The Wine Bag Kemasan dening Antonia Skaraki

Karya The Wine Bag Kemasan dening Antonia Skaraki minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2024 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2024

The Wine Bag Kemasan

dening Antonia Skaraki

Klien: The Wine Bag

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

18,380

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #152156

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan The Wine Bag Kemasan

Digawe khusus kanggo Lidl minangka Edisi Winates Natal, AS nggawe kemasan kanggo wine-in-box semi-dry 1.5lt kanggo klien The Wine Barrel. Wadhah kasebut dirancang supaya meh padha karo tas tangan, kanthi tambahan unsur emas kanggo nuwuhake swasana perayaan lan menehi rasa mewah. Panggunaan tekstur kulit ngunggahake penampilane, menehi kesan realistis lan larang regane. Kanggo ngrampungake transformasi kasebut, tali abang dipasang minangka tali tas, menehi keaslian marang desain tas kasebut.

Pangakuan

Babagan A' Design Award Perunggu

The Wine Bag Kemasan menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. The Wine Bag Kemasan dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. The Wine Bag Kemasan nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Made exclusively for Lidl, as a Christmas Limited Edition, The Wine Barrel decided to dispense 1.5lt wine-in-box semi-dry wine. The container was carefully designed to resemble a handbag, with the addition of golden elements to evoke a festive mood. The incorporation of leather texture elevated its appearance, giving it a realistic and expensive feel. To complete the transformation, a red string was attached as a strap, lending authenticity to the bag's design.
Ukuran & Kemasan: Paper Box Width 250mm x Depth 100mm x Height 185mm
Tag: WineInBox, RedWine, TheWineBarrel, GreekWine, Lidl, LidlWine, ChristmasWine, SemiDry, Fashion, FashionWine
Teknologi Produksi: The package is a bag in box for wine. The outside is paperback.
Tantangan Desain: Creating something unique for Christmas and appealing to female Lidl customers was crucial for the success of this wine. The competition was fierce, especially bottled wines. It was important to develop something unexpected which at the same time would increase sales in the wine-in-box category.
Riset: Fashion is a relentless industry, constantly dictating what to wear and how to present oneself to the world. From covering ankles to showing knees, the trends come and go, ranging from bell-bottom trousers to stretch high-rise leggings. It extends to objects and even to food and drink.
Inspirasi: Inspired by fashion whose trends influence the majority of people’s lifestyle, A.S. decided to market a wine targeting mainly women, as fashion accessory. A twist on the rule “the bag matches the shoes” transformed the theme of the idea into “the bag matches the wine”.
Durasi Proyek: The project started in September 10 2022 in Athens Greece and finished in October 13 2022.
Alur Operasi: Product was distributed in all Lidl supermarkets throughout Greece.
Anggota Tim: creative director: Antonia Skaraki and art director: Andreas Deskas