Prompong Hakk의 Twin Lotus Herbaliste Eco-friendly Pack 치실 포장은

디자이너 Prompong Hakk의 작품 Twin Lotus Herbaliste Eco-friendly Pack 치실 포장은은(는) 매우 권위 있는 2016 A' Design Award 철상의 패키징 디자인 부문에서 탁월한 수상작입니다.

철패키징· 2016

Twin Lotus Herbaliste Eco-friendly Pack 치실 포장은

디자이너: Prompong Hakk

클라이언트: Twin Lotus

패키징 부문 A' Design Award 철상 수상작

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사이트 방문 A' Design Award에서 보기 보도 자료 수상 배지

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디자인

Twin Lotus Herbaliste Eco-friendly Pack 치실 포장은 소개

원래 프로젝트는 팀이 이 부분이 얼마나 많은 폐기물을 생성하는지 깨닫고 접근 방식을 재고하기 시작했을 때 일반적인 치실 플라스틱 포장 디자인으로 시작되었습니다. 필라멘트를 다시 채워 재사용할 수 있는 친환경 포장재를 만드는 것이 아이디어였습니다. 하지만 이는 사람들이 상자를 장기간 보관할 수 있고 기꺼이 보관할 의지가 있는 경우에만 의미가 있습니다. 목표는 Zippo와 같은 경험, 잘 작동하고 멋져 보이며 어디든 갈 수 있는 디자인을 디자인하여 환경 친화적인 아이디어를 사랑받는 액세서리로 바꾸는 것이었습니다.

수상 인정

A' Design Award 철상 소개

Twin Lotus Herbaliste Eco-friendly Pack 치실 포장은, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Twin Lotus Herbaliste Eco-friendly Pack 치실 포장은, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Twin Lotus Herbaliste Eco-friendly Pack 치실 포장은, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

디자인 비하인드

프레스 킷

디자이너가 제공한 크레딧, 팀원 및 기술 세부 사항.

고유 특성: The purpose of the packaging project was to rethink the use and plastic waste of Dental Floss packaging. Our packaging design is made from long lasting tin plated steel which is formed into an icy fresh box that accepts dental floss refills. We placed an augmenting mirror inside the lid for quick check-ups. Our design can be easily carried around during the day and also allows for quick conversation and habitual user interaction.
치수 및 패키징: Width 59,6mm x Length 46,6mm x Height 22mm
태그: Green Design, FMCG Packaging, Herbaliste, Eco-friendly
생산 기술: Tin plated steel is very versatile and flexible to work with, allowing you to emboss all sorts of artwork and color them in various tones. It has an iconic heritage of shear endless box designs. We designed the crystal ice look as a contemporary form inspired by the fresh mint of the dental floss. It was perfectly fitted to the production requirements and yet completely new to the range of samples from our vendor. In our case both top and bottom of the box are drawn out. The ice crystals and box are formed at the same time in one process.
디자인 과제: After realizing the waste argument the studio was most worried about getting our client on board. We felt very dedicated to our discovery and saw a real opportunity to bring some change. Fortunately the client saw eye to eye, partially because our approach made sense but mostly because the awareness for green Design in our client’s market was changing for the better. The hardest part of the project was to convince our client to convert to a greener packaging choice and abandon the commercial look for a cleaner, toned down design using recycled paper and single tone soy ink. Finally we arrived at both an eco-friendly case albeit not the green packaging concept.
연구: There was no official research inquiry for our project. All insight was gathered by the local Designer pool and the studio members. The waste argument was discovered by in-house brain storming of previous plastic based packaging, a practice we hold in our studio to find possible improvements of conceptual Designs. The winning Design was hand-picked by the client.
영감: Originally we were designing a plastic packaging for our client's dental floss when we realized how much waste this segment created and started to rethink our approach. Our idea was to create a packaging that could be reused by refilling the filament. Yet, this only made sense if people were able and willing to keep this box for longer. So we looked at better materials and settled on tin plated steel, the century old choice for candy boxes, perfect for embossing and coloring.
프로젝트 기간: The Design process took us about 3 months from ideation to final data. Designing started roughly around early winter 2014. Manufacturing took another 3 months for complete realization. Product is currently being prepped for launch.
운영 흐름: Our Design needed to win the affection of our users if it was to be used and kept for a longer period of time. Ideally we aimed to 'Zippo' our case so that users would interact with the Design as a habit. We aimed at designing a conversation and encouraging natural user interaction. More importantly refilling works effortlessly with the finger lift off design and checking for floss remainder is quick through the built-in gauge, a feature that many floss packaging omit.
팀원: Kamthon Leelertphan,
Prompong Hakk,
Surakead Hemwimon