디자이너 Ziwei Song의 작품 Conexion 모바일 애플리케이션은(는) 매우 권위 있는 2025 A' Design Award 금상의 모바일 기술, 애플리케이션 및 소프트웨어 디자인 부문에서 탁월한 수상작입니다.

금모바일· 2025

Conexion 모바일 애플리케이션

디자이너: Ziwei Song

클라이언트: 3.1 Studio

모바일 부문 A' Design Award 금상 수상작

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Conexion 모바일 애플리케이션 소개

Conexion은 예비 부모 커플 간의 정서적 유대감을 강화하기 위해 설계된 모바일 애플리케이션입니다. 듀얼 인터페이스 시스템을 특징으로 하며, 산모에게는 건강 추적 및 정서적 지원을 제공하고 아버지에게는 가이드형 참여 도구를 제공합니다. AI 기반 감정 분석, Apple Watch를 통한 생체 인식 센싱, 실시간 감정 공유 기능이 공감과 이해를 증진합니다. 맞춤형 추천, 이정표 추적, 전문가 인사이트를 통해 Conexion은 임신 기간 동안의 소통과 지원을 강화하여 두 파트너 모두에게 더욱 긴밀히 연결된 경험을 제공합니다

수상 인정

A' Design Award 금상 소개

Conexion 모바일 애플리케이션, 이 작품은 A' Design Award 금상 수상작으로, 일류의 경이롭고 뛰어난 디자인에 수여되는 극히 권위 있는 인정입니다. 금상 수상작은 대단히 혁신적이고 선견지명이 있으며 눈부시게 빛나는 작품으로, 디자이너의 천재성, 지혜, 기량을 반영합니다. Conexion 모바일 애플리케이션, 이 작품은 가장 높이 평가받는 트렌드 선도적이고 기념비적인 발명품으로서 전례 없는 가치를 제공할 것으로 기대됩니다. 이 금상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 장관을 이루는 존경받는 프로젝트입니다. Conexion 모바일 애플리케이션, 이 작품은 강렬한 욕망을 불러일으키고 열정을 자아내며 창의성을 북돋우고 매료합니다.

디자인 비하인드

프레스 킷

디자이너가 제공한 크레딧, 팀원 및 기술 세부 사항.

고유 특성: Conexion introduces a dual interface design for expectant couples, offering separate yet interconnected experiences. The wife’s interface focuses on health tracking and emotional support, while the husband’s provides actionable methods to engage in the relationship. Through real-time mood sharing, health tracking, and guided support, it strengthens bonds during pregnancy, combining emotional intelligence with practical guidance, setting it apart from traditional solutions.
치수 및 패키징: The project is designed to optimize the user experience on iOS mobile applications and Apple Watch, with plans to expand into a more responsive design across additional devices.
태그: iOS app, Apple Watch, emotional support, AI-driven guidance, pregnancy, user-centered design, health tracking
생산 기술: Conexion was developed using a user centered design approach, combining biometric sensing and AI driven emotional analysis for personalized recommendations. The Apple Watch detects mood fluctuations with pressure and heart rate sensors, while the app uses emotion tracking algorithms and health data APIs for real time sharing. Cloud based architecture ensures seamless device synchronization, with design elements created using Figma and Adobe Creative Suite.
디자인 과제: The challenge was creating an intuitive, empathetic design that addresses the emotional complexity of pregnancy. Balancing personalization with simplicity, especially when using AI and health data, was tough. We also had to consider historical and social factors like gender roles in pregnancy. Technical issues like real-time syncing and emotion tracking accuracy added complexity. Incorporating fun, engaging elements like gamification without losing the app's supportive tone was crucial.
연구: The research focused on understanding the emotional and physical needs of expectant couples. We conducted qualitative interviews and surveys with couples, analyzing the data through thematic coding. The study highlighted the importance of emotional support for both partners and the need for tailored guidance throughout pregnancy. This approach challenged the norm of apps only catering to women, expanding our understanding of support needs and influencing both design and societal views on pregnancy care.
영감: Pregnancy is a transformative journey, but it also brings emotional uncertainty and communication barriers. Expectant fathers want to support their partners but often struggle to understand how, while mothers experience physical and emotional changes that are hard to express. Despite growing attention to maternal health, relationship dynamics are often overlooked. Recognizing this gap, we set out to create a product that strengthens emotional bonds and fosters shared understanding.
프로젝트 기간: The project started in October 2023 in Savannah, Georgia and was initially completed the 1st phase develop in October 2024.
운영 흐름: Conexión simplifies the pregnancy journey with two intuitive interfaces for husbands and wives. After selecting their role during registration, users receive tailored notifications and insights. The system tracks emotional and physical states via Apple Watch, sharing real-time updates between partners to foster empathy. Weekly pregnancy milestones, expert advice, and reminders for appointments or partner messages keep couples informed and connected. By blending emotional reflection with practical guidance, Conexión strengthens bonds and ensures a smoother, more supportive pregnancy experience.
팀원: Ziwei Song
Kunlin Zhao
Jinlin Wang
Han Sun
Huizhong Zhu
Juncheng Pan
이미지 출처: Image #1 Product Designer Ziwei Song, 2025.
Image #2 Product Designer Ziwei Song, 2025.
Image #3 Product Designer Ziwei Song, 2025.
Image #4 Product Designer Ziwei Song, 2025.
Video Credit: Video editor Han Sun, 2024.