Ɛeddi ɣer ugbur
Pepsi X SHFW Asettfu n tissit sɣur PepsiCo Design and Innovation

Pepsi X SHFW Asettfu n tissit sɣur PepsiCo Design and Innovation d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.


LfeṭṭaAkemmus· 2021

Pepsi X SHFW Asettfu n tissit

sɣur PepsiCo Design and Innovation

Amsaɣ: PepsiCo Design & Innovation

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus

26,746

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #118931

Initen

Afeṣṣel

Ɣef Pepsi X SHFW Asettfu n tissit

Pepsi X SHFW d asettfu n tissit s tefyirt tusḍift yettwaxedmen i Yimalas n Umlusen n Cangay i Tefsut/Anebdu 2020 yerna yeffeɣ-d di Ccinwa. Asettfu-agi d aḥric n unagraw ameqqran n tmagit tusḍift yettwasnulfan i wass-nni s yiman-is. Asentel n lawan n Uḥulfu akked Uɣbalu i yettqaden aɣanib yerna ib skenu tasedmirt n yal timeẓẓrit. Ttalɣatin i d-yekkan seg yiferdisen n yidlisen akked lekcar ttwasudsen deg unnar udmawan. Igmaḍ ttferrun ṛṛuḥ n tenmilt Pepsi Black akked yidumman yemgaraden n yimeẓẓaɣen n umlusen i d-yettwaskanen deg yinmuger.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Pepsi X SHFW Asettfu n tissit d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Pepsi X SHFW Asettfu n tissit ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
For more than five years, PepsiCo Design and Innovation has been a key partner at Shanghai Fashion Week. To celebrate the latest designers creations for Spring/Summer 2020, the design team created this years SHFW VIS as well as a limited edition can, available in China, that embodies the seasons key theme of Sensation and Source.
Tibzimin
Packaging, Beverage
Aseḥbiber
The inspirational mantra for the Spring/Summer 2020 Shanghai Fashion Week is Exploration of infinite possibilities through different perspectives. Pepsi Blacks brand spirit of Dare to Black embodies a brand spirit that reflects this theme, encouraging consumers to release their inner passions and create their own multi-dimensional interpretations of fashion. For the Spring/Summer 2020 Shanghai Fashion Week visual identity, the design team created a system that celebrates the power of diversity, drawing from multiple sources and sensations as a means of self-expression and creation. By combining unique shapes inspired by organic and glass elements in a dimensional space, the designs become a metaphor for the daring visions of todays fashion designers.
Igmamen n Terbaɛt
PepsiCo Design & Innovation

Yettwaxellṣen

Snirem Seld Designers.org

Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.

Asnulfu Yelhan Yesra Asekṛes Ameqqran

Arraz A' n Usnulfu d arraz agraɣlan, yettusneqden sɣur uɣref, i usnulfu yelhan. Ttekki deg Urraz A' n Usnulfu akken ad tesɛuḍ tagnit n usekṛes imeritukratik, ad tawiḍ aẓayer, ameqqer d usissen i umahil-ik. Sumer amahil-ik i Urraz A' n Usnulfu akken ad tnafseḍ s Ulamek A' n Usnulfu.

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