BeeHacchee Tabalizt n Tart sɣur Shingo Furusho

BeeHacchee Tabalizt n Tart sɣur Shingo Furusho d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

UzzalAkemmus· 2022

BeeHacchee Tabalizt n Tart

sɣur Shingo Furusho

Amsaɣ: Kiyomasa Seika Co.

Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Akemmus

9,974

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #131615

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef BeeHacchee Tabalizt n Tart

BeeHacchee d asenker n tbalizt i tart n tfarmast d tament. Asenduq d asetta uddis, iwakken ad d-yesmekti axxam n tzizwit, ayen i d-ifkan tafekka tuzzligt i lfekra n tament. Tabalizt tettwaxdem seg yiwet n tebrat n karton, tesɛa 224 mm di tehri, 195 mm di lqaɛ akked 44 mm di ttferɛa. Warqa n Kraft yefka udem asehlan d aqrib, ma d tama tawraɣt yettwasiggzen ɣef wudem-is tettarra amgirred. Asiggez s wawraɣ ɣef warqa n Kraft d ayen iweɛren, imi ini-ines yettɣimi ger tferkiwin n warqa, daymi yettwaḥwaj yiwen umendad n usiggez yesɛan tazmert tameqqrant iwakken ad d-yaweḍ ugmuḍ i ttwaraǧan.

Asmekti

Ɣef Tarbaḥt A' Design Award n Uzzal

BeeHacchee Tabalizt n Tart d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. BeeHacchee Tabalizt n Tart ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: Package design for Honey Cheese Tart. Yellow printing was applied to kraft paper, which is generally considered difficult to color. Since the concept of the cheese tart is honey, we designed a hexagonal cardboard box that represents a beehive.
Tigejdiwin & Akemmus: Cardboard package / Width 224mm x Depth 195mm x Height 44mm
Tibzimin: Package, cardboard, kraft paper, hexagon, sweets, cake
Tasnakta n Ufares: The main features and difficulties of this package were the hexagonal design and the yellow coloration on kraft paper. The hexagonal shape worked well because I was able to use pizza boxes as a reference, but for the color, printing companies generally dislike yellow color on kraft paper because the color sinks into the paper. However, we were able to find a printing company with a high level of technology, and this design was realized.
Asewḥel n Usnulfu: In general, printing companies do not like to manufacture difficult This time, "yellow printing on cardboard" also tends to be avoided because the color often sinks and does not come out as desired. However, with the cooperation of our highly skilled paper container manufacturing partner, we were able to complete the package just as we had imagined.
Anadi: In order to get the target audience to purchase the product from among the countless sweets available, it had to meet the requirements of being impactful, casual, and photogenic. So we paid attention to the shape, color scheme and design of the package, and it became more widely known.
Aseḥbiber: Since this is a casual product, I designed and packaged it in kraft paper, which is used for cardboard. Since the concept of the product is honey, I designed it in a hexagonal shape to resemble a beehive, with a yellow border for impact.
Tanzagt n Usenfar: A project commissioned and produced by Kiyomasa Seika Co. in 2021.
Tanila n Umahil: This package is made of a single piece of cardboard.
Ibrivan: Copyrights belong to Shingo Furusho.
Igmamen n Terbaɛt: Paper container manufacturing:KURAOKA PACKAGING SERVICE
Imsuren n Tugniwin: Image #1: Photographer Katsuhiro Hirata, Variations, 2021.
Image #2: Photographer Hidenori Kino, Variations, 2021.
Image #3: Photographer Katsuhiro Hirata, Variations, 2021.
Image #4: Photographer Katsuhiro Hirata, Variations, 2021.
Image #5: Photographer Hidenori Kino, Variations, 2021.