Grandpa Gui Aḥraz n Shay sɣur Jinxin Liu

Grandpa Gui Aḥraz n Shay sɣur Jinxin Liu d anerbaz yettwaqadren meqqren n 2025 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

LbrunzAkemmus· 2025

Grandpa Gui Aḥraz n Shay

sɣur Jinxin Liu

Amsaɣ: Grandpa Gui

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Akemmus

12,689

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #166449

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Grandpa Gui Aḥraz n Shay

Grandpa Gui d asenfaṛ n uḥraz n shay i d-ittwaxedmen i yiwet n tmarka n shay n leɛqaqeṛ. Aḥraz-agi yettwaxdem s waṭas n lkaɣeḍ uzzig-nni ur nesɛi lmeɛna, ittwasiggeɍ s yini n Pantone, syen ittwakemmel s tɣara n uzeggu (embossing). Deg ufella-ines, d-banen tugniwin n leɛqaqeṛ akked yfuṛen yellan deg shay-agi. Tafrant n yiniyen ifeṣṣusen tettbeggin-d asebter afessas n ufaris. Talɣa-ines tesnerni aḥraz aqdim n "aṭiyara" u tettwaseddu akked tenmegla n Ccinwa taqburt n uweznef. Tarrayt n uweznef-agi tettḥarab ɣef tuska n usenfaṛ mebla ɣlayen, tefka-yas daɣen i uḥraz-agi tugna yemgaraden.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Grandpa Gui Aḥraz n Shay d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Grandpa Gui Aḥraz n Shay ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Grandpa Gui Aḥraz n Shay yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: This tea packaging focuses on promoting body lightness and beauty, aiming to give consumers a direct sense of lightness through its design. We illustrated the herbs and flowers contained in the tea on the packaging and used a traditional winding method, which not only highlights the product's uniqueness but also keeps packaging costs low. In terms of color, we chose a light palette to reflect the product's characteristics.
Tigejdiwin & Akemmus: Width 270 mm x Depth 100 mm x Height 95 mm
Tibzimin: Packaging, Tea, Chinese Culture, Women, Herbs
Tasnakta n Ufares: The packaging utilizes matte special paper, with the pattern featuring Pantone colors and embossing techniques, which render the design exquisite and textured. Complemented by the airplane box structure and the winding form, the entire packaging exudes a sense of lightness and cultural sophistication.
Asewḥel n Usnulfu: The biggest challenge in the project was to express Chinese tea culture through packaging and showcase the product's slimming and beautifying features. We consulted numerous ancient Chinese texts, found the winding packaging form, and addressed the issue by illustrating herbs and using light colors.
Anadi: This project enhances sales by improving product packaging to attract consumers. The goal is to showcase Eastern tea culture and convey a light, healthy feeling through design. Market research and customer interviews were used to create eco-friendly, light-colored packaging. The design improves the sensory experience, differentiates the product in the market, and strengthens the brand. It reduces costs, boosts appeal, and supports sustainability with recyclable materials and reduced printing.
Aseḥbiber: This is a tea packaging that focuses on lightness and beautifying effects. The client wishes to present the visual essence of Eastern tea culture. To convey this, we used traditional Chinese winding techniques, illustrated flowers and herbs related to herbal tea, and incorporated light colors in the packaging.
Tanzagt n Usenfar: The project started in December 2023 in Nanning and finished in August 2024 in Nanning.
Tanila n Umahil: This packaging has been improved upon the traditional airplane box structure and enhanced with a winding form, making the entire package more innovative and unique.
Igmamen n Terbaɛt: Designer: Jinxin Liu
Imsuren n Tugniwin: Image #1: Photographer Simin Wang, Jinxin Liu
Image #2: Photographer Simin Wang, Jinxin Liu
Image #3: Photographer Simin Wang, Jinxin Liu
Image #4: Photographer Simin Wang, Jinxin Liu
Image #5: Photographer Simin Wang, Jinxin Liu