Press Adlis Aẓuran sɣur Tsuyoshi Omori d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.

LbrunzUnuɣ· 2020

Press Adlis Aẓuran

sɣur Tsuyoshi Omori

Amsaɣ: Mika Yamakoshi

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Unuɣ

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Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #89569

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Press Adlis Aẓuran

Yettwafṣel yiwen wedlis aẓuran akken ad yesnaqes yiwet n tqaḍet i d-yegra umedlel n wesgis; akala-nneɣ n tezdukla takraḍant tura yesned aṭas ɣef unadi s srid wagar ɣef tirmit-nneɣ tudmawanin neɣ tissuḍfiyin-nneɣ. Adlis-a yegber 8 n tilkimin d wawalen iluragen i d-yekkan seg ulguritm n unadi n tugniwin. Awalen-a ttwarunen yal yiwen weḥd-s ɣef tesebtar tameskwilt akken amẓeṛwi ad iẓer neɣ kan talakimt, neɣ asdukel-is d wawalen-is iluragen.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Press Adlis Aẓuran d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Press Adlis Aẓuran ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Press Adlis Aẓuran yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: This art book features 8 collages and the keywords derived from the algorithm. The keywords are each printed separately on tracing paper so that the viewer can see either just the collage, or the combination of it with its keywords. Square paper allows the viewer to see the collage and words equally from 8 different angles. As typography, the title PRESS is creatively arranged in the seams, etc. to conjure the image of the roller printing machine that was used for making the collage.
Tigejdiwin & Akemmus: Width 210mm x Height 210mm x Depth 10mm 40pages 100g
In this book, plain papers and tracing papers are alternately used.
Tibzimin: art book, jewelry art, PRESS, artificial intelligence, book design, graphic design
Tasnakta n Ufares: Stretchy paper and acrylic paints were used in making collages with an aim to minimize personal taste or intention of the jewelry artist as much as possible. Also, keywords linked to each collage were obtained using the Google image search algorithm.
Asewḥel n Usnulfu: We printed the keywords derived from the algorithm separately on tracing paper so that the viewer can see either just the collage, or the combination of it with its keywords.

We used square paper as it allows the viewer to see the collage and words equally from 8 different angles.

Out of 40 collages, we carefully selected 8 collages in terms of its wide range of keywords and uniqueness in shape.
Anadi: To explore a question that our mental association process is now more dependent on online searching rather than our personal experiences or sensibilities.
This art book presents the viewer an opportunity to see both abstract collages and the keywords derived from the algorithm, which makes them realize their act of seeing and associating is changing due to the rise of artificial intelligence.
Aseḥbiber: This art book was designed to feature the view of a jewelry artist who was confronted with a question that our mental association process is now more dependent on online searching rather than our personal experiences or sensibilities. She uploaded images of her own collage onto an image search engine to create a list of keywords through an algorithm. Will we blindly trust the search results? Or can we accept the differences, and find clues to develop a new way of seeing?
Tanzagt n Usenfar: The project started in February 2019 in Tokyo. As a deliverable, this art book was published on June 27, 2019.
Tanila n Umahil: This art book is already available online.
Just after its publication, we joined the Tokyo Art Book Fair 2019 in July. More exhibitions are coming soon.
Ibrivan: Copyrights belong to Mika Yamakoshi, 2019.
Igmamen n Terbaɛt: Arte Director and Designer: Tsuyoshi Omori
Photographer: Takashi Hiramatsu
Translator: Marika Seo
Art work: Mika Yamakoshi
Imsuren n Tugniwin: Image＃1:Photographer Takashi Hiramatsu, 2019.
Image＃2:Photographer Takashi Hiramatsu, 2019.
Image＃3:Photographer Takashi Hiramatsu, 2019.
Image＃4:Photographer Takashi Hiramatsu, 2019.
Image＃5:Photographer Takashi Hiramatsu, 2019.