeze Series" as the core in the tenth anniversary exhibition is the focus of the design. In the first round of proposals, we took "The Benevolent Breeze Spreads¹" as the thinking direction of the design. Among them, "Benevolent Breeze" implies the meanings of "benevolence, righteousness, propriety, wisdom, and trust; elegance, poetry, music, and praise." "Spreads" represents dissemination and promotion. We hope that through design, we can express Charlene's vision of spreading Eastern culture to the world like "The Benevolent Breeze Spreads." In addition, we also hope that when people receive this set of books, they can receive a strong breath of Eastern culture.
ئیلهام: We designed a book box in the shape of a fan case with the theme "Ren Feng Presented in a Box." The structure mimics an open window, echoing the theme of the brand's first exhibition, "Open Xuan to View the Splendor." The book box's surface features the exhibition theme "Bamboo Shadows and Elegant Fans Presented by Xuan" embossed in green, with the brand's slogan embossed in silver on the left side of the lid.
ماوەی پڕۆژە: In July 2023, it started in Beijing. The project ended in October 2023. In November 2023, it was exhibited in Shanghai, Beijing and London in succession.
ڕێڕەوی کارکردن: It appears in the form of a commemorative gift box in the exhibition. It helps the on-site audience better understand the brand story, history and development, and get to know the brand products more quickly.
ئەندامانی تیم: Chief Editor: Charlene Li
Editor: Xinlong Zhang
Authors: Sally Wang
Translation: Minzy Zhao
Photography and Post-production: Xinlong Zhang, Yunpeng Fu, Shasha Lu
Art Director: Hanyun Gu
Design: Hanyun Gu, Yibing Hu
Proofreading: Sally Wang, Ying Xing, Minzy Zhao
Project Coordination: Xinlong Zhang
Print: Beijing Yinyi Arts Cultural Development Co.,Ltd
Printing: Beijing QiHang DongFang Printing Co.,Ltd
کرێدیتی وێنەکان: Photography: Xinlong Zhang, Yunpeng Fu, Shasha Lu
Post-production: Xinlong Zhang, Yunpeng Fu, Shasha Lu
Picture: CHARLENE High Jewellery Workshop
Imperial Palace Fan Collection Design: Carina Yen, Jason Koo, Yuan He
Bamboo Fan Collection Design: Yuan He, Yingwan Sun, Hanshu Lai
Video: CHARLENE High Jewellery Workshop