Zhenjiu Zhencang Chinese Baijiu Asemsegdel n Tqerɛunin n Ccṛab sɣur Ying Song Brand Design Shenzhen Co., Ltd d anerbaz yettwaqadren meqqren n 2023 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.
LfeṭṭaAkemmus· 2023
Zhenjiu Zhencang Chinese Baijiu Asemsegdel n Tqerɛunin n Ccṛab
sɣur Ying Song Brand Design Shenzhen Co., Ltd
Amsaɣ: Kweichow Zhenjiu Chanpinzhongxin
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #149755Afeṣṣel
Ɣef Zhenjiu Zhencang Chinese Baijiu Asemsegdel n Tqerɛunin n Ccṛab
Zhenjiu Zhencang d asemsegdel akked usebter n uskan i yiwen ccṛab acinwi baijiu. Tiqerɛunin rsent ɣef yiwen usenduq yesɛan talɣa n tceqfet n tyuqit, talɣa i d-yekkan seg tugna n uselɣu The Birth of Venus (Tlalit n Venus). Talɣa tamatut tesmektay-d taflukt yetteddun ɣef lemwaji. Tazadurt n lkristal teqqec fell-as yiwet n tfellaḥt taqdimt n ccṛab, tettwafeṛṛeɛ s tafat LED i d-yesmektayen amezruy aɣezfan n umfaras. Uzzal, asɣar, PMMA akked plastik ddukklen akken ad d-snulfun yiwen n wafris ara yettwajemɛen. Asentel n tyuqit yettmeslay-d ɣef tikti n tmarka: lɛezz d wazal ameqqran, imi asewwi n ccṛab akked usali n tyuqit d sin ikalayen iẓẓayen deg wakud.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Zhenjiu Zhencang Chinese Baijiu Asemsegdel n Tqerɛunin n Ccṛab d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Zhenjiu Zhencang Chinese Baijiu Asemsegdel n Tqerɛunin n Ccṛab ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- The design and the different materials presented are extremely visually appealing ,topical and collectible. The overall shape also resembles a sailboat riding the wind and waves.
The bottles are displayed on a pearl shell-shaped bottom tray, like the "Birth of Venus" by Italian painter Sandro Botticelli. Let western consumers also feel the noble and beautiful products.
The crystal base is carved with an ancient winery (LED light shows the long history of the enterprise) - Tigejdiwin & Akemmus
- 520mmx250mmx370mm
- Tasnakta n Ufares
- Metal, wood, PMMA, LED light, plastic
- Aseḥbiber
- Pearl is used to reflect the brand culture of "Zhenjiu" and interpret the meaning of "treasure among liquors".
Pearl symbolizes "nobility" and "preciousness". The process of making wine and the process of forming pearls are both "the art of time", which are highly compatible with the culture they convey. So, we conveyed the brand culture of Zhenjiu through the shells and pearls: precious, scarce and high-end. It also allows consumers to better understand the brand culture of the product. - Igmamen n Terbaɛt
- Creative Director: Yingsong Chen
Design: Gang Wang, Nian Li, Wenbing Cheng
3D: Huandi Li, Wei Hu
Yettwaxellṣen
Snirem Seld Designers.org
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