Sincha-Man Identitas Perusahaan dening Donggyun Kang

Karya Sincha-Man Identitas Perusahaan dening Donggyun Kang minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2020 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.

PerungguGrafis· 2020

Sincha-Man Identitas Perusahaan

dening Donggyun Kang

Klien: Sinchaman

Pemenang A' Design Award Perunggu ing Kategori Grafis

12,088

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #91597

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Sincha-Man Identitas Perusahaan

Sincha-Man minangka program identitas perusahaan sing digawe kanggo layanan sewa lan rental mobil skala cilik. Identitas iki dibangun ing sekitar karakter pahlawan, amarga para pahlawan wis kondhang liwat simbol-simbole. Ilustrasi, ikon, simbol, lan tipografi sing digambar nganggo garis biru sejuk nggambarake kejujuran, kapercayan, lan kacepetan. Motif sing nyaranake halo pahlawan nyengkuyung tema iki. Unsur-unsur sing padha diterapake kanthi konsisten ing media online lan offline. Identitas iki nduweni tujuan kanggo menehi merek anyar iki pangenalan sing kuwat lan kesan sing apik ing pasar sing rame.

Pangakuan

Babagan A' Design Award Perunggu

Sincha-Man Identitas Perusahaan menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Sincha-Man Identitas Perusahaan dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Sincha-Man Identitas Perusahaan nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Sinchaman is a small-scale brand that provides a car-lease&rental service started from a one-man business. In the situations of the saturated market, preoccupancy of large companies and the importance of economy of scale, we judged that implanting strong recognition and favorable impression to customers are important to enter the market and establish itself successfully as a new brand. Building only one strong brand image from brand naming to identity was demanded to establish that.
Ukuran & Kemasan: Design elements are consistently communicated via a variety of contact media, both online and offline, that is perceived as a unique brand experience that only the 'Sinchaman' can offer.
Tag: Sinchaman, CI, BI, Corporate Identity, Brand Identity
Teknologi Produksi: Illustrations that symbolize honesty, trust, and power of quickness, motifs that symbolize hero's halo effect, cool blue line colors, icons, symbols, and typography intuitively convey the pride and mindset of the 'Sinchaman' for the rental &lease service he wants to offer his customers.
Tantangan Desain: The brand Sinchaman understands difficulties customers suffer and the situation of the market,
and it deduces tone and manner that leads the brand to resolve them.
Riset: We need to convey the strong image to enter the competitive market.
Through the hero based on the brand core values, we set a strategy of personifying the brand image to step close to customers friendly and leave a strong impression.
Inspirasi: Lots of heroes have their own symbols, and people recognize them by their symbols. Sinchaman also enables people to recognize Sinchaman by the symbol.
Durasi Proyek: The project started in December 2018 and finished in March 2019 in Republic of Korea.
Alur Operasi: Sinchaman is a car rental service brand that works with the right mind-set in the competitive and complex market of car rental service. provides guides which are kind as bright light to customers who have difficulty from a complicated procedure of car rental service, and thinks honest quotation and sincere movement is the fastest way of service for customers. wishes to be remembered for a long time as a brand that gives strong faith in the confusing market with information overload.
Anggota Tim: Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim