Red Gladiolus Kothak Kado Kacang-kacangan dening Guangzhou Miguo Food Co.,Ltd

Karya Red Gladiolus Kothak Kado Kacang-kacangan dening Guangzhou Miguo Food Co.,Ltd minangka pemenang sing diajeni banget saka A' Design Award Perak 2023 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2023

Red Gladiolus Kothak Kado Kacang-kacangan

dening Guangzhou Miguo Food Co.,Ltd

Klien: Guangzhou Miguo FoodCo.,Ltd

Pemenang A' Design Award Perak ing Kategori Bungkusan

23,255

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #150475

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Red Gladiolus Kothak Kado Kacang-kacangan

Red Gladiolus yaiku kothak kado sing dirancang kanggo kacang-kacangan sing wis dikemas. Kothak iki wujude segitiga jejeg sing diilhami saka wohing cemara pinus, nggawe sesambungan visual karo logo merek lan karo konsep merek yaiku tuwuh kuwat lan jejeg. Warna abang lan emas jambon dadi paduan warnane, ditrapake ing kertas kanthi tekstur kaya beludru, kanthi detail emas jambon sing ditambahake nganggo teknik hot stamping. Gesper saka kulit wedhus gibas dipasang ing saben sisih lan digunakake kanggo mbukak kothak. Ing njerone, kacang-kacangan ing toples disuguhake bebarengan karo alat pambuka kacang lan buku panduan. Kothak iki ukurane 410 kaping 410 kaping 150 milimeter.

Pangakuan

Babagan A' Design Award Perak

Red Gladiolus Kothak Kado Kacang-kacangan menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Red Gladiolus Kothak Kado Kacang-kacangan dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Red Gladiolus Kothak Kado Kacang-kacangan iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This nuts gift box takes traditional Chinese red and rose gold as its colourway, whose packaging design further mixes trendy elements and showcases a cross of tradition and modernity, unpretentiously revealing its choiceness, understand luxury and stylishness. That helps externalize the premium quality of the nuts inside. This gift box is shaped like a sleek pine cone, creating a visual association not only with the brand logo but also with the brand concept of growing strong and straight.
Ukuran & Kemasan: 410*410*150mm
Tag: Food Package, Nuts Package, Brand Symbol, Packaging Design, Understated Luxury
Teknologi Produksi: Paper textured like velvet
Colored in rose gold through hot stamping
Lambskin buckles
Tantangan Desain: The key challenge lay in coming up with a recognizable packaging design that can distinguish the product from its counterparts and enhance brand differentiation. Unlike traditional square or rectangle packaging, this gift box is shaped after the brand logo into an upright triangle to clearly state the brand image for sales growth, along with a symphony of multiple elements spicing up user experience with a sense of understated luxury. This gift box is thus of both practical and emotional values.
Riset: The nuts market size expends prominently with the increasing consumption level of Chinese residents. As for marketing and sales, an aesthetically appealing packaging design can be a direct boost. Another contributing motive lies in quality, as confirmed by the design team through extensive researches on the like products and target consumers. Thus, the quality of the nuts inside has been externalized on the packaging, to attract the attention of consumers and convert mild interest into a sale.
Inspirasi: The triangular packaging design, inspired by the shape of a pine cone, fully leverages the design languages iconic to luxuries and premium liquor, and further revitalizes traditional elements by integrating modern design techniques, ultimately showing a play of fashion art beyond time and space. By this means, this gift box distinguishes the product from its counterpart as an accessible luxury, and aesthetically draws the attention of target consumers, helping convert their interest into a sale.
Durasi Proyek: Guangzhuo, China witnessed the design and development of this nuts gift box, which started in August 2022 and was completed in November 2022. It was then introduced to the Chinese online market in December 2022.
Alur Operasi: Each side of the triangular gift box is specially designed with a lambskin buckle, adding a little spice to the previously humdrum opening process. After opening the gift box, consumers are able to enjoy a selection of nuts in jars by using the complimentary nut opener while learning more about the product through the manual.