Guo Hongyu, Tan Jiayu, Zhang Fan and Jin Qi의 Jinan Key Areas 도시 색채 계획

디자이너 Guo Hongyu, Tan Jiayu, Zhang Fan and Jin Qi의 작품 Jinan Key Areas 도시 색채 계획은(는) 매우 권위 있는 2021 A' Design Award 철상의 도시 계획 및 도시 디자인 부문에서 탁월한 수상작입니다.

철도시 계획· 2021

Jinan Key Areas 도시 색채 계획

디자이너: Guo Hongyu, Tan Jiayu, Zhang Fan and Jin Qi

클라이언트: Guangzhou University & Guangzhou Hongyu Architectural Design Co., Ltd

도시 계획 부문 A' Design Award 철상 수상작

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디자인

Jinan Key Areas 도시 색채 계획 소개

지난 중점 지역은 중국 지난시의 주요 지구를 대상으로 한 도시 색채 계획이다. 계획 범위는 총 32.9제곱킬로미터이며, 이 가운데 핵심 구역은 8.66제곱킬로미터에 이른다. 지역 전통 건축과 자연 환경에서 색채 유전자를 추출하여 해당 지역을 위한 권장 색채 범위를 정립하였다. 색상, 명도, 채도는 공간 구조와 기능에 따라 도시 공간 전반에 걸쳐 체계적으로 유도된다. 또한 핵심 축선의 건축 색채 이미지를 설계하였으며, 권장 색채에 부합하는 건축 재료 가이드라인을 마련하여 실행을 뒷받침한다.

수상 인정

A' Design Award 철상 소개

Jinan Key Areas 도시 색채 계획, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Jinan Key Areas 도시 색채 계획, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Jinan Key Areas 도시 색채 계획, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

디자인 비하인드

프레스 킷

디자이너가 제공한 크레딧, 팀원 및 기술 세부 사항.

고유 특성: In the project, the designer formulated hierarchical and classified urban color planning strategies for key areas in Jinan City, applied the recommended chromatogram to the overall color environment of key areas according to the urban spatial structure and functional attributes, constructed and designed the urban color image of the key section, and formulated the urban color planning guidelines and plans. On the core axis of the key area, designer designed the architectural color image of the core section.
치수 및 패키징: The area of city color planning and design in key areas of Jinan is 32.9 square kilometers, of which the core area is 8.66 square kilometers. The key area is designed to be 8.3 square kilometers.
태그: Urban color, Architectural color, Color planning, Color design, Color guide, Color image
생산 기술: The designer planed the spatial structure of urban color and guide the spatial distribution and change of hue, lightness and chroma of urban color, constructed and designed the urban color image of the key section, and formulated the urban color planning guidelines and plans;
On the core axis of the key area, the designer designed the architectural color image of the core section.
Designer also have formulated guidelines for building materials matching the recommended colors in combination with the recommended colors of cities, so as to make the implementation of the recommended colors more effective.
디자인 과제: The recognition of city color, the study of current situation, the presentation of problems and the extraction of characteristics are the core of city color planning and design, and the basic basis for customizing the exclusive color image.
In the project, on the basis of analyzing the cultural color genes and natural color characteristics of the area, the designer extract the urban color recommendation chromatography exclusive to the area, and study and formulate the urban color strategy planning guidelines, through the expressive force of color, strengthen the morphological characteristics of the building, shape the logo image of the area.
연구: In order to create a symbolic color image for the key area of Jinan City, the designer need to comb the color context, summarize the color environment characteristics, find the color system belonging to the area, coordinate rational analysis and perceptual experience by means of planning and design, draw the ideal color picture for the city through orderly color organization and systematic color planning, and communicate rationality and sensibility The way of weaving deduces the melody of city color, and formulating specific implementation strategies to achieve this color goal, so as to guide the optimization of city color environment.
영감: The designer extracted the color gene of traditional architecture in Jinan, reproduced the color symbols in human history, and established the urban color keynote of "warm autumn color formed by variation of ancient charm color, new bright color deduced by water color brilliance" for the key area of Jinan, and constructed the exclusive architectural color system, so as to created a color environment with Jinan's local significance, and achieved the goal of telling the story of Jinan with color languag.
프로젝트 기간: The project was completed in Guangzhou and Jinan in December 2016.
운영 흐름: In this project, designer was committed to sorting out the current color problems and causes, putting forward the corresponding goals and countermeasures, exploring the special color characteristics of key areas, extracting the color genes of traditional culture and natural environment of Jinan, establishing the exclusive architectural color system of the area, and innovatively applying it to the urban space of key areas, so as to create an economic environment In order to create a symbolic color environment, to describes the charm of key urban areas of Jinan and tells the story of Jinan in the language of color.
특허: Guo Hongyu
팀원: Tan Jiayu
Zhang Fan
Jin Qi
Lei Xuan
Chen Hong
He YU
Wu Shaoxi
Mai Yongjian
Zheng Quan
Xiao Yunling
Deng Xiangjie
Hong Jupin
이미지 출처: Guo Hongyu