Arts Fund Identitas Visual dening Zeyu Wu

Karya Arts Fund Identitas Visual dening Zeyu Wu minangka pemenang sing diajeni banget saka A' Design Award Perak 2024 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.

PerakGrafis· 2024

Arts Fund Identitas Visual

dening Zeyu Wu

Klien: Yilin Wang

Pemenang A' Design Award Perak ing Kategori Grafis

94,979

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #157359

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Arts Fund Identitas Visual

Arts Fund iku sistem identitas visual sing digawe kanggo program pelatihan bakat desain karakter. Desain iki nggabungake aksara CUZ karo motif tradisional opera Tiongkok. Unsur-unsur Tiongkok didèlèhaké bebarengan karo aksara Latin kanggo ngungkapake pertukaran budaya antarane Wetan lan Kulon. Kerangka sakabèhé ngetutake gaya internasionalis Swiss, sing banjur dipecah dening wangun aksara CUZ, saengga ngasilake wujud sing fungsional lan uga post-modern. Sistem iki diterapake ing poster, flyer, undhangan lan spanduk. Tujuane yaiku mbagèkaké budaya opera Tiongkok marang penonton sing luwih enom.

Pangakuan

Babagan A' Design Award Perak

Arts Fund Identitas Visual menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Arts Fund Identitas Visual dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Arts Fund Identitas Visual iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This project is a visual system for the Communication University of Zhejiang for the China Arts Foundation's Character Design Talent Training Programme, combining CUZ with the traditional motifs of Chinese opera and combining Chinese elements with Latin letters to express the cultural exchange between East and West. The overall visual framework is built around a Swiss internationalist style, which is broken up by CUZ, making the design both functional and post-modern in its visual form.
Ukuran & Kemasan: The common specifications of posters are A1, A2, A3, etc. The size depends on the need, and can be made of paper, plastic, airbrush and other materials. Flyers are smaller in size, usually A4 or smaller, and are usually made of paper, which can be printed, photographed, airbrushed and other treatments. The specifications of invitations depend on the number of people to be invited and the content, such as postcard type, card type, etc. They are made of paper, plastic and other materials, and can be processed by printing, hot stamping, embossing and so on. The specification of banners depends on the length and usage, such as 1 metre, 2 metres, 3 metres, etc. They are usually made of fabric, and can be processed by printing, heat transfer and so on.
Tag: regional culture，Tangible cultural heritage，Graphic design
Teknologi Produksi: The overall visual framework is built around a Swiss internationalist style through typography that is both functional and post-modern in form. The user can clearly identify the message of the poster from the text and experience the opera from the text and the operatic images.
Tantangan Desain: The use of post-modern design forms of traditional culture in the innovation, forming a very unique visual style, so that it is clearly differentiated from other activities of the main visual, appear more unique and artistic, so as to produce a unique visual charm, but also to better promote the brand.
Riset: Through a strong visual impact, the innovation of cultural redesign attracts the attention of more young people to opera, thus continuously creating a kind of propaganda for traditional culture.
Inspirasi: The aim of the project is to better disseminate the traditional Chinese opera culture. We combine Chinese characters with Latin characters so that the posters can have a good communication, take Chinese opera culture out and show the world the charm of opera culture.
Durasi Proyek: The project started in Hangzhou in February 2023 and will end in October 2023.
Alur Operasi: The clear message and unique visual format of the campaign's main visual attracted a large number of customers, who were very interested in the campaign, and a series of derivative products, i.e. practical and aesthetic in one, were unanimously well received by users.
Anggota Tim: Chaonan Shen
Wen Zhang
Luyu Wang
Yihan Zhang
Ke Xu