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Neon Zebra Brand Launch Primary Function: Takwbanit n tissit sɣur PepsiCo Design and Innovation

Neon Zebra Brand Launch Primary Function: Takwbanit n tissit sɣur PepsiCo Design and Innovation d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.


LfeṭṭaAkemmus· 2022

Neon Zebra Brand Launch Primary Function: Takwbanit n tissit

sɣur PepsiCo Design and Innovation

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus

41,814

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #137241

Initen

Afeṣṣel

Ɣef Neon Zebra Brand Launch Primary Function: Takwbanit n tissit

Neon Zebra d aɣawas n takwbanit i tegrumma n imsiggzen n teqwacwact. Yal tabewwaḍt d takwbanit n tissit ɣur-sent yiwet n tneɣruft n tissit yemxelḍen i yesɛan azal, i s-qqaren tagɣalt n Neon Zebra. Taneɣruft tessken i yimsaɣen amek ara xedmen tissit yemxelḍen s ufaris. Yal tabewwaḍt tettak-d snat n teqwacwacin, ttwabḍant akken ad ttwabḍunt gar sin. Tugniwin n uzuzzer i d-yettwaskanen ɣer tama n ufaris cebḥent, seqdacent taḥcict n limun akked na‘na‘ i wakken ad rnunt lɛumq. Izuzzuren ttbanen-d am tugniwin tikatarin s snat n tesnaktin neɣ s talɣiwin s krad n tesnaktin, u ttarran-d amaḍal n Neon Zebra d amuddir.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Neon Zebra Brand Launch Primary Function: Takwbanit n tissit d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Neon Zebra Brand Launch Primary Function: Takwbanit n tissit ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
Each can and drink package features a unique mixed drink recipe, called the Neon Zebra equation. It’s the playful way we explain to our consumers how to make the perfect mixed drink with our product. Each can makes two cocktails, perfectly portioned to share. The garnish images we feature alongside Neon Zebra are simple and easy: a lime slice and some mint add depth. In bold 2D graphics or fun 3D forms, these garnishes help to bring the wild Neon Zebra world to life.
Aseḥbiber
With at-home cocktail culture on the rise throughout 2020, the mixer category saw 28% growth. There was an opportunity to break into the mixer category with a fresh offering and reach a new generation of consumers with different mixology habits. Enter Neon Zebra, an option that consumers can feel confident enjoying on a night in, or bringing to a party, pre-game, or game night.

Yettwaxellṣen

Snirem Seld Designers.org

Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.

Asnulfu Yelhan Yesra Asekṛes Ameqqran

Arraz A' n Usnulfu d arraz agraɣlan, yettusneqden sɣur uɣref, i usnulfu yelhan. Ttekki deg Urraz A' n Usnulfu akken ad tesɛuḍ tagnit n usekṛes imeritukratik, ad tawiḍ aẓayer, ameqqer d usissen i umahil-ik. Sumer amahil-ik i Urraz A' n Usnulfu akken ad tnafseḍ s Ulamek A' n Usnulfu.

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