Taichung Public Library Identitas Merek dening Yichun Lin

Karya Taichung Public Library Identitas Merek dening Yichun Lin minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2023 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.

PerungguGrafis· 2023

Taichung Public Library Identitas Merek

dening Yichun Lin

Klien: Yichun Lin Design

Pemenang A' Design Award Perunggu ing Kategori Grafis

12,981

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #145496

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Taichung Public Library Identitas Merek

Minangka bangunan pisanan ing Taiwan sing nggabungake museum seni lan perpustakaan, nggawe sistem branding Perpustakaan Umum Taichung fokus ing gabungan alam lan peradaban. Filosofi desain nandheske integrasi arsitektur modern kanthi unsur alam lan tujuane kanggo mbangkitake rasa seger lan rasa penasaran. Sistem branding nuwuhake swasana sing nyengkuyung pengunjung kanggo nyelidiki macem-macem pengalaman budaya sing ditawakake Perpustakaan lan nikmati keseimbangan antarane peradaban kontemporer lan ketenangan alas.

Pangakuan

Babagan A' Design Award Perunggu

Taichung Public Library Identitas Merek menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Taichung Public Library Identitas Merek dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Taichung Public Library Identitas Merek nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The designer uses graphics in blocks as the primary design element, incorporating books and the Chinese character "Chung", and aligning with the building's square design. The Logo's undulating pattern suggests flexibility, like diving into an ocean of books. Green represents nature and growth, fitting with the Library's mission. Meanwhile, the black block provides visual contrast and suggests stability and authority, reflecting the Library's role as a reliable source of knowledge.
Ukuran & Kemasan: Minimum size of logo: 35mm x 6.5mm
Tag: Visual Identity, Logo, Branding, Graphics, Printed Matter
Teknologi Produksi: All the graphics were created and designed with Adobe Illustrator and Photoshop.
Tantangan Desain: As the Library's anticipated opening is still several years away in 2025, the designer faces the challenge of limited information to inform the design process. This lack of data poses significant difficulties and requires the designer to think creatively and imaginatively to craft a design that accurately captures the essence and identity of the Library. Additionally, the designer must remain adaptable to any changes that may arise in the intervening years, ensuring that the final design remains relevant and effective upon the Library's opening.
Riset: The black block is strategically placed on the upper side of the Logo, where the Library's position is relative to the park. The Chinese wordmark is set in Noto Sans, while the English wordmark uses Avenir. To ensure visual consistency and alignment with the Logo, the designer modified the proportion and details of the wordmark. The block-shaped graphic element is carefully integrated with the library building's square design, emphasizing the relationship between the brand and its physical space.
Inspirasi: The design was inspired by the concept of "Library in the Park, Art Museum in the Forest". The brand system focuses on the fusion of "nature" and "civilization". The Logo draws inspiration from books and the Chinese character "Chung" from Taichung. The architectural appearance was also a source of inspiration, with the Library standing tall amidst the forest, blending natural and cultural elements. It allows one to experience the influence of modern civilization while being surrounded by the pristine nature of the woods.
Durasi Proyek: December 2020 to January 2021, Taiwan
Alur Operasi: The wordmark can be customized and used as exterior signage, depending on the branch name. The Logo can be applied to the library merchandise. With the extension of the graphic units and color palette, identification can be present on various products and official documents with the system.
Anggota Tim: Art Director: Yichun Lin
Kredit Gambar: Photographer Keith Camiller, 2017
Photographer Ryunosuke Kikuno, 2020
Photographer Gabriel Sollmann, 2018
Photographer Aarón Blanco Tejedor, 2017