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Taoxichuan Ilustrasi Gulungan dening Yao Wu

Karya Taoxichuan Ilustrasi Gulungan dening Yao Wu minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2026 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.


PerungguGrafis· 2026

Taoxichuan Ilustrasi Gulungan

dening Yao Wu

Klien: Jingdezhen Ceramic Culture Tourism Holding Group Co., Ltd.

Pemenang A' Design Award Perunggu ing Kategori Grafis

9,025

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #182359

Warna

Desaine

Babagan Taoxichuan Ilustrasi Gulungan

Taoxichuan yaiku ilustrasi gulungan sing digawe kanggo distrik budaya keramik ing Jingdezhen. Ilustrasi iki nampilake sejarah porselen 600 taun lan pangembangan distrik kasebut ing sajrone siji komposisi sing sinambung. Gaya lukisan flat lan werna-werna sing padhang mbangun alas porselen fantasi ing ngendi tetuwuhan, porselen, lan figur dicampur dadi siji. Telung karakter asli, yaiku Dewa Tobong, Dewa Anggur, lan Dewa Segara, katon ing sadawane rute. Karya seni vektor iki dilapis supaya bisa dipotong kanthi fleksibel lan disiapake ing format CMYK lan RGB. Gulungan iki uga bisa dadi peta naratif sing nuntun para pengunjung.

Pangakuan

Babagan A' Design Award Perunggu

Taoxichuan Ilustrasi Gulungan menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Taoxichuan Ilustrasi Gulungan dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Taoxichuan Ilustrasi Gulungan nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik
The scroll narrates and integrates thousands of years of Jingdezhen porcelain culture and Taoxichuan’s development. Adopting flat style and vivid colors, it constructs a fantasy forest vision with plants running through the whole scroll, blending with porcelain and figures to create a healing and relaxed atmosphere. The three new images of Kiln God, Wine God and Sea God show the cultural heritage and humanistic warmth of Taoxichuan.
Ukuran & Kemasan
Vector format with layered structure for flexible cropping. Dual color modes CMYK and RGB.
Tag
Taoxichuan, Scroll Illustration, Jingdezhen Porcelain Culture, Fantasy Vision, Kiln God, Wine God, Sea God, Humanistic Illustration
Teknologi Produksi
The scroll is created as a high-resolution digital illustration using vector-based flat painting techniques. Colors are rendered in CMYK for print accuracy and RGB for screen display. Large scale installations use UV printing on durable substrates. Merchandise applications employ digital printing on paper, fabric, and acrylic.
Tantangan Desain
It activates 600 years of porcelain culture in scroll form, creates an original fantasy porcelain forest visual language; the symbiosis of nature, artifacts and people conveys humanistic care; the three original god IPs enrich regional cultural symbols, providing an innovative paradigm for cultural tourism illustration and cultural inheritance.
Riset
Research covered Jingdezhen 600 year porcelain history and Taoxichuan transformation from state owned factory to creative district Fieldwork included documentation of kiln architecture ceramic textures and interviews with cultural practitioners Findings revealed audiences respond to narrative driven visuals blending historical depth with contemporary warmth This informed the scroll approach using flat painting and vibrant colors to create an immersive porcelain forest that intertwines plants ceramics and figures making heritage accessible and emotionally resonant
Inspirasi
This is a monumental scroll illustration created for Taoxichuan, integrating 600 years of Jingdezhen porcelain history and the origin of Taoxichuan, reviewing the past and looking forward to the future. With flat painting and bright colors, it builds a warm and fantasy porcelain forest where plants, porcelain and people blend, conveying relaxation and humanistic care, and interpreting Taoxichuan’s spirit of realizing ideals. It also creates three original images: Kiln God, Wine God and Sea God.
Durasi Proyek
The project started in January 2026 in Beijing and finished in April 2026 in Beijing.
Alur Operasi
The scroll functions as a narrative map guiding visitors through Taoxichuan. Viewers follow the composition from historical kilns to contemporary districts, discovering three deity characters along the way. Digital versions allow zooming to explore details, with hotspots revealing cultural stories. The scroll serves as a visual anchor for wayfinding, merchandise design, and social media engagement.
Paten
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Anggota Tim
Original designer: Wu Yao , llustration designer: Zhang Yuchen, Illustration designer: Xie Boxing, Illustration designer: Tan Zhen, Graphic designer: Zheng Ziyang, Graphic designer: Tang Wenhu, 3D Designer: Liao Hao and Copywriting: Xu Xiaohui
Kredit Gambar
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