Animated Koopmans Logo Tamagit n tkebbanit sɣur Ruud Winder - Rebrandt d anerbaz yettwaqadren meqqren n 2023 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.
LfeṭṭaUnuɣ· 2023
Animated Koopmans Logo Tamagit n tkebbanit
Amsaɣ: Rebrandt
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Unuɣ
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #149078Afeṣṣel
Ɣef Animated Koopmans Logo Tamagit n tkebbanit
Koopmans yessuter Rebrandt akken ad d-yessebgen s wuḍḥan tehri n yifarisen. Awal "axxam n tsiggizin" ur d-ittmettil ara ayen i xeddmen tura. Tamagit-a tamaynut mačči d tutlayt n ufurmul i icebḥen kan s tmuɣli, maca daɣen d afecku n tɣiwant n tzenzi i d-yemmeslayenn ɣef tehri n yifarisen i zemren ad d-mudden. Ruud Winder, aqerru n ufurmul deg Rebrandt, yebɣa ad d-yettban deg yifurmilen watar n twuri amiraw n tuddsa. Amussu yemgared akked lehna yettbanen n tkebbanit n tsiggizin, dacu d tehri-nni i yessefk ad tettwasnerrez.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Animated Koopmans Logo Tamagit n tkebbanit d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Animated Koopmans Logo Tamagit n tkebbanit ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Koopmans asked the rebranding agency to communicate the breadth of the range more clearly. The word 'print shop' no longer represents what they do. This new ID is therefore not only an aesthetically appealing design language, but also a strategic marketing instrument that communicates the wide range of products they can offer.
The animated logo (see video) is the basic logo of this company. Koopmans uses it everywhere; online, in videos and all kind of presentations. - Tibzimin
- Typographic, animated logo, logo system
- Asewḥel n Usnulfu
- The hardest part was getting the typography into a solid balance. After hundreds of versions Rebrandt finaly succeeded.
- Anadi
- Company exists more than 70 years, this history needs to be carried by this new design too. With the typography the design is timeless with a small hint to history.
- Aseḥbiber
- The designer wanted the dynamic working attitude of the organization to be reflected in the designs. The movement contrasts with the supposed stillness of a print company, precisely that breadth had to be emphasized.
- Tanzagt n Usenfar
- From concept to realisation approximately 3 months.
- Tanila n Umahil
- Logosystem is moving as an abacus, slidely moving from one to the other option. Animation is made by Peter Puntman and online by Kaz van Wel.
- Ibrivan
- Ruud Winder - Rebrandt 2022
- Igmamen n Terbaɛt
- Ruud Winder — concept & design
Linda Kaandorp — dtp
Peter Puntman — animation
Kaz van Wel — website + html5 animation - Imsuren n Tugniwin
- Ruud Winder - Rebrandt 2022
Yettwaxellṣen
Snirem Seld Designers.org
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