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Dragon Boat Festival Packaging Taɛemmart n tirrit sɣur ShenZhen XiShang Boutique Packing Co., Ltd

Dragon Boat Festival Packaging Taɛemmart n tirrit sɣur ShenZhen XiShang Boutique Packing Co., Ltd d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.


LfeṭṭaAkemmus· 2022

Dragon Boat Festival Packaging Taɛemmart n tirrit

sɣur ShenZhen XiShang Boutique Packing Co., Ltd

Amsaɣ: ShenZhen XiShang Boutique Packing Co., Ltd

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus

28,601

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #134172

Initen

Afeṣṣel

Ɣef Dragon Boat Festival Packaging Taɛemmart n tirrit

Tapqil't n Tmeɣra n Teflukt n Wezrem d taɛemmart n tirrit i yețwaxedmen i Tmeɣra n Teflukt n Wezrem taciniwit. Taqerɛett n beṛṛa tețwabna am wezrem, s tferrawin n ureggu i yețgesṛen tafekka, akked wafraren n tferrawin n uɣanim i yețgen iqcuren. Taqerɛett n daxel tesekkan sin izerman i yeṭṭfen zongzi, aɛlam i d-yemmalen sin izehṛen deg yidles aciniwi. Mi ara d-yețwakkes ugelmim, ṛebɛa idisan n teqrɛett n daxel ldint s uẓay, am ugelmim yețțalin. Taqerɛett tețwaxdem seg lkaɣeḍ aɣellsan s uneqqec n lkaɣeḍ ɣef tlata iferdisen akked lkaṛṭun s tehri. Afeṣṣel yețțawi-d asirem n tezmert d lḥerz.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Dragon Boat Festival Packaging Taɛemmart n tirrit d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Dragon Boat Festival Packaging Taɛemmart n tirrit ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
Dragon Boat, a traditional symbol of the Chinese Dragon Boat Festival, as well as an ideology that people wish to eradicate diseases, is the origin of this packaging. Thus, the elements of Dragon Boat, Zongzi and mugwort are integrated into the outer packaging and the inner box to convey benedictions, especially against the backdrop of Covid-19.
Tigejdiwin & Akemmus
475mm X 213mm X 130mm
Tasnakta n Ufares
Eco-friendly paper and 3D paper carving techniques
Asewḥel n Usnulfu
The biggest challenge is the integration of traditional cultural elements and packaging, which not only brings users visual experiences, but provides them with an interactive using process.
Anadi
The Chinese ancestors considered dragon the symbol of luck and the master of winds and rains. On the Dragon Boat Festival, the Eastern Star, representing the Azure Dragon will rise to the sky, which is called Dragon skies in Chinese classical astrology. As the Azure Dragon is in the highest position, affair will also reach acme. Therefore, Wu Yue tribes whose totem is the dragon will hold a grand totem sacrifice to pray for the eradication of epidemics and influenza and the fortune of the world.
Aseḥbiber
It was inspired by the Dragon Boat Sacrificial Ceremony, by which the ancient Chinese prayed to stars and gods for the eradication of diseases and bumper harvest. The outer box is designed with a dragon as the main body, with the shape of mugwort leaves outlining the torso of the dragon and the grains of the reed leaves as the scales of the dragon body. While the inner box adopts a packaging of two dragons holding Zongzi, which means double luck in Chinese culture.
Tanzagt n Usenfar
This product was started in Shenzhen, China in April 2020, and was finished in Shenzhen, China in May 2020.
Tanila n Umahil
When users lift the box lid, the independent four sides of the inner box will be unfolded by gravity, which looks like a suddenly risen curtain. In this work, with totems, festival rituals and Dragon Boat scenes as the theme, traditions and characteristics of the Dragon Boat Festival are presented through multi-layered three-dimensional patterns and layered cardboard.
Igmamen n Terbaɛt
Creative Director: Peng Chen,
Designer: Chengpeng Zhu, Xiao Xiao, Lei Wang, Yunfeng Hu

Yettwaxellṣen

Snirem Seld Designers.org

Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.

Asnulfu Yelhan Yesra Asekṛes Ameqqran

Arraz A' n Usnulfu d arraz agraɣlan, yettusneqden sɣur uɣref, i usnulfu yelhan. Ttekki deg Urraz A' n Usnulfu akken ad tesɛuḍ tagnit n usekṛes imeritukratik, ad tawiḍ aẓayer, ameqqer d usissen i umahil-ik. Sumer amahil-ik i Urraz A' n Usnulfu akken ad tnafseḍ s Ulamek A' n Usnulfu.

Sumer