Sincha-Man Anagraw n tesertit n tkebbanit sɣur Donggyun Kang d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.
LbrunzUnuɣ· 2020
Sincha-Man Anagraw n tesertit n tkebbanit
sɣur Donggyun Kang
Amsaɣ: Sinchaman
Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Unuɣ
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #91597Afeṣṣel
Ɣef Sincha-Man Anagraw n tesertit n tkebbanit
Sincha-Man d ahil n tesertit n tkebbanit i ittwaxedmen i yiwet n tzemmurt tamecṭuḥt yettqedimen ameẓlu n ukraz d usellek n tkeṛṛusin. Anagraw-a yebna ɣef yiwen wemgerred n uneɣlaf, acku ineɣlafen ttwassnen aṭas s tecraḍ-nsen. Tugniwin, tilɣa, tecraḍ akked tira ttwaxedmen s izirigen imellal yezegzawen i d-yessekfalen tidet, laman akked tzuzert. Yiwen umgerred yettbeggin-d tafeṭṭurt n uneɣlaf yeɛawan deg wesnernu n usentel-a. Iferdisen-agi msawan-d s wudem imnaɛ deg yal tarrayt n uselɣu, ama d tarrayt talikṭrunit ama d tarrayt tamensayt. Anagraw-a yebɣa ad yefk i tejṛumt tamaynut asnifel iǧehden akked tugna ifazen deg usuq iɛewwjen s waṭas n tejṛumin nniḍen.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lbrunz
Sincha-Man Anagraw n tesertit n tkebbanit d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Sincha-Man Anagraw n tesertit n tkebbanit ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Sincha-Man Anagraw n tesertit n tkebbanit yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Sinchaman is a small-scale brand that provides a car-lease&rental service started from a one-man business. In the situations of the saturated market, preoccupancy of large companies and the importance of economy of scale, we judged that implanting strong recognition and favorable impression to customers are important to enter the market and establish itself successfully as a new brand. Building only one strong brand image from brand naming to identity was demanded to establish that.
- Tigejdiwin & Akemmus
- Design elements are consistently communicated via a variety of contact media, both online and offline, that is perceived as a unique brand experience that only the 'Sinchaman' can offer.
- Tibzimin
- Sinchaman, CI, BI, Corporate Identity, Brand Identity
- Tasnakta n Ufares
- Illustrations that symbolize honesty, trust, and power of quickness, motifs that symbolize hero's halo effect, cool blue line colors, icons, symbols, and typography intuitively convey the pride and mindset of the 'Sinchaman' for the rental &lease service he wants to offer his customers.
- Asewḥel n Usnulfu
- The brand Sinchaman understands difficulties customers suffer and the situation of the market,
and it deduces tone and manner that leads the brand to resolve them. - Anadi
- We need to convey the strong image to enter the competitive market.
Through the hero based on the brand core values, we set a strategy of personifying the brand image to step close to customers friendly and leave a strong impression. - Aseḥbiber
- Lots of heroes have their own symbols, and people recognize them by their symbols. Sinchaman also enables people to recognize Sinchaman by the symbol.
- Tanzagt n Usenfar
- The project started in December 2018 and finished in March 2019 in Republic of Korea.
- Tanila n Umahil
- Sinchaman is a car rental service brand that works with the right mind-set in the competitive and complex market of car rental service. provides guides which are kind as bright light to customers who have difficulty from a complicated procedure of car rental service, and thinks honest quotation and sincere movement is the fastest way of service for customers. wishes to be remembered for a long time as a brand that gives strong faith in the confusing market with information overload.
- Igmamen n Terbaɛt
- Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim
Yettwaxellṣen
Snirem Seld Designers.org
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